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  2. Social Mentions
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  4. Is it good?

DataXu

Marketing analytics for brands and agencies.

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DataXu Reviews and Details

This page is designed to help you find out whether DataXu is good and if it is the right choice for you.

#Surveys #Small Business #Ad Networks #Advertising

Screenshots and images

  • DataXu Landing page
    Landing page //
    2023-06-15

Features & Specs

  1. Comprehensive Reach

    DataXu, now part of Roku, allows advertisers to access Rokuโ€™s extensive user base, providing significant reach across varied demographics.

  2. Advanced Targeting

    The platform offers advanced targeting options, including demographic, behavioral, and geographic filters, enabling precise audience targeting.

  3. Real-time Analytics

    DataXu provides real-time performance analytics, helping marketers quickly adjust their strategies and optimize their campaigns for better outcomes.

  4. Programmatic Buying

    The platform supports programmatic ad buying, which automates the purchasing process, leading to more efficient and cost-effective media buys.

  5. Cross-device Capabilities

    Advertisers can reach users across different devices, ensuring a cohesive and comprehensive advertising strategy.

Badges

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Videos

dataxu | Get a look at our TouchPointโ„ข DSP - 2 minute walkthrough video

About dataxu | What does dataxu do?

DataXu Programmatic Marketing

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Is DataXu good?

Good

Why choose DataXu?

  • DataXu, now integrated into Roku's platform, offers robust programmatic advertising solutions with advanced targeting capabilities and a wide range of data-driven insights. This can be highly beneficial for advertisers looking to reach a tailored audience across various digital channels effectively. Roku's scale and reach, particularly in streaming media, provide advertisers with unique opportunities to engage with consumers who are increasingly turning to streaming services.

Recommended for

  • DataXu is recommended for advertisers and marketers who are looking to leverage programmatic advertising for more precise targeting and measurement. It's particularly beneficial for brands aiming to reach audiences within the streaming ecosystem, especially those interested in connecting with consumers who are engaged with Roku's platform and other digital media channels.

External links

We have collected here some useful links to help you find out if DataXu is good.

  • Public traffic stats of DataXu

    Check the traffic stats of DataXu on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.

  • Domain Rating (DR)

    Check the "Domain Rating" of DataXu on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of DataXu's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.

  • Domain Authority (DA)

    Check the "Domain Authority" of DataXu on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.

  • Public opinion on Reddit

    The latest comments about DataXu on Reddit. This can help you find out how popualr the product is and what people think about it.

Social recommendations and mentions

We have tracked the following product recommendations or mentions on various public social media platforms and blogs. They can help you see what people think about DataXu and what they use it for.
  • Manufacturers urged to remove pre-installed apps on new phones
    You don't have to believe me, they advertise it right on their website: https://advertising.roku.com. Source: about 5 years ago

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DataXu discussion

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Is DataXu good? This is an informative page that will help you find out. Moreover, you can review and discuss DataXu here. The primary details have not been verified within the last quarter, and they might be outdated. If you think we are missing something, please use the means on this page to comment or suggest changes. All reviews and comments are highly encouranged and appreciated as they help everyone in the community to make an informed choice. Please always be kind and objective when evaluating a product and sharing your opinion.

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