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Whatagraph VS Crustdata

Compare Whatagraph VS Crustdata and see what are their differences

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Contents:
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  3. » Reviews
  4. » Alternatives

Whatagraph logo Whatagraph

Whatagraph is the most visual multi-source marketing reporting platform. Built in collaboration with digital marketing agencies

Crustdata logo Crustdata

Provider of real-time metrics on companies and people for investment.
  • Whatagraph Landing page
    Landing page //
    2023-07-22
  • Crustdata
    Image date //
    2025-12-17
  • Crustdata
    Image date //
    2025-12-17
  • Crustdata
    Image date //
    2025-12-17

Whatagraph features and specs

  • User-Friendly Interface
    Whatagraph's intuitive design makes it easy for users, even those without technical expertise, to create and understand comprehensive reports.
  • Customization
    Offers extensive customization options for reports, allowing users to tailor them to specific needs and branding requirements.
  • Integrations
    Seamlessly integrates with popular marketing tools and platforms such as Google Analytics, Facebook, and Mailchimp, providing a centralized reporting solution.
  • Automation
    Enables automated reporting, saving time and ensuring that reports are consistently delivered on schedule.
  • Collaboration
    Facilitates collaboration by allowing multiple users to access and edit reports, streamlining team workflows.
  • Visual Appeal
    Produces visually appealing, professional reports that can enhance presentations and client communications.

Possible disadvantages of Whatagraph

  • Pricing
    Whatagraph may be considered expensive for small businesses or startups due to its subscription model.
  • Learning Curve
    While relatively user-friendly, some users may experience a learning curve when first starting out with the platform.
  • Template Limitations
    Some users have reported limited flexibility in template designs, which may not suit highly specific reporting needs.
  • Data Sync Delays
    There can be occasional delays in data syncing from integrated platforms, which might affect the timeliness of reports.
  • Customer Support
    Some users have indicated that customer support can be slow to respond or not as helpful as desired.

Crustdata features and specs

  • Company Enrichment API
    Enrich any company using company domain, LinkedIn URL or company name with 250+ datapoints from firmographics to live growth metrics.
  • People Enrichment API
    Enrich any person with 90+ data points including full work and education experience
  • Company Search API
    Search for any company with 90+ filters
  • People Search API
    Search for any person with 60+ filters
  • Watcher API
    Monitor job changes, headcount growth, and funding events in real time, with alerts delivered directly to Slack or your internal systems via webhooks.

Analysis of Whatagraph

Overall verdict

  • Whatagraph is generally considered a good solution for marketing teams that need to consolidate and simplify their reporting processes. Its intuitive interface and robust features make it an attractive option for both small businesses and larger enterprises looking to enhance their data-driven decision-making.

Why this product is good

  • Whatagraph is a marketing reporting tool that aggregates data from multiple sources and presents it in visually appealing formats. It's highly valued for its ease of use, customization options, and the ability to automate report creation, saving marketing teams significant time. The platform supports integration with a wide range of marketing tools, which allows for comprehensive reporting across different channels and metrics.

Recommended for

  • Marketing agencies looking for a streamlined reporting solution
  • Businesses seeking to automate and customize their marketing reports
  • Teams that require integration across multiple marketing platforms
  • Professionals who value visually appealing and easy-to-understand reports

Analysis of Crustdata

Overall verdict

  • Crustdata is a solid data provider for teams that need real-time company and people intelligence, offering fresh, API-first datasets that are well-suited for building sales, recruiting, and market-intelligence tools.

Why this product is good

  • Provides real-time and frequently refreshed company and people data rather than stale snapshots
  • API-first approach makes it easy to integrate into custom workflows and applications
  • Aggregates data from multiple sources including headcount, growth signals, tech stack, and funding information
  • Useful for tracking company signals and trends over time for competitive and market analysis
  • Developer-friendly documentation and flexible querying options

Recommended for

  • Sales and go-to-market teams building lead scoring or prospecting tools
  • Recruiters and talent teams sourcing candidates or tracking company hiring trends
  • Investors and market researchers monitoring company growth signals
  • Developers and startups building data-driven products that need enriched B2B data via API
  • Growth and revenue operations teams needing real-time firmographic and headcount data

Whatagraph videos

+ Add

Top 4 Whatagraph Features Released in 2019

More videos:

  • Review - Whatagraph Reviews - Honest thoughts after using the whatagraph tool (whatagraph review)
  • Review - whatagraph review - Everything You Need To Know About The Tool (whatagraph review 2019)

Crustdata videos

+ Add

Crustdata Review: Is It the Best Real‑Time Data Tool in 2026?

More videos:

  • Review - Crustdata Review: Datos en Tiempo Real 2025 📊
  • Review - Avis Crustdata : Outil Data Temps Réel 2026 ?

Category Popularity

0-100% (relative to Whatagraph and Crustdata)

Whatagraph

Crustdata

Data Dashboard
100 100%
Data Dashboard
0% 0
Sales Tools
0 0%
Sales Tools
100% 100
Business Intelligence
100 100%
Business Intelligence
0% 0
Data Enrichment
0 0%
Data Enrichment
100% 100

User comments

Share your experience with using Whatagraph and Crustdata. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Whatagraph and Crustdata

Whatagraph Reviews

8 Databox Alternatives: Which One Is The Best?
Customers mainly use Whatagraph for tracking campaign results from various channels. The platform provides visualizations, reports, and data insights in the manner of leading your company’s success. It offers some features that you may not find in other competitor tools such as monitoring multiple channels at once or styling reports based on your needs.
Source: hockeystack.com
25 Best Reporting Tools for 2022
Whatagraph is known as a reporting tool that allows you to compare and monitor the performance of various campaigns. It also allows you to transfer custom data from API and Google Sheets.
Source: hevodata.com

Crustdata Reviews

We have no reviews of Crustdata yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Whatagraph seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Whatagraph mentions (4)

  • Linking visibility and positions data in google data studio
    I recommend pulling this easily into whatagraph.com through drag & drop functionality. Amazing integration depth, also! Source: over 5 years ago
  • Does this tool exist?
    Try whatagraph.com. Should do the job for you. Source: over 5 years ago
  • V2.0 of Google Data Studio
    Hey everyone, Just like the title says that's what Whatagraph.com is - those of you who are looking to significantly improve your data aggregation, visualization, and reporting capabilities, I would love to invite you to our webinar next week on Tuesday at 3pm BST.https://www.linkedin.com/events/6793088092371763200/. Source: over 5 years ago
  • New data analyst tasked with major overhaul needing guidance!
    The space I am more aware of is the data integration part of the process, and my team uses hotglue (though hotglue is built for developers) to collate the data into one place, do any transformations necessary (the transformations are done in Python in hotglue), and then send it to the tool we use (we recently switched from Databox to Whatagraph). The nice thing about this for us is we can actually remain on the... Source: over 5 years ago

Crustdata mentions (0)

We have not tracked any mentions of Crustdata yet. Tracking of Crustdata recommendations started around Sep 2024.

What are some alternatives?

When comparing Whatagraph and Crustdata, you can also consider the following products

Looker - Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Apollo.io - Apollo’s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

Owler - Owler is a crowdsourced data model allowing users to follow, track, and research companies.

Reverse Contact - Turn an email into a LinkedIn profile and +30 others datas

QlikSense - A business discovery platform that delivers self-service business intelligence capabilities

Company Enrich - API for B2B company data enrichment, domain enrichment, and website enrichment. Access accurate, up-to-date company data from a global database of 30+ million companies.

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