Software Alternatives, Accelerators & Startups

WebTrack 360 VS Grapple

Compare WebTrack 360 VS Grapple and see what are their differences

WebTrack 360 logo WebTrack 360

Streamline your business with powerful analytics platform using Web Track 360. This innovative software goes beyond basic website analytics.

Grapple logo Grapple

Do-It-Yourself Data Analytics & Business Intelligence, Powered by AI
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  • WebTrack 360
    Image date //
    2024-08-01
  • Grapple features
    features //
    2025-06-26
  • Grapple consolidate your business data
    consolidate your business data //
    2025-06-26

Grapple

$ Details
freemium $99.0 / Monthly (Per Editor, Unlimited Viewers)
Platforms
Web Google Chrome Safari Firefox
Release Date
2025 May
Startup details
Country
United States
State
Nebraska
City
Omaha
Founder(s)
Jack Sellwood, Andrew Carlson
Employees
1 - 9

WebTrack 360 features and specs

  • Comprehensive Analytics
    WebTrack 360 offers detailed analytics, allowing users to track interactions and user behavior comprehensively, providing valuable insights into website performance.
  • User-Friendly Interface
    The platform is designed with a user-friendly interface. This makes it accessible for users with varying levels of technical expertise, simplifying navigation and functionality.
  • Real-Time Tracking
    WebTrack 360 provides real-time tracking capabilities, enabling users to monitor website activity as it happens and respond quickly to changes or issues.
  • Customizable Dashboards
    Users can customize dashboards to focus on the metrics most important to their business, tailoring their experience and enhancing productivity.
  • Integration Capabilities
    The platform supports integration with other tools and platforms, providing a cohesive and streamlined experience for users managing multiple systems.

Possible disadvantages of WebTrack 360

  • Pricing Model
    The cost of using WebTrack 360 may be higher compared to competitors, which could be a barrier for small businesses or individuals with limited budgets.
  • Complex Setup Process
    Initial setup can be complex, requiring time and resources to configure the platform to align with specific business needs and objectives.
  • Limited Free Features
    The free version of WebTrack 360 offers limited functionality, which may not meet the needs of users looking to explore its features without financial commitment.
  • Customer Support
    Some users report that customer support can be slow to respond, potentially delaying troubleshooting and problem resolution.
  • Learning Curve
    Despite its user-friendly interface, some advanced features have a steep learning curve, requiring time for users to fully leverage all available tools.

Grapple features and specs

  • Automatic Data Refresh
    Hourly data refresh from your favorite apps like Salesforce, Hubspot, Zendesk, Stripe, and more!
  • Universal Data Library
    Automatic data modeling ensures your data is clean and queryable
  • Natural Language
    Filter, visualize, and calculate with just your wordsโ€”no SQL required.
  • Map Data
    Combine, merge, and map data from across disparate sources for a full picture of your business.
  • AI Data Scientist
    Create custom calculations and aggregations across multiple sources without writing any SQL or formulas
  • Unlimited Sharing
    Share with your team, view-only users are completely free
  • Dashboard Templates
    Build new dashboards from curated templates so you're never starting from scratch

WebTrack 360 videos

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Grapple videos

Ask Grapple: DIY Data Platform

More videos:

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  • Review - Don't Waste Your Money! Episode 1. Land Pride Grapple.
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Category Popularity

0-100% (relative to WebTrack 360 and Grapple)
Web Analytics
100 100%
0% 0
Productivity
0 0%
100% 100
Analytics
100 100%
0% 0
AI
0 0%
100% 100

Questions and Answers

As answered by people managing WebTrack 360 and Grapple.

What makes your product unique?

WebTrack 360's answer

WebTrack 360 offers a range of features including Goal Tracking, Visitor Analysis, Real-Time Tracking, Heatmaps, Session Replays, and Team Collaboration, providing comprehensive insights into website performance.

Grapple's answer:

Grapple is a fully vertically integrated data platform and does not require any additional tooling. Unlike competitors Looker and PowerBI, Grapple includes everything you need to get started. Frustrated by your slow data team? Get started with Grapple right away.

In nerd speak, Grapple seamlessly bundles the following tools, you won't even need to manage them: - An ETL and data warehouse for centralizing your data - Automatic data modeling so your data is queryable right away - Visualization and analytics UI

And on top of all that, Grapple provides modern functionality too: - Unlimited Viewers: share your dashboards with as many users as you want, just like a Google Docs - AI/Natural Language: customize your dashboard with natural language instead of SQL or spreadsheet formulas - Straightforward pricing: pay as you go with monthly per user pricing

Why should a person choose your product over its competitors?

Grapple's answer:

Grapple is built for small to medium-sized companies who haven't successfully implemented traditional BI software like Looker, Power BI, Tableau, or other solutions like DataRails and Domo. Traditional BI software requires a lot of technical knowledge to setup, maintain, and they often make it really difficult for less technical users to customize. This means your dashboards either 1) don't work, or 2) aren't flexible and easy to use enough to let operators adjust them as they need during the course of businesses.

Grapple is designed from the beginning for non-technical operators across marketing, sales, and finance.

How would you describe your primary audience?

Grapple's answer:

Grapple is great for data savvy operators who love working with data. We're particularly helpful for companies with 25 to 500 employees who serve other businesses (B2B) and are focused on improving their CRM analytics and SaaS metrics. If you're using apps like Salesforce, Hubspot, Zendesk, Stripe, or Asana, Grapple is for you!

If you want to write data notebooks in python or SQL and want under-the-hood control of your data stack, Grapple is not for you. We recommend you try Omni or Hex.

What's the story behind your product?

Grapple's answer:

Jack, co-founder/CEO, had the idea for Grapple a couple years ago after spending almost a decade building in Tableau, Looker, Google Data Studio, Trevor.io, and the list goes on! Jack spent a lot of time collaborating with non-technical users in sales, marketing, bizops, finance on dashboards and after one particularly simple report that was still difficult to generate, he thought there must be a better way! Turns out, most data platforms require a ton of other tools and a ton of other people all of which are slow and expensiveโ€”delaying your time-to-insight. Jack had the idea to compress the data stack into a single tool, that maybe couldn't do everything, but would be the fastest, easiest way to pull the types of reports he pulled all the time over the last 10 years. Fast-forward to today, Andrew joined as co-founder/CTO and Grapple is now generally available and includes a suite of AI features to take Grapple's speed and ease of use even further. Let us know what you think!

Which are the primary technologies used for building your product?

Grapple's answer:

Grapple's application layer is written in React + Laravel and under the hood uses a mixture of PostgreSQL and No-SQL to deliver data warehousing and analytics capabilities.

User comments

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