Software Alternatives, Accelerators & Startups

UsabilityTools VS Linkly

Compare UsabilityTools VS Linkly and see what are their differences

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UsabilityTools logo UsabilityTools

Where UX meets Conversion. Unlock the Potential Behind Remote Research and Testing

Linkly logo Linkly

Linkly is a tool to help affiliate marketers track clicks and improve revenues.
  • UsabilityTools Landing page
    Landing page //
    2023-08-03
  • Linkly Landing page
    Landing page //
    2023-08-05

Linkly is a link management tool with feature-rich capabilities such as turning any link into a tracking link and converting complex URLs into simple, elegant, and branded links with redirects, retargeting and more. The Target and Redirect feature redirects visitors based on their geography, currency, language or device, while also automatically adding advertising retargeting code. Linkly keeps an account of the detailed traffic that is sent to third-parties and every link that is created with Linkly is comprehensively tracked which enables users to seamlessly make comprehensive reports with charts, graphs, and more.

Linkly helps you do click tracking, branded link shortening, mobile app redirection, location based redirects, A/B link rotation, retargeting/remarketing, link cloaking, shortening of mailto links and more.

Includes on site tools such as linkify text- the ability to automatically linkify specific words and phrases across your site, and automatic link replacement, allowing you to instantly replace links across your site with Linkly's smart links.

This makes the tool relevant to agencies, affiliates, advertisers, and publishers. Users can seamlessly collaborate with their team members on the platform and invite clients and partners into the project.

UsabilityTools features and specs

  • Comprehensive Toolset
    UsabilityTools offers a wide range of features, including usability testing, session replay, heatmaps, surveys, and more, providing a full suite of tools for user experience research.
  • User-Friendly Interface
    The platform is designed with ease of use in mind, making it accessible for both novice and experienced UX researchers.
  • Real-Time User Feedback
    UsabilityTools enables the collection of real-time feedback from users, which can be invaluable for making immediate improvements to user experience.
  • Comprehensive Analytics
    The tool provides detailed analytics and reporting features, allowing for in-depth analysis of user interactions and behaviors.
  • Integration Capabilities
    UsabilityTools integrates with other popular platforms and tools, which makes it easier to incorporate into existing workflows and systems.

Possible disadvantages of UsabilityTools

  • Pricing
    The cost of using UsabilityTools can be high, particularly for small businesses or startups with limited budgets.
  • Learning Curve
    Despite its user-friendly interface, the extensive range of features may present a learning curve for new users.
  • Limited Trial Period
    The trial period for testing UsabilityTools may not be long enough for users to fully evaluate its capabilities.
  • Customer Support
    Some users have reported that customer support can be slow to respond or not as helpful as expected.
  • Performance Issues
    Occasional performance issues, such as slow load times or glitches, can hinder the user experience when using the platform.

Linkly features and specs

  • Ease of Use
    Linkly is designed to be user-friendly, allowing users to easily create and manage tracking links without needing technical expertise.
  • Comprehensive Analytics
    Linkly offers detailed analytics that provide insights into the performance of your links, including click rates, geographical data, and user behavior.
  • Customizable Links
    Users can create branded and customized short URLs, which can help improve brand recognition and trustworthiness.
  • Retargeting Features
    Linkly supports retargeting, allowing users to add retargeting pixels to the links they share and target their audience more effectively.
  • Integration Capabilities
    Linkly integrates with various third-party tools and platforms, enabling seamless workflows and enhanced functionality for digital marketing efforts.

Possible disadvantages of Linkly

  • Cost
    While Linkly offers a range of features, the platform is not free, and advanced features are available only through paid plans, which might not be suitable for all budgets.
  • Learning Curve
    Despite its ease of use, some users may experience a learning curve when navigating and utilizing all of the platform's features effectively.
  • Feature Limitations in Basic Plan
    The basic or lower-tier plans have limitations on features and usage, which could be restrictive for users looking to leverage more advanced functionalities.
  • Data Privacy Concerns
    Given the detailed tracking and analytics provided by Linkly, there could be concerns about data privacy and compliance with various data protection regulations.
  • Dependency on Third-Party Services
    Relying on Linkly's integration with third-party services means that any changes or issues with these services can impact Linkly's functionality.

Analysis of UsabilityTools

Overall verdict

  • Overall, UsabilityTools is regarded as a reliable option for businesses aiming to streamline their website functionalities and improve user satisfaction. However, the effectiveness of the tool can depend on the specific needs of the business and the skill level of the personnel using it.

Why this product is good

  • UsabilityTools is considered a valuable platform for those seeking to enhance their website's usability and user experience. It offers a suite of tools for behavior analysis, user testing, and feedback, which can help in identifying user interaction patterns and potential areas for improvement.

Recommended for

    UsabilityTools is recommended for digital marketers, UX designers, and product managers who are looking to gain deeper insights into how users interact with their digital products. It is also suitable for businesses that are focused on data-driven decisions to enhance their online presence.

Analysis of Linkly

Overall verdict

  • Linkly is generally considered a good tool for businesses and individuals seeking robust link management and analytics. Its value greatly depends on whether its features align with the user's specific requirements and expectations.

Why this product is good

  • Linkly, formerly known as 'GeoFli', is known for providing tools for link management and tracking. Users often appreciate its ease of use, reliable link redirection, and its analytical features that help in understanding user engagement. However, whether Linkly is 'good' can depend on individual user needs, such as the scope of tracking required, integration capabilities, and specific features offered.

Recommended for

    Linkly is recommended for marketers, digital content creators, and businesses who need to manage and analyze the performance of their links efficiently. It is also beneficial for eCommerce sites looking to streamline their link tracking processes and optimize user engagement.

Category Popularity

0-100% (relative to UsabilityTools and Linkly)
Web Analytics
100 100%
0% 0
Link Management
0 0%
100% 100
Heatmaps
100 100%
0% 0
URL Shortener
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare UsabilityTools and Linkly

UsabilityTools Reviews

10 Must Have Tools for Conversion Optimization
UsabilityTools is a conversion optimization platform to create a better user experience and make more sales. Starting off, the various products from UsabilityTools help you view how your customers interact on your website, pulling from form analytics and views from the user perspective.
How to Improve UX & Conversion Rates with These 3 Tools
Surveys with millions of respondents. The amount of data you can collect through UsabilityTools is massive, since their pool of respondents counts over 10 million people. You can recruit them yourself, through various methods, and get real-time answers to your design questions.
8 Awesome Web Usability Testing Apps for your Startup
Usability Tools is probably the most well known suite of tools that is often recommended when asked about web usability testing tools. They have a wide array of visual Analytics & feedback system in their User Experience Suit, Conversion Suite & Voice of Customer. Their User experience suite allows you to improve website navigation with card sorting, learning about users...
Source: techbloke.com

Linkly Reviews

Top 10 Bitly alternatives and competitors in 2025
Linkly is a great tool for simple branded links to share across the multiple platforms. It offers features like branded links, UTM tracking, and real-time analytics, allowing you to monitor clicks, audience behavior, and campaign performance effectively.
Source: blog.replug.io

Social recommendations and mentions

Based on our record, Linkly seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

UsabilityTools mentions (0)

We have not tracked any mentions of UsabilityTools yet. Tracking of UsabilityTools recommendations started around Mar 2021.

Linkly mentions (2)

  • FBI under TOR?
    Https://linklyhq.com/ is just some advanced redirect script. Source: over 3 years ago
  • Got the wide printer. Is there a way to tell if the QR code message has been read?
    There is a tracking site that I'm thinking of, but I can't find it. I did find this one that allows 1000 free tracks. https://linklyhq.com/. Source: over 4 years ago

What are some alternatives?

When comparing UsabilityTools and Linkly, you can also consider the following products

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Bitly - Get the most out of your social and online marketing efforts. Own, understand and activate your best audience through the power of the link with Bitly Enterprise.

Lucky Orange - Get into the minds of your customers by watching them navigate your site and chatting with them as they do so.

Rebrandly - Rebrandly is the easiest way to create, share and manage branded links.

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Sniply.io - Add a call-to-action to every shortened link you share.