Theysaid's answer

Most surveys are dull and only scratch the surface. TheySaid turns surveys into conversations, asking real-time follow-ups, revealing the why behind every answer. This gives revenue leaders sharper visibility into customer needs, fueling faster, more confident business decisions that drive growth.

Handler's answer:

Handler is built specifically for app marketers who want to find what is already working on TikTok. Instead of guessing content ideas, Handler helps teams discover outlier TikToks, understand winning patterns, and decide what to test next.

Theysaid's answer

Most survey tools stop at collecting answers, giving leaders surface-level data that’s hard to act on. TheySaid turns feedback into real conversations with smart follow-ups, capturing the why behind customer behavior. This means revenue leaders don’t just get data, they get clear action items: what to improve, where to double down, and how to reduce churn. And with insights delivered 10x faster, they can act quickly to capture growth opportunities and make confident business decisions.

Handler's answer:

Handler is focused on TikTok research for app growth, not generic social media management. It helps marketers move faster from “what should we post?” to clear creative direction based on real winning TikToks.

Theysaid's answer

TheySaid is built for B2B leaders who rely on customer insights to drive growth. Our primary audience includes Customer Success teams, Revenue leaders, Product managers, and Marketing executives at SaaS and subscription-based businesses. They use TheySaid to uncover authentic customer sentiment, strengthen retention, and identify expansion opportunities.

Handler's answer:

Handler is made for app founders, growth marketers, mobile app teams, indie app builders, and agencies that use TikTok to grow consumer apps.

Theysaid's answer

Surveys were dead. Customers ignored them, response rates tanked, and leaders were left making decisions on scraps of data. Lihong Hicken and Chris Hicken saw the gap and built TheySaid, the first AI-powered conversational survey that actually listens. With AI interviews, live polls, and user testing alongside surveys, TheySaid captures the why behind every answer and instantly translates insights into clear action items. For revenue leaders, that means faster decisions, smarter growth moves, and insights delivered 10x quicker than any traditional tool.

Handler's answer:

Handler was created because app teams spend too much time manually scrolling TikTok trying to understand what content works. We built it to make TikTok research faster, clearer, and more repeatable for app marketers.

Theysaid's answer

TheySaid leverages advanced AI (natural language processing, machine learning, and generative AI), cloud infrastructure, and secure integrations with popular CRM and HR systems to deliver fast, scalable, and reliable insights.

Handler's answer:

Handler uses AI analysis, TikTok content research, video metadata extraction, creative pattern detection, and a web-based dashboard to help app marketers find and understand winning TikToks.

Handler's answer:

Handler is currently early, so we are not publishing customer names yet. The product is built for app founders, consumer app teams, growth marketers, and agencies working on TikTok-based app growth.