Software Alternatives & Startups

Survey Monkey VS Modify

Compare Survey Monkey VS Modify and see what are their differences

Survey Monkey

Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Rating
0 reviews
Modify

The modern publishing workflow for software teams

Rating
0 reviews
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Survey Monkey seems to be more popular. It has been mentioned 9 times since March 2021.

social mentions
9 vs 0
Surveys popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

Survey Monkey
Modify
Website surveymonkey.com modifyhq.com
Pricing —
Listed in

Features and specs

What each product offers, as listed by its team.

Survey Monkey 7 features
Modify 5 features
  • Ease of Use
    SurveyMonkey offers an intuitive interface that allows users to create surveys quickly and easily, even without technical expertise.
  • Variety of Templates
    The platform provides a wide range of customizable survey templates, which can save time and ensure a professional look.
  • Advanced Analytics
    Powerful analytics tools that help users interpret data through charts, graphs, and other visualization methods.
  • Integration Capabilities
    SurveyMonkey integrates with various third-party tools and services like Google Drive, Mailchimp, and Salesforce, enhancing its usability across different platforms.
  • Mobile-Friendly
    Surveys created on SurveyMonkey are optimized for mobile devices, ensuring good performance and compatibility for respondents using smartphones or tablets.
  • Survey Logic
    Features such as skip logic, randomization, and piping help create more customized and targeted surveys.
  • 24/7 Customer Support
    SurveyMonkey provides round-the-clock customer support to assist users with any issues or queries.

Possible disadvantages

  • Cost
    The free version has limitations, and features like advanced analytics, skip logic, and white labeling require a paid subscription, which can be pricey.
  • Limited Customization
    While SurveyMonkey offers various templates and themes, the customization options can be somewhat restrictive compared to other platforms.
  • Data Ownership
    There are some concerns regarding data privacy and ownership, as SurveyMonkey retains certain rights over the data collected using their platform.
  • Response Limitations
    The free plan has limitations on the number of responses you can collect, which can be restrictive for larger surveys.
  • Complex Survey Structures
    Creating highly complex surveys with extensive logic and branching can be cumbersome and sometimes requires a steep learning curve.
  • Branding Restrictions
    The free and lower-tier plans include SurveyMonkey branding on the surveys, which may not look professional for business purposes.
  • Export Limitations
    Exporting data, especially to more advanced formats, is generally restricted to higher-tier paid plans.
  • No-code website modifications
    Modify allows users to make changes to their websites without needing to write code, making it accessible for non-developers who want to customize their web presence quickly.
  • Easy A/B testing and personalization
    The platform enables users to run A/B tests and personalize website content for different audiences without requiring developer involvement, speeding up optimization efforts.
  • Quick deployment
    Changes can be deployed rapidly through Modify's interface, bypassing the traditional development cycle and reducing time-to-market for website updates and experiments.
  • Visual editor
    Modify provides a visual editor that lets users point-and-click to make changes on their site, making it intuitive and reducing the learning curve for new users.
  • No impact on site codebase
    Since modifications are applied as an overlay rather than directly changing the source code, the original codebase remains clean and unaffected, reducing the risk of breaking existing functionality.

Possible disadvantages

  • Limited awareness and community
    Modify is a relatively niche tool with a smaller user base compared to established competitors like Google Optimize or Optimizely, which means fewer community resources, tutorials, and third-party integrations.
  • Performance concerns
    Applying modifications via a third-party script layer can introduce additional page load time or cause flickering effects as changes are rendered on top of the original page content.
  • Limited customization depth
    While the no-code approach is convenient for simple changes, more complex modifications or deeply integrated features may still require developer intervention, limiting what can be achieved through the platform alone.
  • Dependency on third-party service
    Relying on Modify means your website changes are dependent on their service uptime and continuity. If the service goes down or shuts down, applied modifications could be lost.
  • Potential SEO implications
    Client-side modifications applied via JavaScript overlays may not be fully recognized by search engine crawlers, which could lead to discrepancies between what users see and what gets indexed.

Analysis

An editorial look at what each product does well and who it suits.

Survey Monkey
Modify

Overall verdict

  • Overall, SurveyMonkey is a strong choice for anyone in need of a comprehensive and easy-to-use survey platform, with a variety of features that cater to different needs and scales.

Why this product is good

  • SurveyMonkey is widely regarded as a good tool for creating, distributing, and analyzing surveys due to its user-friendly interface, diverse question types, robust analytics, and integration capabilities. Users can easily design surveys with a wide range of customizable templates, collect responses seamlessly, and gain insights through detailed reports.

Recommended for

  • businesses seeking customer feedback or conducting market research
  • educational institutions gathering student or faculty feedback
  • non-profits conducting outreach or program evaluations
  • event organizers collecting attendee feedback
  • researchers conducting academic surveys

Overall verdict

  • Modify (modifyhq.com) is a solid choice for marketing teams that want to personalize website content dynamically without heavy engineering support. It's particularly strong for conversion rate optimization and ABM-style personalization, though it may be overkill for very small sites with low traffic.

Why this product is good

  • Allows real-time website personalization based on visitor attributes like UTM parameters, referral source, location, or ad campaign
  • No-code / low-code editor makes it accessible to marketers without developer resources
  • Integrates with common ad platforms and CRMs to tailor messaging to specific audience segments
  • Useful for account-based marketing (ABM) campaigns by customizing landing pages for target accounts
  • Provides analytics to measure the impact of personalized content on conversion rates
  • Faster iteration cycle for A/B testing and content variation compared to manual dev-driven changes

Recommended for

  • Marketing teams running paid ad campaigns who want tailored landing pages per audience segment
  • B2B companies doing account-based marketing (ABM) needing personalized experiences for target accounts
  • Growth and conversion optimization teams looking to increase landing page conversion rates
  • Companies without large engineering teams who need a no-code personalization solution
  • Mid-to-large businesses with sufficient traffic to justify investment in personalization tools

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Survey Monkey
Modify
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

User comments

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Survey Monkey no reviews yet
Modify no reviews yet

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We have no reviews of Modify yet. Be the first one to post

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Survey Monkey 9 mentions
Modify 0 mentions
  • In-app surveys for React Native Apps
    Let's talk about the big 2 first: Typeform and SurveyMonkey. - Source: dev.to / over 2 years ago
  • [iOS] Pro-tip: if the fill password prompt is not automatically showing up on websites/apps on your iPhone, make sure to include "https://" before the URI.
    For example, instead of setting your URI for SurveyMonkey to surveymonkey.com, you should instead set it to https://surveymonkey.com. Source: over 3 years ago
  • I’ve been nominated as chair of the Landscaping Committee… what advice do you have?
    After that's all clear, I'd survey the HOA (surveymonkey.com) and create some type of chart (maybe a importance/performance grid) showing where residents feel the most help is currently needed in terms of landscaping. Your team can then... Source: over 4 years ago

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Tracking Modify since Mar 2021.

Alternatives to Survey Monkey and Modify

When comparing Survey Monkey and Modify, you can also consider the following products.