
Growth Book
Optimizely
Split.io
VWO
AB Tasty
Splitforce
SplitHub.io
SplitPea helps founders, agencies, and small teams run clean A/B tests and website experiments without a heavy analytics stack.

MailChimp
Brevo
GetResponse
Constant Contact
ActiveCampaign
SendPulse
Campaign Monitor
Affordable Email Marketing Software. Get all features (Segmentation, Automation, A/B testing) for up to 1,000 subscribers & send unlimited emails for free!

Which is more popular?
Based on our record, MailerLite seems to be more popular. It has been mentioned 2 times since March 2021.
Website, pricing, platforms and company facts side by side.
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| Website | splitpea.co | mailerlite.com |
| Pricing | ||
| Platforms | — | |
| Company | Startup from Australia · 1 - 9 employees · 2026 | Startup from Lithuania |
| Listed in |
In their own words, as submitted to SaaSHub.


SplitPea is an A/B testing tool for the rest of us. Paste one snippet, set up an experiment with the visual editor, and get a plain answer: Ship A, Ship B, or wait. Every decision gets logged with a date, a person, and a note. Works with Webflow, Framer, Shopify, WordPress, Next.js, Astro, or...
No description of MailerLite yet.
What each product offers, as listed by its team.


Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
No analysis of MailerLite yet.
Walkthroughs and reviews on video.
No SplitPea.co videos yet. You could help us improve this page by suggesting one.
MailerLite Review, Comparisons & How to Get Started in 2019
More videos
How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing SplitPea.co and MailerLite.
SplitPea.co's answer
• Python (FastAPI) • PostgreSQL • HTMX • Bayesian statistical engine for experiment analysis • Lightweight client-side JavaScript snippet (~18KB)
SplitPea.co's answer
Most A/B testing tools either start at $200/month or want you to talk to a sales team. They're built for companies with dedicated growth departments. SplitPea is built for everyone else. You get one snippet under 18KB, a visual editor, plain results, and a decision log. It works on static sites, Webflow, Shopify, WordPress - basically anything that takes a script tag.
SplitPea.co's answer
Price and simplicity. The big platforms (VWO, Optimizely, AB Tasty) are powerful, but they're designed for teams with a testing budget and a stats background. SplitPea gives you the core workflow - set up a test, split traffic, get a clear answer - without the complexity or enterprise price tag. You get a straightforward recommendation (Ship A, Ship B, or wait), and every decision is logged with a date and note.
SplitPea.co's answer
Founders, freelancers, small agencies, and marketers who run their own websites and want to test changes without adopting a heavy analytics stack. People who are close to the work. They're making the calls on the homepage, the pricing page, the email..They don't have a growth team. They just want to know if a change helped move the dial.
SplitPea.co's answer
When Google Optimize shut down in 2023, the cheapest A/B testing alternatives started around $200 a month. If you're a freelancer or a small team just trying to figure out whether a different headline would get more clicks, that's a hard number to justify. SplitPea started because that gap seemed wrong. Small websites deserve a way to test changes without an enterprise budget or a statistics degree.
SplitPea.co's answer
SplitPea is in beta right now, so we don't have big-name logos to drop. We're built for small teams, freelancers, and founders, not enterprise accounts, and the people using SplitPea are running their own sites and testing changes themselves. That's the audience we care about.
Share your experience with using SplitPea.co and MailerLite. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


We have no reviews of SplitPea.co yet. Be the first one to post
MailerLite manually reviews each account before allowing it to send out emails to prevent spam and abuse. During the approval process, you’ll need to provide quite a bit of information about what you plan on sending...
MailerLite is loved for its visual click maps, which allow for detailed customer journey analytics, and its email verifier features, so your emails reach your audiences’ inboxes.
MailerLite emerges as an email marketing platform that thrives on simplicity and efficiency. Its user-friendly design, coupled with powerful features like automation and segmentation, positions it as an excellent...
Recommendations tracked on public social media and blogs since March 2021.


Tracking SplitPea.co since May 2026.
- mailing list tool: mailerlite.com (free automation, allows public newsletter archive so no need for blog), mailchimp.com (serious automation is paid), activecampaign.com (paid). Source: about 5 years ago
Also, personally I would recommend MailerLite over MailChimp. It is much more user-friendly and has more powerful features. I switched from MailChimp. Source: over 5 years ago
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