Software Alternatives & Startups

Smartly.io VS SplitStat

Compare Smartly.io VS SplitStat and see what are their differences

Smartly.io

Smartly.io is the leading Facebook ad optimization solution for agencies and performance marketers

Rating
0 reviews
SplitStat

A/B and split URL tests for your website. Edit the page visually, split the traffic, and get a winner only once the numbers hold. 30 days free, no card.

Rating
0 reviews
Pricing
Paid Free trial $299 / Monthly (From $299/month for 100K tested visitors. 30-day free trial.)
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Smartly.io seems to be more popular. It has been mentioned 1 time since March 2021.

social mentions
1 vs 0
Advertising popularity
100% vs 0%
alternatives listed
223 vs 9

Base details

Website, pricing, platforms and company facts side by side.

Smartly.io
SplitStat
Website smartly.io splitstat.com
Pricing
Paid Free trial $299 / Monthly (From $299/month for 100K tested visitors. 30-day free trial.) Official pricing
Company Startup from Finland · 250 - 499 employees · 2013 Startup from India · 1 - 9 employees
Listed in

About Smartly.io and SplitStat

In their own words, as submitted to SaaSHub.

Smartly.io
SplitStat

No description of Smartly.io yet.

SplitStat is an A/B testing tool for websites. Paste one tag into the head of your site, and most tests after that are built in the browser with no developer. The visual editor opens on your own live site: click an element to change its text or style, move it, hide it, or add a block, and save...

Read more about SplitStat

Features and specs

What each product offers, as listed by its team.

Smartly.io 6 features
SplitStat 6 features
  • Automation
    Smartly.io automates repetitive tasks such as ad creation, optimization, and reporting, freeing up time for marketers to focus on strategy and creativity.
  • Integrations
    It integrates with major social media platforms like Facebook, Instagram, and Snapchat, centralizing ad management.
  • Creative Optimization
    The platform offers tools for dynamic creative optimization, allowing users to automatically test and optimize ad creatives for better performance.
  • Scalability
    Smartly.io can handle large-scale campaigns efficiently, making it suitable for both small businesses and large enterprises.
  • Real-Time Reporting
    Provides real-time reporting and analytics, enabling marketers to make informed decisions quickly.
  • User-Friendly Interface
    The platform is designed to be user-friendly, with a clean interface that makes it easier to navigate through different features.

Possible disadvantages

  • Cost
    Smartly.io is a premium service that may be expensive for small businesses or startups with limited budgets.
  • Complexity
    The platform offers a wide range of features, which can be overwhelming for new users or those not well-versed in digital advertising.
  • Learning Curve
    Despite its user-friendly interface, there is still a learning curve associated with mastering all the functionalities of the platform.
  • Limited Platform Support
    While it integrates well with major social media platforms, it may not support all advertising channels desired by some businesses.
  • Customer Support
    Some users have reported that the customer support can be slow to respond or not as helpful as expected.
  • Visual editor
    Change text, style and layout on your own live site, for desktop, mobile or both
  • Test types
    A/B, split URL, multipage, A/A and cross-domain tests
  • Audience targeting
    12 conditions, including country, device, campaign and day of the week
  • Goal metric
    Unique conversions, total conversions or value per visitor
  • Guardrail metrics
    Watch the numbers a winner must not hurt while a test runs
  • Winner checks
    By default 95% chance of being best, 7 days, 500 visitors and 100 conversions per variation

Analysis

An editorial look at what each product does well and who it suits.

Smartly.io
SplitStat

Overall verdict

  • Smartly.io is generally considered a strong choice for businesses looking to streamline their social media advertising efforts. Its powerful automation tools and robust analytics capabilities make it a valuable asset for both small and large enterprises. However, its suitability may vary depending on specific business needs and budget considerations.

Why this product is good

  • Smartly.io is a well-regarded platform primarily for its capabilities in automated social media advertising and creative production. It integrates with major social media platforms like Facebook, Instagram, Pinterest, and Snapchat, allowing users to create, manage, and optimize ads efficiently. The platform is known for its user-friendly interface, A/B testing tools, real-time analytics, and collaboration features, which help teams save time and improve their ad performance.

Recommended for

  • Businesses with significant social media advertising budgets seeking to optimize ad spend and performance.
  • Marketing teams looking for a platform that offers automation and real-time collaboration features.
  • Organizations that need to manage large-scale campaigns across multiple social media platforms.

No analysis of SplitStat yet.

Videos

Walkthroughs and reviews on video.

Smartly.io 3 videos + Add
SplitStat 0 videos + Add

How to Automate Facebook Advertising at Scale - Smartly.io

More videos

  • - Thomas Roberts, Smartly.io: how to scale facebook advertising
  • - Smartly.io Case Study for Hopper: Scale, automate and optimize hundreds of new offers every day

No SplitStat videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Smartly.io
SplitStat
100% 100%
0% 0%
100% 100%
0% 0%
0% 0%
100% 100%

User comments

Share your experience with using Smartly.io and SplitStat. For example, how are they different and which one is better?

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Smartly.io 1 mention
SplitStat 0 mentions
  • [hiring] Mandarin speaking Full-time digital marketing specialist
    - Experience with PowerPoint, Excel (pivot tables and common formulas), and Microsoft Office. Experience using Smartly.io a plus. Source: over 4 years ago

Tracking SplitStat since Nov 2026.

Alternatives to Smartly.io and SplitStat

When comparing Smartly.io and SplitStat, you can also consider the following products.