Software Alternatives, Accelerators & Startups

Simple Analytics VS noqa

Compare Simple Analytics VS noqa and see what are their differences

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Simple Analytics logo Simple Analytics

The privacy-first Google Analytics alternative located in Europe.

noqa logo noqa

noqa is an automated mobile testing tool for apps and games. Write tests in plain English and run them on iOS and Android devices โ€” vision-based, no locators, no code.
  • Simple Analytics Landing page
    Landing page //
    2022-09-05

Simple Analytics gives you insights into the performance of your website without ever collecting personal data, with a clean interface, and simple integration. GDPR, CCPA and, PECR compliant because we don't handle personal data and set no cookies.

  • noqa landing
    landing //
    2026-07-31
  • noqa test report
    test report //
    2026-07-31
  • noqa test case editor
    test case editor //
    2026-07-31
  • noqa test run report
    test run report //
    2026-07-31

noqa is an automated mobile testing tool for apps and games. Write tests in plain English and run them on real iOS and Android devices, simulators or cloud devices.

noqa works from screenshots, so there are no locators, no code and no SDK. The same tests run on native apps (Swift, Kotlin), React Native, Flutter, Unity and Unreal. Unlike script-based tools (Appium and XCUITest), noqa is not limited by the element tree, so it handles anything you can see on the screen: canvas UIs, WebViews, games, in-app ads and system dialogs.

Your coding agent can use noqa too: from the command line it connects to a real device, controls it and runs tests. As teams ship more code with AI, noqa automates slow manual testing.

Simple Analytics

$ Details
paid Free Trial $9.0 / Monthly (Max 10,000 page views)
Release Date
2018 September
Startup details
Country
Netherlands

Simple Analytics features and specs

  • Privacy-focused
    Simple Analytics does not collect personal data, ensuring compliance with privacy laws like GDPR and CCPA. This approach appeals to users concerned about data privacy.
  • Ease of Use
    The platform prides itself on a user-friendly interface, making analytics accessible for individuals with varying levels of technical expertise.
  • No Cookies
    By eliminating the need for cookies, Simple Analytics reduces the complexity of compliance and improves user trust.
  • Transparent Pricing
    Offers straightforward pricing without hidden fees, which benefits small to medium-sized businesses looking for cost-effective solutions.
  • Quick Setup
    Setting up Simple Analytics is a quick process, often taking just a few minutes, reducing the time and effort required to begin tracking site data.
  • Lightweight Script
    The tracking script is lightweight, ensuring that it does not significantly affect website loading times, thus maintaining a good user experience.
  • User-friendly Interface
    Offers a clean and intuitive dashboard that is easy to navigate, making it accessible for users without technical expertise.
  • Real-time Insights
    Provides real-time data insights that enable users to make quick, informed decisions based on the most current information.
  • Simplicity
    Designed with simplicity in mind, focusing on essential metrics without overwhelming users with unnecessary data.
  • AI-driven Analysis
    Utilizes AI to deliver intelligent insights and forecasts, enhancing user understanding of data trends and behaviors.

Possible disadvantages of Simple Analytics

  • Limited Features
    Compared to more comprehensive platforms like Google Analytics, Simple Analytics offers fewer features and customization options, which may not satisfy advanced users.
  • Basic Reporting
    The reporting capabilities are basic and may not provide in-depth insights that large enterprises or data-driven teams may require.
  • No Integration with Ad Services
    Simple Analytics lacks built-in integrations with advertising services like Google Ads, potentially complicating the tracking of campaign performance.
  • Smaller User Community
    Given its niche market focus, the platform has a smaller user community, which can make it harder to find peer support or community-driven solutions.
  • Less Mature Ecosystem
    Unlike older platforms, Simple Analytics may lack integrations with a wide range of third-party tools and services, limiting its flexibility.
  • Cost
    While the pricing is transparent, it can still be seen as relatively high for the features offered, especially when compared to free alternatives like Google Analytics.
  • Customization Constraints
    May have limited customization options for users who need specific dashboards or reports tailored to their particular needs.
  • Scalability Issues
    Might not be suitable for very large websites with complex data analytics needs due to its simplified design.
  • Pricing
    While offering unique features, the cost might be higher than expected for users primarily seeking basic analytics solutions.

noqa features and specs

  • Works from screenshots
    The agent reads the screen and acts on what it sees. No locators, no code, no SDK in your app.
  • Command-Line Interface
    Your coding agent connects to a real device from the command line and runs tests.
  • Real devices, simulators and cloud
    Run the same test on a real iOS or Android device, a simulator, or a cloud device.
  • Plain English tests
    Write test steps in plain English. There is no code and no test script to maintain.
  • Games testing
    Test games built in Unity and Unreal

Analysis of Simple Analytics

Overall verdict

  • Simple Analytics is a good choice for users who prioritize privacy and simplicity in their web analytics tools. It provides sufficient insights for basic website analytics needs without overwhelming users with too much data or complex features.

Why this product is good

  • Simple Analytics is often praised for its privacy-focused approach. It does not collect personal data, which appeals to users and businesses concerned about privacy and compliance with data protection regulations like GDPR. The platform offers an easy-to-understand interface with essential analytics metrics, making it accessible to users without a technical background. Additionally, Simple Analytics is lightweight, which means it doesn't slow down websites as much as other analytics tools might.

Recommended for

    Simple Analytics is recommended for small to medium-sized businesses, bloggers, and website owners who need straightforward analytics and value privacy. Itโ€™s particularly suitable for those looking to comply with privacy regulations without compromising on user data protection.

Simple Analytics videos

Fathom, simple analytics. A Google Analytics alternative | Privacy & Simplicity focused! ๐ŸŽฏ

More videos:

  • Review - Seriously Simple Analytics Review
  • Review - Seriously Simple Analytics Review
  • Demo - Why we created Simple Analytics
  • Review - Simple Analytics for Solopreneurs Review โ€“ Still Good?
  • Review - Simple Analytics: My Review of This Cookieless GA4 Alternative
  • Review - The Story of Simple Analytics

noqa videos

Demo

Category Popularity

0-100% (relative to Simple Analytics and noqa)
Analytics
100 100%
0% 0
Mobile Test Automation
0 0%
100% 100
Web Analytics
100 100%
0% 0
Automated Testing
0 0%
100% 100

Questions & Answers

As answered by people managing Simple Analytics and noqa.

Who are some of the biggest customers of your product?

noqa's answer:

Mobile app teams and indie studios in Europe and the US Game studios testing Unity and Unreal builds

What makes your product unique?

noqa's answer:

noqa works from the screen. The agent takes a screenshot, decides what to do and taps, so tests need no locators, no code and no SDK inside the app. Script-based tools read the element tree, which means they only reach what the app exposes. noqa reaches anything a person can see: canvas UIs, WebViews, in-app ads, system dialogs, and games built in Unity and Unreal.

Why should a person choose your product over its competitors?

noqa's answer:

Appium and XCUITest need code, selectors and constant maintenance โ€” a renamed element breaks the test. Cloud device farms give you devices, not tests: you still write and fix the scripts yourself. With noqa you write the steps and the expected result in plain English, and the same test runs on a real iOS or Android device, a simulator or a cloud device. It covers native apps (Swift, Kotlin), React Native, Flutter, Unity and Unreal.

How would you describe the primary audience of your product?

noqa's answer:

Mobile teams that ship often and test by hand: QA engineers, mobile developers and small studios without a dedicated automation engineer. Game studios are a second group, because their UI is drawn on a canvas and script-based tools have nothing to address. Teams that write code with AI agents feel this first โ€” code ships faster, manual testing stays the bottleneck.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Simple Analytics and noqa

Simple Analytics Reviews

Top 10 AI Data Analysis Tools in 2024
Simple Analytics is a revolutionary web analytics platform that prioritizes user privacy and transparency above all else. Developed as an ethical alternative to data-hungry giants like Google Analytics, Simple Analytics offers a refreshingly lightweight and user-friendly solution for tracking website metrics without compromising on data protection. With its unwavering...
Source: powerdrill.ai
Privacy-oriented alternatives to Google Analytics
Simple Analytics was my original second contender for the analytics of this blog. The $19 a month starting plan with 100k pageviews is on the more expensive side, but their yearly deal gets you a better price than Fathom at just $9 a month.
Lightweight alternatives to Google Analytics
One is the minimalist Simple Analytics product, which is a cloud-based tool created by solo developer Adriaan van Rossum; it has a clean-looking interface with only the few key metrics, similar to Plausible. Another is Fathom, which was open source initially, but the current version is proprietary (although the company hopes to start maintaining the open-source code base...
Source: lwn.net

noqa Reviews

We have no reviews of noqa yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Simple Analytics seems to be more popular. It has been mentiond 26 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Simple Analytics mentions (26)

  • This Next.js blog template is awesome.
    Multiple analytics options including Umami, Plausible, Simple Analytics, Posthog and Google Analytics. - Source: dev.to / almost 2 years ago
  • Awesome-no-code-tools
    Simple Analytics - Simple, clean, and friendly analytics. - Source: dev.to / about 2 years ago
  • SaasRock v0.5.0โ€Š-โ€ŠCookie consent and built-in Analytics
    SaasRock does not intend to invent the wheel, there are great analytics solutions out there, both free and powerful. But SaasRockโ€™s main goal is to have everything you need when building SaaS applications, at least in a minimal way. - Source: dev.to / almost 4 years ago
  • Italian watchdog bans use of Google Analytics
    Regarding forbidden countries, itโ€™s not forbidden in the Netherlands, yet. They will announce a verdict in a form of a report by the end of 2022 [1]. To give people an option and pink something else over Google Analytics, I have built an alternative, Simple Analytics [2]. It doesnโ€™t use cookies or any form of tracking and you get still the useful data that 80% of the website owners need. [1]... - Source: Hacker News / about 4 years ago
  • Italian watchdog bans use of Google Analytics
    It is. Most startups in the EU have to use more and more businesses in the EU. The selection is little, so way more changes to succeed if your EU based and serve both markets. I run Simple Analytics [1], which is a privacy-first analytics business from the Netherlands. I see a lot of business from the EU just because we are from the EU as well. [1] https://simpleanalytics.com/?ref=hn. - Source: Hacker News / about 4 years ago
View more

noqa mentions (0)

We have not tracked any mentions of noqa yet. Tracking of noqa recommendations started around Jul 2026.

What are some alternatives?

When comparing Simple Analytics and noqa, you can also consider the following products

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure ๐Ÿ‡ช๐Ÿ‡บ

QualGent - AI Mobile App QA Tester

Fathom Analytics - Simple, trustworthy website analytics (finally)

Drizz - Plain English in. Self-healing, reusable tests out. Real iOS & Android devices. Zero code.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Appium - Appium is an open source test automation framework for use with native and hybrid mobile apps.