Software Alternatives, Accelerators & Startups

Simple Analytics VS Clamp.sh

Compare Simple Analytics VS Clamp.sh and see what are their differences

Simple Analytics logo Simple Analytics

The privacy-first Google Analytics alternative located in Europe.

Clamp.sh logo Clamp.sh

Privacy-friendly and lightweight web analytics with funnels, cohort retention, revenue tracking, and a first-party MCP server for AI agents.
  • Simple Analytics Landing page
    Landing page //
    2022-09-05

Simple Analytics gives you insights into the performance of your website without ever collecting personal data, with a clean interface, and simple integration. GDPR, CCPA and, PECR compliant because we don't handle personal data and set no cookies.

  • Clamp.sh Clamp Analytics Dashboard Overview
    Clamp Analytics Dashboard Overview //
    2026-07-04
  • Clamp.sh Clamp Analytics Revenue Tracking
    Clamp Analytics Revenue Tracking //
    2026-07-04
  • Clamp.sh Clamp Analytics Search + Agent Handoff
    Clamp Analytics Search + Agent Handoff //
    2026-07-04
  • Clamp.sh Clamp Analytics MCP Server in Claude Code
    Clamp Analytics MCP Server in Claude Code //
    2026-07-04
  • Clamp.sh Clamp Analytics Speed Insights
    Clamp Analytics Speed Insights //
    2026-07-04
  • Clamp.sh Clamp Analytics Custom Event Breakdown
    Clamp Analytics Custom Event Breakdown //
    2026-07-04
  • Clamp.sh Clamp Analytics Funnel Breakdown
    Clamp Analytics Funnel Breakdown //
    2026-07-04

Clamp Analytics is a privacy-first web analytics platform for SaaS and ecommerce teams who have outgrown pageview counters but don't want the setup weight of PostHog, Mixpanel, or Amplitude. Data starts flowing from a single script tag: pageviews, sessions, web vitals, outbound clicks, and downloads are captured automatically, with no tracking plan to design and no per-seat pricing.

Product analytics depth without the heavy setup - Conversion funnels and cohort retention curves - Revenue attribution with MRR and net revenue retention - Session paths, page engagement, and error monitoring - Google Search Console integration

Cookie-free and EU-hosted. Clamp runs without a cookie banner and stays GDPR-compliant by design, making it a straightforward Google Analytics replacement.

An analyst layer no other tool ships. Every chart can hand its own investigation to the AI assistant you already use, pre-loaded with the right context. A first-party MCP server lets agents in Claude Code, Cursor, VS Code, and Windsurf query live analytics directly and dig into why a metric changed. It answers analytics questions the way a data analyst would, for teams that will never hire one.

The free plan includes 100,000 events per month with every feature enabled. Paid plans start at $19/month and only add volume, projects, seats, and retention โ€” nothing is feature-gated.

Simple Analytics

$ Details
paid Free Trial $9.0 / Monthly (Max 10,000 page views)
Release Date
2018 September
Startup details
Country
Netherlands

Clamp.sh

Website
clamp.sh
$ Details
freemium $19.0 / Monthly (1M events, 5 projects, 3 team seats, 3-year data retention)
Release Date
2026 April
Startup details
Country
Belgium
City
Antwerp
Founder(s)
SBJ
Employees
1 - 9

Simple Analytics features and specs

  • Privacy-focused
    Simple Analytics does not collect personal data, ensuring compliance with privacy laws like GDPR and CCPA. This approach appeals to users concerned about data privacy.
  • Ease of Use
    The platform prides itself on a user-friendly interface, making analytics accessible for individuals with varying levels of technical expertise.
  • No Cookies
    By eliminating the need for cookies, Simple Analytics reduces the complexity of compliance and improves user trust.
  • Transparent Pricing
    Offers straightforward pricing without hidden fees, which benefits small to medium-sized businesses looking for cost-effective solutions.
  • Quick Setup
    Setting up Simple Analytics is a quick process, often taking just a few minutes, reducing the time and effort required to begin tracking site data.
  • Lightweight Script
    The tracking script is lightweight, ensuring that it does not significantly affect website loading times, thus maintaining a good user experience.
  • User-friendly Interface
    Offers a clean and intuitive dashboard that is easy to navigate, making it accessible for users without technical expertise.
  • Real-time Insights
    Provides real-time data insights that enable users to make quick, informed decisions based on the most current information.
  • Simplicity
    Designed with simplicity in mind, focusing on essential metrics without overwhelming users with unnecessary data.
  • AI-driven Analysis
    Utilizes AI to deliver intelligent insights and forecasts, enhancing user understanding of data trends and behaviors.

Possible disadvantages of Simple Analytics

  • Limited Features
    Compared to more comprehensive platforms like Google Analytics, Simple Analytics offers fewer features and customization options, which may not satisfy advanced users.
  • Basic Reporting
    The reporting capabilities are basic and may not provide in-depth insights that large enterprises or data-driven teams may require.
  • No Integration with Ad Services
    Simple Analytics lacks built-in integrations with advertising services like Google Ads, potentially complicating the tracking of campaign performance.
  • Smaller User Community
    Given its niche market focus, the platform has a smaller user community, which can make it harder to find peer support or community-driven solutions.
  • Less Mature Ecosystem
    Unlike older platforms, Simple Analytics may lack integrations with a wide range of third-party tools and services, limiting its flexibility.
  • Cost
    While the pricing is transparent, it can still be seen as relatively high for the features offered, especially when compared to free alternatives like Google Analytics.
  • Customization Constraints
    May have limited customization options for users who need specific dashboards or reports tailored to their particular needs.
  • Scalability Issues
    Might not be suitable for very large websites with complex data analytics needs due to its simplified design.
  • Pricing
    While offering unique features, the cost might be higher than expected for users primarily seeking basic analytics solutions.

Clamp.sh features and specs

No features have been listed yet.

Analysis of Simple Analytics

Overall verdict

  • Simple Analytics is a good choice for users who prioritize privacy and simplicity in their web analytics tools. It provides sufficient insights for basic website analytics needs without overwhelming users with too much data or complex features.

Why this product is good

  • Simple Analytics is often praised for its privacy-focused approach. It does not collect personal data, which appeals to users and businesses concerned about privacy and compliance with data protection regulations like GDPR. The platform offers an easy-to-understand interface with essential analytics metrics, making it accessible to users without a technical background. Additionally, Simple Analytics is lightweight, which means it doesn't slow down websites as much as other analytics tools might.

Recommended for

    Simple Analytics is recommended for small to medium-sized businesses, bloggers, and website owners who need straightforward analytics and value privacy. Itโ€™s particularly suitable for those looking to comply with privacy regulations without compromising on user data protection.

Simple Analytics videos

Fathom, simple analytics. A Google Analytics alternative | Privacy & Simplicity focused! ๐ŸŽฏ

More videos:

  • Review - Seriously Simple Analytics Review
  • Review - Seriously Simple Analytics Review
  • Demo - Why we created Simple Analytics
  • Review - Simple Analytics for Solopreneurs Review โ€“ Still Good?
  • Review - Simple Analytics: My Review of This Cookieless GA4 Alternative
  • Review - The Story of Simple Analytics

Clamp.sh videos

No Clamp.sh videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Simple Analytics and Clamp.sh)
Analytics
99 99%
1% 1
Web Analytics
98 98%
2% 2
Reporting & Dashboard
0 0%
100% 100
Privacy
100 100%
0% 0

Questions & Answers

As answered by people managing Simple Analytics and Clamp.sh.

What's the story behind your product?

Clamp.sh's answer:

Clamp started from a gap its founder kept hitting: analytics tools either stay shallow (pageview counters) or turn into a project of their own (tracking plans, query languages, seat pricing). Meanwhile AI assistants had become capable analysts โ€” if only they could reach the data. Clamp was built as both sides of that bridge: a full product-analytics platform that installs like a simple counter, and an MCP server plus skills pack that turns the AI assistant you already pay for into the analyst you don't have.

What makes your product unique?

Clamp.sh's answer:

Clamp is the only analytics platform where the dashboard hands work to your AI assistant. Every chart composes a context-aware investigation prompt for the agent you already use, and a first-party MCP server lets Claude Code, Cursor, VS Code, and Windsurf query live analytics data directly. Combined with funnels, cohort retention, and revenue attribution on a single-script-tag install, you get analyst-grade answers without hiring an analyst.

Why should a person choose your product over its competitors?

Clamp.sh's answer:

Lightweight tools like Plausible or Fathom stop at traffic; heavyweight ones like Mixpanel or Amplitude demand tracking plans, per-seat pricing, and setup weeks. Clamp gives the depth of the second group with the install of the first: funnels, cohorts, revenue with MRR and net revenue retention, error monitoring, and Search Console data from one script tag. It's cookie-free and EU-hosted, so no cookie banner. And every plan includes every feature โ€” paid tiers only add volume, projects, seats, and retention.

How would you describe the primary audience of your product?

Clamp.sh's answer:

Bootstrapped SaaS founders, small product teams, and ecommerce operators who have real conversion and revenue questions but no dedicated analyst โ€” typically teams of one to ten paying $0โ€“99/month for analytics. Users of AI coding assistants get extra leverage from the MCP integration, but the dashboard stands alone.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Simple Analytics and Clamp.sh

Simple Analytics Reviews

Top 10 AI Data Analysis Tools in 2024
Simple Analytics is a revolutionary web analytics platform that prioritizes user privacy and transparency above all else. Developed as an ethical alternative to data-hungry giants like Google Analytics, Simple Analytics offers a refreshingly lightweight and user-friendly solution for tracking website metrics without compromising on data protection. With its unwavering...
Source: powerdrill.ai
Privacy-oriented alternatives to Google Analytics
Simple Analytics was my original second contender for the analytics of this blog. The $19 a month starting plan with 100k pageviews is on the more expensive side, but their yearly deal gets you a better price than Fathom at just $9 a month.
Lightweight alternatives to Google Analytics
One is the minimalist Simple Analytics product, which is a cloud-based tool created by solo developer Adriaan van Rossum; it has a clean-looking interface with only the few key metrics, similar to Plausible. Another is Fathom, which was open source initially, but the current version is proprietary (although the company hopes to start maintaining the open-source code base...
Source: lwn.net

Clamp.sh Reviews

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Social recommendations and mentions

Based on our record, Simple Analytics seems to be more popular. It has been mentiond 26 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Simple Analytics mentions (26)

  • This Next.js blog template is awesome.
    Multiple analytics options including Umami, Plausible, Simple Analytics, Posthog and Google Analytics. - Source: dev.to / over 1 year ago
  • Awesome-no-code-tools
    Simple Analytics - Simple, clean, and friendly analytics. - Source: dev.to / almost 2 years ago
  • SaasRock v0.5.0โ€Š-โ€ŠCookie consent and built-in Analytics
    SaasRock does not intend to invent the wheel, there are great analytics solutions out there, both free and powerful. But SaasRockโ€™s main goal is to have everything you need when building SaaS applications, at least in a minimal way. - Source: dev.to / almost 4 years ago
  • Italian watchdog bans use of Google Analytics
    Regarding forbidden countries, itโ€™s not forbidden in the Netherlands, yet. They will announce a verdict in a form of a report by the end of 2022 [1]. To give people an option and pink something else over Google Analytics, I have built an alternative, Simple Analytics [2]. It doesnโ€™t use cookies or any form of tracking and you get still the useful data that 80% of the website owners need. [1]... - Source: Hacker News / about 4 years ago
  • Italian watchdog bans use of Google Analytics
    It is. Most startups in the EU have to use more and more businesses in the EU. The selection is little, so way more changes to succeed if your EU based and serve both markets. I run Simple Analytics [1], which is a privacy-first analytics business from the Netherlands. I see a lot of business from the EU just because we are from the EU as well. [1] https://simpleanalytics.com/?ref=hn. - Source: Hacker News / about 4 years ago
View more

Clamp.sh mentions (0)

We have not tracked any mentions of Clamp.sh yet. Tracking of Clamp.sh recommendations started around Jul 2026.

What are some alternatives?

When comparing Simple Analytics and Clamp.sh, you can also consider the following products

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure ๐Ÿ‡ช๐Ÿ‡บ

Fathom Analytics - Simple, trustworthy website analytics (finally)

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

umami - A simple and open-source own your website analytics.

Matomo - Matomo is an open-source web analytics platform

Pirsch Analytics - Cookie-Free, Privacy-Friendly Alternative to Google Analytics.