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Simon Data VS Lucris

Compare Simon Data VS Lucris and see what are their differences

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Simon Data logo Simon Data

Simon Data enables businesses to effectively leverage all of their data to drive personalization and value for their customers.

Lucris logo Lucris

Financial decision-making for Shopify brands, connecting sales and marketing to show what drives profit - and what to do next.
Visit Website
  • Simon Data Landing page
    Landing page //
    2023-10-20
  • Lucris Dashboard
    Dashboard //
    2026-08-13
  • Lucris AI powered insights and analytics
    AI powered insights and analytics //
    2026-08-13
  • Lucris Unit Economics
    Unit Economics //
    2026-08-13
  • Lucris Profit Breakeven
    Profit Breakeven //
    2026-08-13
  • Lucris P&L
    P&L //
    2026-08-13
  • Lucris Marketing Analytics
    Marketing Analytics //
    2026-08-13
  • Lucris Cohort Analytics
    Cohort Analytics //
    2026-08-13
  • Lucris AOV Analytics
    AOV Analytics //
    2026-08-13

Lucris is a financial decision-making platform for Shopify and DTC brands. It brings sales, advertising, cost, and financial data together so teams can see what drives profit - and what to do next.

Unlike dashboards that only report numbers, Lucris explains what changed, why it matters, and which actions deserve attention.

Key capabilities

  • Profit and contribution-margin analytics
  • CAC payback, AOV, and customer-cohort tracking
  • AI-powered insights and recommended actions
  • Shopify, Meta Ads, and Google Ads integrations
  • Reports and insights shared through Slack

Lucris is built for founders, operators, finance leads, and agencies focused on profitable growth.

Simon Data

Website
simondata.com
Pricing URL
-
$ Details
-
Platforms
-
Release Date
-
Edit details

Lucris

Website
lucris.io
Pricing URL
Official Lucris Pricing
$ Details
paid Free Trial $99 / Monthly (Up to 1,000 monthly orders; all platform features)
Platforms
Browser Mobile
Release Date
2025 September
Startup details
Country
United States
State
Wyoming
Founder(s)
Valentin Kuznetcov, Kirill Toropov
Employees
1 - 9
Edit details

Simon Data features and specs

  • Comprehensive Customer Data Platform
    Simon Data offers a robust platform that unifies customer data from various sources, allowing businesses to create targeted, personalized marketing campaigns.
  • Ease of Use
    The platform is user-friendly with an intuitive interface that makes it easy for marketers to navigate and utilize without extensive technical knowledge.
  • Advanced Segmentation
    Users can benefit from sophisticated segmentation tools that allow for fine-tuned targeting and improved customer engagement.
  • Real-Time Data Processing
    Simon Data processes data in real-time, enabling businesses to quickly react to customer behavior and enhance their marketing strategies dynamically.

Possible disadvantages of Simon Data

  • Integration Complexity
    Integrating Simon Data with existing systems and third-party applications can be complex and may require technical expertise or additional development resources.
  • Pricing Structure
    The platform's pricing can be on the higher side, making it a significant investment that may not be feasible for small businesses or startups.
  • Learning Curve
    While the interface is user-friendly, mastering the full potential of the platform's features may take time and require training sessions for new users.
  • Limited Offline Data Integration
    Simon Data primarily focuses on online data, which may be a limitation for businesses that rely heavily on offline data sources.

Lucris features and specs

  • Profit Analytics
    Track profit, contribution margin, CAC payback, AOV, and customer cohorts
  • AI Decision Support
    Understand what changed, why it matters, and what to do next
  • Unified DTC Data
    Connect Shopify, advertising, and cost data in one place

Simon Data videos

+ Add

How ASOS Optimized Cross-Channel Marketing with Simon Data's Customer Data Platform

Lucris videos

+ Add

Lucris: Know What’s Driving Profit and What to Do Next

Category Popularity

0-100% (relative to Simon Data and Lucris)

Simon Data

Lucris

Business & Commerce
83 83%
Business & Commerce
17% 17
Online Services
100 100%
Online Services
0% 0
eCommerce Tools
0 0%
eCommerce Tools
100% 100
Office & Productivity
83 83%
Office & Productivity
17% 17

Questions & Answers

As answered by people managing Simon Data and Lucris.

What makes your product unique?

Lucris's answer:

Lucris turns Shopify, marketing, and cost data into clear financial decisions. It explains what changed, why it matters, and what to do next - not just more charts.

Why should a person choose your product over its competitors?

Lucris's answer:

Choose Lucris if you care about profitable growth, not just revenue or attribution. It connects marketing performance to contribution margin, CAC payback, cash flow, and profit.

How would you describe the primary audience of your product?

Lucris's answer:

Shopify and DTC founders, operators, finance leads, and agencies that need clearer, faster growth decisions.

What's the story behind your product?

Lucris's answer:

Lucris grew out of hundreds of DTC growth audits. Brands had plenty of dashboards but still struggled to turn their data into confident decisions. Lucris was built to close that gap.

Which are the primary technologies used for building your product?

Lucris's answer:

RedwoodJS, React, GraphQL, PostgreSQL, Prisma, Supabase, and OpenAI, with integrations for Shopify, Meta Ads, Google Ads, and Slack.

User comments

Share your experience with using Simon Data and Lucris. For example, how are they different and which one is better?
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What are some alternatives?

When comparing Simon Data and Lucris, you can also consider the following products

BlueConic - BlueConic is a marketing platform that harnesses the data required to power the recognition of an individual at each interaction.

Triple Whale - Triple Whale helps ecommerce brands make better decisions with better data.

Ometria - Ometria is a predictive analytics and marketing platform built for retailers.

Bloom Analytics - Bloom is a Native Shopify Analytics and Attribution app. See which products, countries, and campaigns are profitable, and which ad platforms truly generate profit via multi-touch attribution. Create custom dashboards, get insights. Connect with MCP

Zeotap - Zeotap is an extensive and reliable customer data platform that has been become the overnight sensation for business with versatile customer intelligence and identify resolution.

Conversific - Conversific is a Business Intelligence platform designed to capture and analyze the data from your Shopify store. It includes built-in tips from ecommerce gurus and provides instant guidance.

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