
TinyPNG
Squoosh
Gumlet
Compressor.io
iLoveIMG
TinyJPG
Imagify
Speed up your website by optimizing the images.

Which is more popular?
Based on our record, Bitly should be more popular than ShortPixel. It has been mentioned 23 times since March 2021.
Website, pricing, platforms and company facts side by side.
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| Website | shortpixel.com | bitly.com |
| Pricing | ||
| Company | Startup from Romania · 2014 | — |
| Listed in |
In their own words, as submitted to SaaSHub.


ShortPixel is an image optimization service that offers tools and WordPress plugins that can be easily used to optimize and compress images with just a few clicks.
No description of Bitly yet.
What each product offers, as listed by its team.


Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
ShortPixel is recommended for website owners, developers, and digital marketers who need to optimize images to improve site speed and performance. It's particularly beneficial for e-commerce sites, blogs, and any website with a high volume of images.
Overall verdict
Why this product is good
Recommended for
Bitly is recommended for digital marketers, social media managers, businesses seeking reliable link tracking, and anyone needing to shorten, customize, and analyze URLs for personal or professional use.
Walkthroughs and reviews on video.
ShortPixel Review - [ NEW ] Adaptive Images WordPress Optimization Plugin With Super Powers
More videos
Bitly Review
More videos
How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing ShortPixel and Bitly.
ShortPixel's answer
ShortPixel Image Optimizer offers the most comprehensive, frequently updated WordPress plugin with the best image optimization algorithms
ShortPixel's answer
SmartCompress image optimization algorithms offer maximum compression while keeping the image quality intact. The plugin is an install-an-forget-about-it tools fit for any WordPress website. 24/7/365 support.
ShortPixel's answer
Any website owner in general and any WordPress website owner in particular. Basically if your website has images then ShortPixel is a tool that you'll find useful.
Share your experience with using ShortPixel and Bitly. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


By using ShortPixel, my clients' websites now load faster and deliver a seamless experience, thanks to efficient image compression without compromising quality.
So far it has done a great job optimizing all my images and generating WEBP for each image. I used to do all this manually using Photoshop but after using ShortPixel I've saved days and hours of work!
ShortPixel is my go-to image optimization service that stands out for its efficiency in reducing image sizes without compromising quality. The user-friendly interface of the WordPress plugin makes it an ideal choice...
Bitly is one of the most recognized URL shorteners, but its free plan has become quite restrictive for anyone seeking a free custom URL shortener. You get only five short links per month, with three custom back-halves...
Choosing the right QR code generator can be a turning point for your business. In the modern market, Bitly is an industry standard for link management and QR codes. Similarly, QRcdr.pro offers a high-level SaaS...
Winner: JotURL takes the lead over Bitly with its extensive feature set and focuses on advanced analytics and retargeting. While both platforms offer strong link management and tracking capabilities, JotURL provides...
Recommendations tracked on public social media and blogs since March 2021.


ShortPixel Image Optimizer is usually the best as it handles lossy, glossy, and lossless compression, does automatic WebP and AVIF conversion, and has solid bulk optimization with CDN included in each plan, even the Free one. It tends to... - Source: dev.to / 6 months ago
ShortPixel solves this in 2 minutes of setup, then runs automatically forever. Your images maintain their quality. Your site loads dramatically faster. Mobile visitors can actually browse your galleries. And you create a professional... - Source: dev.to / 8 months ago
ShortPixel handles image optimization automatically across your entire portfolio, so uploaded images get optimized without anyone monitoring queues or remembering which sites have optimization enabled. - Source: dev.to / 8 months ago
Choose a shortener: Pick a link shortener that fits your needs---many offer options like custom branding, QR code creation, and analytics. Ziplink, Short.io, and Bitly are all capable of that. If you are looking for something really... - Source: dev.to / over 1 year ago
Choose a Reliable URL Shortener – Opt for services like tny.ws, Bit.ly, or Rebrandly that provide analytics and customization. - Source: dev.to / over 1 year ago
The first step in creating a custom short URL is selecting a reliable URL shortening service. Bitly is one of the most popular options available, providing robust features such as analytics, link management, and customization options.... - Source: dev.to / over 1 year ago
When comparing ShortPixel and Bitly, you can also consider the following products.

Make your website faster and save bandwidth. TinyPNG optimizes your PNG images by 50-80% while preserving full transparency!
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The first notable URL shortener, online since 2002. Branded short links on your own domain, with click analytics that count human and bot traffic separately, QR codes, editable destinations, bulk creation and a REST API.
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Compress and compare images with different codecs, right in your browser
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Rebrandly is the easiest way to create, share and manage branded links.
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Gumlet is an end-to-end AI-powered video streaming and image delivery platform.
Compare Gumlet to ShortPixel or Bitly:

Short.io makes short links (vanity urls) on your own domain. Free signup, analytics and API. Chrome, slack, zapier and segment integrations.
Compare Short.io to ShortPixel or Bitly: