Software Alternatives, Accelerators & Startups

SharpSpring VS SEMRush

Compare SharpSpring VS SEMRush and see what are their differences

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SharpSpring logo SharpSpring

Simple Marketing Automation for Agencies and SMBs

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.
  • SharpSpring Landing page
    Landing page //
    2022-09-15
  • SEMRush Landing page
    Landing page //
    2024-08-24

SharpSpring features and specs

  • Affordability
    SharpSpring offers a range of features at a lower price point compared to many other marketing automation platforms, making it accessible for small to medium-sized businesses.
  • Comprehensive Feature Set
    It provides a robust set of tools, including CRM, email marketing, social media management, analytics, and more, allowing businesses to manage all their marketing needs in one place.
  • Ease of Use
    The platform is designed to be user-friendly, with an intuitive interface that enables marketers to set up and execute campaigns without extensive training.
  • Customizability
    SharpSpring allows for a high degree of customization in terms of workflows, dashboards, and reports, enabling businesses to tailor the platform to their specific needs.
  • Third-Party Integrations
    SharpSpring integrates with a wide variety of third-party applications, making it easier to connect with existing tools and enhancing its overall functionality.
  • Customer Support
    The platform offers strong customer support, including dedicated account managers and comprehensive onboarding to ensure smooth implementation.

Possible disadvantages of SharpSpring

  • Steep Learning Curve
    Despite its user-friendly design, the breadth and depth of SharpSpring's features can result in a steep learning curve for new users.
  • Limited Advanced Features
    While the platform offers a robust set of tools, some advanced features available in more costly competitors, such as AI-driven insights or highly advanced segmentation, may be lacking.
  • Email Deliverability Issues
    Some users have reported issues with email deliverability, which can compromise the effectiveness of email marketing campaigns.
  • Occasional Performance Issues
    Users have occasionally reported performance issues, such as slow load times or glitches, which can hinder productivity.
  • Limited Scalability
    For very large enterprises or those with highly complex needs, SharpSpring may not offer the scalability required, making it better suited for small to medium-sized organizations.
  • Reporting Limitations
    Some users find the reporting features to be less advanced than those offered by competing platforms, which can limit detailed analytics and insights.

SEMRush features and specs

  • Comprehensive SEO Toolkit
    SEMRush provides a wide range of tools for keyword research, competitive analysis, backlink analysis, site audit, and more, making it a one-stop-shop for all SEO needs.
  • Accurate Data
    Known for providing accurate and updated data which is crucial for making informed SEO decisions.
  • Competitive Analysis
    Offers extensive competitor analysis features, helping businesses understand their competitors' strategies and improve their own.
  • In-depth Reports
    Creates detailed reports that offer valuable insights into performance metrics and areas for improvement.
  • User-friendly Interface
    The platform is designed with a user-friendly interface, making it accessible even for beginners in SEO.

Possible disadvantages of SEMRush

  • Pricing
    SEMRush pricing can be relatively high, especially for small businesses and freelancers.
  • Learning Curve
    Despite being user-friendly, the sheer depth of features can present a steep learning curve for new users.
  • Data Limits
    Certain features and data exports are limited based on the subscription plan, which can be restrictive for high-volume users.
  • Customer Support
    While customer support is generally good, some users have reported slow response times during peak periods.
  • Occasional Inconsistencies
    Some users have reported occasional inconsistencies in search volume and backlink data.

Analysis of SharpSpring

Overall verdict

  • SharpSpring is a strong contender in the marketing automation space, offering comprehensive features at competitive pricing.

Why this product is good

  • SharpSpring provides robust marketing automation tools combined with CRM functionalities. It allows for extensive customization, dynamic forms, landing pages, and email marketing. The platform is known for its user-friendly interface and valuable insights through reporting and analytics. Additionally, it integrates well with numerous third-party applications, enhancing its versatility.

Recommended for

    SharpSpring is particularly recommended for small to medium-sized businesses and marketing agencies that require a cost-effective, full-featured marketing automation solution. Its flexibility and wide range of tools make it suitable for businesses looking to streamline their marketing efforts and improve lead generation and customer engagement.

Analysis of SEMRush

Overall verdict

  • SEMRush is considered an excellent tool for digital marketers due to its wide range of features and reliable data. It is especially beneficial for businesses and marketers who want to enhance their SEO strategies and gain a competitive edge in the digital space. While it can be on the pricier side, the value it provides in terms of actionable insights and enhanced marketing strategies justifies the investment for many users.

Why this product is good

  • SEMRush is a comprehensive digital marketing tool that is highly regarded for its robust features designed to improve online visibility and optimize content marketing strategies. It offers extensive SEO tools, including keyword research, site auditing, competitor analysis, and backlink tracking. Additionally, SEMRush provides tools for PPC campaigns, social media monitoring, and content optimization. Its user-friendly interface and detailed analytics make it a favorite among digital marketers seeking data-driven insights to boost their online performance.

Recommended for

    SEMRush is particularly recommended for SEO specialists, digital marketing agencies, content marketers, and businesses of all sizes who are serious about improving their search engine rankings and digital marketing strategies. It is also suitable for PPC managers and social media strategists who need comprehensive tools for campaign analysis and tracking.

SharpSpring videos

SharpSpring Review: Does SharpSpring Offer Customer Relationship Management or CRM?

More videos:

  • Tutorial - Perfect Audience Review - How to do Remarketing with Perfect Audience?
  • Review - SharpSpring Review: 5 Reasons We Chose SharpSpring
  • Review - SharpSpring's Perfect Audience Advertising Platform
  • Tutorial - HOW TO USE RETARGETING 5/5 AdRoll Alternative Perfect Audience
  • Review - CRM User Review - Pipedrive vs SharpSpring vs Infusionsoft

SEMRush videos

SEMRush Review 2020 โ˜‘๏ธ Best Keyword Research Tool in 2020? ๐Ÿ˜ฑ SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Category Popularity

0-100% (relative to SharpSpring and SEMRush)
Marketing Automation
100 100%
0% 0
SEO
0 0%
100% 100
Email Marketing
100 100%
0% 0
SEO Tools
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare SharpSpring and SEMRush

SharpSpring Reviews

11 Best ActiveCampaign Alternatives [2022]: ActiveCampaign Competitors
Summary: If you are a marketing agency or large enterprise organization, SharpSpring is definitely an option to consider. If you need to drive results for clients, thereโ€™s really no better automation platform than SharpSpring. Itโ€™s pricy up front, but you end up saving more with a full book of clients compared to ActiveCampaign. By speaking specifically to larger...
7 Best HubSpot Alternatives 2020 โ€“ (Tried & Reviewed)
SharpSpring offers great value for money and has been growing quickly in the small to midsize business segment. You can start with SharpSpring from $450 per month for 1.500 contacts to $875 per month. Special agency pricing and volume discounts are available, SharpSpring only reveals those for you in a product demo.
8 HubSpot Alternatives for Marketing Automation
The basic plan starts at $450/mo, billed monthly. In addition to the monthly fee, SharpSpring does include a one-time onboarding fee of $1,800. So you're looking at $2,250 the first month. Since this is on a month-to-month basis, this makes SharpSpring more accessible than HubSpot. SharpSpring includes all features in all plans, while the pricing is based on how many...
The 36 Best Marketing Automation Tools to Use in 2020
That being said, Sharpspring is an option if youโ€™re looking for a platform that offers its full suite of tools and will not cost more than your monthly revenue (yes, HubSpot and Eloqua, Iโ€™m looking at you). A complete set of features is included in all plans. That means youโ€™d be able to send trigger-based emails and create marketing automation flows even on the smallest plan...
Source: encharge.io
8 HubSpot Alternatives for Marketing Automation
The basic plan starts at $450/mo, billed monthly. In addition to the monthly fee, SharpSpring does include a one-time onboarding fee of $1,800. So you're looking at $2,250 the first month. Since this is on a month-to-month basis, this makes SharpSpring more accessible than HubSpot. SharpSpring includes all features in all plans, while the pricing is based on how many...

SEMRush Reviews

  1. fraserstewart
    ยท CCO at Lyfeguard ยท
    Fantastic platform but introduce a โ€˜starter tierโ€™

    Canโ€™t knock the platform - itโ€™s great. I feel like they should have a paid-for offering at a lower price point, however. Strongly recommend!

  2. Mohit Gupta
    ยท Small Business Owner at SmokeHub ยท
    Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    ๐Ÿ Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    ๐Ÿ‘ Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    ๐Ÿ‘Ž Cons:    Pricing is too high|Limited features with free plan.
  3. Dorian Leone
    ยท Webmaster at Competitive Insight ยท
    Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    ๐Ÿ Competitors: Serpstat

The 16 Best Moz Alternatives for Every Budgetย 
If you run local SEO campaigns, Semrush has a whole set of tools called Semrush Local that are just for that purpose. You can add this tool kit on to a standard Semrush subscription or purchase it separately.
10 SE Ranking Alternatives in 2025 [Free and Paid]
SEMrush is ideal for users who need a comprehensive suite that goes beyond SEO, including content marketing and PPC management, making it perfect for digital marketers with diverse needs. Its extensive feature set offers a broader range of capabilities compared to SE Ranking.
10 Moz Pro Alternatives in 2025 [Free and Paid]
SEMrush is an all-in-one marketing platform that offers a broader range of tools compared to Moz Pro. SEMrush includes features such as keyword research, site audits, and backlink analysis, but it also extends into content marketing, social media management, and PPC.
Top 5 SEO Automation Tools for Agencies
By now, youโ€™ve seen how each of these top SEO automation tools can help your agency thrive in 2025. The right choice for you depends on your agencyโ€™s focus and challenges. If you need to quickly optimize on-page elements at scale, a tool like ClickRank or Alli AI might be your best bet for automating those tasks. If youโ€™re looking for a complete done-for-you AI assistant,...
Screaming Frog Alternative
SemRush - SemRushโ€™s technical SEO tools will allow you to crawl your website similar to Screaming Frog. SemRush also provides comprehensive keyword research tools of course, and a powerful toolset for any SEO. Pricing starts at $139.95 per month for one user.
Source: metamonster.ai

Social recommendations and mentions

Based on our record, SEMRush seems to be a lot more popular than SharpSpring. While we know about 18 links to SEMRush, we've tracked only 1 mention of SharpSpring. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SharpSpring mentions (1)

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / over 1 year ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: over 2 years ago
  • The blackout isnโ€™t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: over 2 years ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but Iโ€™m not super strict about following the suggestions. I try to keep it as natural as possible. Source: over 2 years ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: over 2 years ago
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What are some alternatives?

When comparing SharpSpring and SEMRush, you can also consider the following products

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Adobe Marketo Engage - Adobe Marketo Engage is a tool that offers multi-channel marketing automation, campaign and leads nurturing, and analytics.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

GetResponse - Email marketing from GetResponse. Send email newsletters, campaigns, online surveys and follow-up autoresponders. Simple, easy interface. FREE sign up.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters