Software Alternatives & Reviews

Moz VS SEMRush

Compare Moz VS SEMRush and see what are their differences

Moz logo Moz

Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.
  • Moz Landing page
    Landing page //
    2023-10-19
  • SEMRush Landing page
    Landing page //
    2023-09-28

Moz

Categories
  • SEO
  • SEO Monitoring
  • SEO Tools
  • Inbound Marketing
Website moz.com
Pricing URL Official Moz Pricing
Details $-

SEMRush

Categories
  • SEO
  • SEO Tools
  • Content Marketing
  • Competitive Intelligence
  • Social Media Tools
  • Backlinks
  • Keyword Research
  • eCommerce Tools
  • Local SEO
Website semrush.com
Pricing URL Official SEMRush Pricing
Details $freemium $99.95 / Monthly

Moz videos

MOZ vs SEMRush 2019 - Side by Side Comparison: Which SEO Tool is Better?

More videos:

  • Review - Moz Pro Review (2017): The 5 SEO aspects that Moz tracks
  • Review - SEO Tool - MOZ Review

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Category Popularity

0-100% (relative to Moz and SEMRush)
SEO
40 40%
60% 60
SEO Tools
39 39%
61% 61
SEO Monitoring
53 53%
47% 47
Content Marketing
31 31%
69% 69

User comments

Share your experience with using Moz and SEMRush. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Moz and SEMRush

Moz Reviews

Comparing the Best Moz Alternatives for 2023
If you're looking for a Moz alternative for your SEO needs, you're in luck! There are several powerful tools out there that offer similar features and benefits. In this blog post, we'll explore some of the best Moz alternatives that can help you improve your search engine optimization efforts.
9 Best Moz Alternatives and Their Pros and Cons
The value of Moz depends on your specific SEO needs and budget. Moz offers robust SEO tools that many businesses find valuable for their SEO strategies, but the cost may be prohibitive for smaller companies or individuals. It’s recomended to take advantage of the free trial or the free limited version to determine if Moz fits your needs before committing to a subscription.
Source: seranking.com
15 Best Moz Alternatives
Ironically enough, some can say that Moz as a tool is not a bed of roses. Many find that Moz Pro’s subscription plan is on the upper end of the financial spectrum. For others, the financial aspect is not an issue but rather a lack of a wide spectrum of possibilities. Moz competitors in the market offer far more, and some for a lower price. For instance, better keyword...
The 21 Best Ahrefs Alternatives (Free and Paid)
Moz aims to make SEO easy by removing all complexity from the equation. Moz Pro helps you understand what your audience is interested in and has been searching for typically when they arrive on your site. And it is a highly recommended alternative to Ahrefs. You can then use this information to create powerful content accordingly.
Source: enticehq.com
8 Best SimilarWeb Alternatives (2019 UPDATE): Add These to Your Digital Tool Kit
Using Moz Local can help you to trickle in and then explode your visibility from both mobile and desktop searches. They can help you achieve this through robust, precise and sound business listings that encourage online and foot traffic to your local store (hence Moz “Local”).

SEMRush Reviews

  1. Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  2. Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

Comparing the Best Moz Alternatives for 2023
Organic Research: With SEMrush, you can analyze and enhance your online visibility for high-converting keywords utilized by your competitors. You can also refine your organic keyword performance and discover innovative strategies to attain top positions in SERPs that align with your audience's interests.
Best SE Ranking Alternatives & Competitors for 2023
Semrush is a well-known and widely used SEO platform that offers a comprehensive set of tools for keyword research, rank tracking, backlink analysis, site audit, and competitor analysis. With its extensive database and advanced features, Semrush is a powerful SE Ranking alternative for businesses looking to level up their digital marketing strategy.
11 SE Ranking alternatives you must check out
Organic Research: SEMrush's Organic Research feature enables users to analyze and enhance their website's visibility for high-converting keywords used by competitors. This feature allows users to optimize their organic keyword performance and discover new tactics to secure top positions in SERPs that align with their target audience's interests.
9 Best Moz Alternatives and Their Pros and Cons
Semrush can be demanding on your budget. Its most affordable plan, Semrush Pro, starts at $129.95 per month. The higher-tier plans cost $249.95 (Semrush Guru) and $499.95 (Semrush Business) monthly. If you choose an annual payment, you will receive a discount of 17%, which is the smallest value among the tools discussed.
Source: seranking.com
Best SE Ranking Alternatives in 2023
Keyword research: Both Semrush and SE Ranking offers robust keyword research tools, but Semrush tends to offer more detailed insights and a wider range of data.

Social recommendations and mentions

Based on our record, Moz should be more popular than SEMRush. It has been mentiond 46 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Moz mentions (46)

  • How to Use the Agility Writer Smart Outline Builder
    Moz - "Optimizing Outlines for SERP Success" Uncover the tactics behind AgilityWriter's Outline Builder in optimizing content outlines for Search Engine Results Page (SERP) success, as discussed in Moz's expert SEO resources. Source: 5 months ago
  • Ask HN: Who is hiring? (December 2023)
    Moz | Lead/Sr. Data Engineer | REMOTE (USA / Canada) | Full-time | https://moz.com/ We’re a small team building new ETL data pipelines in Go to power Moz’s frontend applications. We leverage AWS (Lambda, SQS, ECS, Eventbridge, S3, etc.), Terraform, and Docker to consume, transform, and aggregate the massive amounts of data provided by our platform & collections teams. I’m specifically looking for a senior engineer... - Source: Hacker News / 5 months ago
  • Which tool do you use the most for SEO?
    Moz: It provides various SEO tools, such as keyword research, rank tracking, link analysis, and on-page optimization recommendations. Source: 9 months ago
  • What is Local SEO?
    In addition to website metrics, track your local search rankings. Several tools, such as Moz Local and BrightLocal, can help you monitor your local search rankings and compare them to your competitors. Source: 10 months ago
  • Best alternatives to SEMRush?
    Https://ahrefs.com - still prefer this the most. The intangible for me is the ease of custom filtering and data exports. Prices do keep going up tho... Https://moz.com - OG but IMHO they lost their edge; export and data reporting is lacking. Source: 11 months ago
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SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / 3 months ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: 10 months ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: 11 months ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: 12 months ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 1 year ago
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What are some alternatives?

When comparing Moz and SEMRush, you can also consider the following products

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Serpstat - Search analytics, Rank tracking, Backlink analysis and Site Audit tool.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

SEO PowerSuite - Get all SEO tools in one pack - download free edition of SEO PowerSuite and get top 10 rankings for your site on Google and other search engines!

Majestic - Majestic - Link intelligence tools for SEO and Internet PR and Marketing. Site Explorer shows inbound link and site summary data.

Brightedge - BrightEdge is the leading content performance marketing platform, helping more than 1,200 customers generate more organic traffic. BrightEdge is based in San Mateo, CA with offices in New York, Seattle, Chicago, Tokyo, Sydney, and London.