Software Alternatives, Accelerators & Startups

Serpstat VS Things

Compare Serpstat VS Things and see what are their differences

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Serpstat logo Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

Things logo Things

Things is an easy to use task manager.
  • Serpstat Landing page
    Landing page //
    2023-06-11
  • Serpstat Rank Tracker
    Rank Tracker //
    2024-09-19
  • Serpstat Domain Analysis
    Domain Analysis //
    2024-09-19

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent,ย  and optimize your content strategy

  • Things Landing page
    Landing page //
    2023-01-17

Serpstat

$ Details
freemium $69.0 / Monthly
Release Date
2015 February
Startup details
Country
Ukraine
Founder(s)
Oleg Salamaha
Employees
50 - 99

Things

$ Details
-
Release Date
-
Startup details
Country
Germany

Serpstat features and specs

  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Things features and specs

  • User Experience
    Things is known for its clean, intuitive, and beautifully designed user interface, making it easy to use.
  • Integration with Apple Ecosystem
    Seamlessly integrates with macOS and iOS devices, offering features like Handoff and deep Apple Calendar integration.
  • Powerful Task Management
    Supports projects, areas, headings, and tags, providing a robust system for managing complex tasks and workflows.
  • Quick Entry
    Provides a quick entry function allowing users to capture tasks efficiently, which can later be categorized and detailed.
  • Updates and Support
    Regularly updated with new features and enhancements, backed by reliable customer support.
  • Keyboard Shortcuts
    Offers extensive keyboard shortcuts for power users to navigate and manage tasks quickly.
  • Natural Language Processing
    Allows users to input tasks using natural language, which is then intelligently parsed and scheduled.

Possible disadvantages of Things

  • Cost
    Things requires a one-time purchase for each platform (macOS, iOS), making it relatively expensive compared to some subscription-based competitors.
  • Platform Limitation
    Only available on Apple devices (macOS and iOS), making it inaccessible for users on Windows, Android, or other platforms.
  • No Collaboration Features
    Lacks built-in collaboration tools, which can be a drawback for teams looking to share and manage tasks collectively.
  • Learning Curve for Advanced Features
    While the basic interface is user-friendly, fully utilizing advanced features can require time and a deeper understanding.
  • Limited Automation
    Offers fewer automation options and integrations compared to some competitors like Todoist or Microsoft To Do.

Analysis of Serpstat

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Analysis of Things

Overall verdict

  • Things is widely regarded as an excellent productivity tool, especially for Apple ecosystem users. It combines elegance with functionality, making it a top choice for those who prefer a minimalist but powerful task manager.

Why this product is good

  • Things by Cultured Code is highly acclaimed for its clean, intuitive design and effective task management features. It provides a seamless user experience with its natural language input, powerful integration with macOS and iOS, and features like projects, areas, deadlines, and reminders that help users organize their tasks efficiently. The app is particularly praised for its focus on simplicity and ease of use, which allows users to focus on their tasks without being overwhelmed by features.

Recommended for

    Things is ideal for individuals who are deeply integrated into the Apple ecosystem and appreciate a minimalist design approach. It's perfect for users who prefer a straightforward, no-frills task management system that emphasizes ease of use, efficiency, and aesthetic appeal.

Serpstat videos

What is Serpstat?

More videos:

  • Review - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review โœ… Discount Coupon Code With( 20% Off Special)

Things videos

Brandon's Cult Movie Reviews: THINGS

More videos:

  • Review - Things 3: Full Review (2019)
  • Review - OmniFocus vs. Things 3 review: which is best for you?

Category Popularity

0-100% (relative to Serpstat and Things)
SEO
100 100%
0% 0
Task Management
0 0%
100% 100
SEO Tools
100 100%
0% 0
Project Management
0 0%
100% 100

Questions & Answers

As answered by people managing Serpstat and Things.

What makes your product unique?

Serpstat's answer

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Why should a person choose your product over its competitors?

Serpstat's answer

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

How would you describe the primary audience of your product?

Serpstat's answer

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

User comments

Share your experience with using Serpstat and Things. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Serpstat and Things

Serpstat Reviews

The 16 Best Moz Alternatives for Every Budgetย 
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesnโ€™t have a free version, so youโ€™ll need to pick a paid plan once the trial is over.
10 SE Ranking Alternatives in 2025 [Free and Paid]
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its unique features like the โ€œTree Viewโ€ make it ideal for those looking to enhance their website architecture alongside their SEO efforts.
10 Moz Pro Alternatives in 2025 [Free and Paid]
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their websiteโ€™s performance.
Top 6 Moz Competitors In 2024: A Detailed Review
Furthermore, Serpstat is praised for its versatile functionality. It provides valuable insights across multiple facets of digital marketing. Itโ€™s also particularly noted for its comprehensive competitor analysis and budget-friendly pricing.
10 Best Serpstat Alternatives in 2024
In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you're seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty...

Things Reviews

11 Ayanza Alternatives
Things 3 is a multi-award-winning personal task manager that assists you in keeping track of your tasks. The environment of the application is attractive with a fresh new look, delightful integrations, and powerful features. It has been completely effective to boost efficiency with easy to use and is attractive to the eye. The themes are a creative and powerful feature that...
Five of the Best To-Do Apps for iOS
Things 3 is one of the few to-do apps that's not subscription based, and it costs $9.99 to purchase. Things 3 is also available for Mac and iPad, though each app must be purchased individually.

Social recommendations and mentions

Based on our record, Things seems to be a lot more popular than Serpstat. While we know about 58 links to Things, we've tracked only 5 mentions of Serpstat. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: almost 3 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: about 3 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: over 4 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: over 5 years ago

Things mentions (58)

  • We don't need startups, we need Digital-Mittelstand
    Correct: https://culturedcode.com/things/ Looks like the different apps (desktop, mobile, iPad) have different prices, but all are one-time payments of $10-$50. - Source: Hacker News / over 1 year ago
  • Essential Software for Mac Users: Three Recommended Efficient Tools
    Things 3is an award-winning task management application known for its clean, elegant interface and intuitive usability. It employs a minimalist design style, allowing users to easily add, organize, and view tasks, helping individuals efficiently manage daily affairs. While Things 3 does not support team collaboration features, it provides a smooth user experience on macOS as a personal task management tool. - Source: dev.to / over 1 year ago
  • Show HN: I built a task manager that separates "Do" & "Due" dates
    How badly do Twos want to SEO rank on searches for Things? https://culturedcode.com/things/. - Source: Hacker News / over 1 year ago
  • Ask HN: What macOS apps/programs do you use daily and recommend?
    Alfred - Productivity App for macOS [1] iTerm2 - macOS Terminal Replacement [2] Dropshare App - upload anything anywhere on macOS [3] Mimestream - A native macOS email client for Gmail [4] Things - To-Do List for Mac & iOS [5] [1] https://www.alfredapp.com [2] https://iterm2.com [3] https://dropshare.app [4] https://mimestream.com [5] https://culturedcode.com/things. - Source: Hacker News / about 2 years ago
  • Ready to advance from Evernote, looking at Obsidian
    Currently, I use Things (https://culturedcode.com/things/) for tasks and Evernote for notes, and experimented with Freeform (I love the visual aspect and simplicity). At work, I've used Notion, Mural, Miro, LucidChart, Quip, and many other collaboration-based knowledge systems. I never researched the best of personal knowledge systems until now. Source: almost 3 years ago
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What are some alternatives?

When comparing Serpstat and Things, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Todoist - Todoist is a to-do list that helps you get organized, at work and in life.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

TickTick - TickTickis a cross-platform to-do list app & task manager helps you to get all things done and make life well organized.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Remember The Milk - Remember The Milk is a task and time management application for mobile devices.