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Serpstat VS SEO PowerSuite

Compare Serpstat VS SEO PowerSuite and see what are their differences

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Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy. featured
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Serpstat logo Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

SEO PowerSuite logo SEO PowerSuite

Get all SEO tools in one pack - download free edition of SEO PowerSuite and get top 10 rankings for your site on Google and other search engines!
  • Serpstat Landing page
    Landing page //
    2023-06-11
  • Serpstat Rank Tracker
    Rank Tracker //
    2024-09-19
  • Serpstat Domain Analysis
    Domain Analysis //
    2024-09-19

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent,  and optimize your content strategy

  • SEO PowerSuite Landing page
    Landing page //
    2023-07-16

Serpstat

Website
serpstat.com
Pricing URL
Official Serpstat Pricing
$ Details
freemium $69.0 / Monthly
Release Date
2015 February
Startup details
Country
Ukraine
Founder(s)
Oleg Salamaha
Employees
50 - 99
Edit details

SEO PowerSuite

Website
link-assistant.com
Pricing URL
Official SEO PowerSuite Pricing
$ Details
-
Release Date
-
Edit details

Serpstat features and specs

  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

SEO PowerSuite features and specs

  • Comprehensive Toolkit
    SEO PowerSuite includes four powerful tools (Rank Tracker, WebSite Auditor, SEO SpyGlass, and LinkAssistant) which cover a wide range of SEO tasks, from keyword research to backlink analysis.
  • Customization
    The software offers extensive customization options, allowing users to tailor reports, filters, and data to fit their specific needs.
  • User-Friendly Interface
    Despite its powerful features, SEO PowerSuite is designed to be user-friendly, making it accessible for both beginners and advanced users.
  • Regular Updates
    The developers frequently update the software, ensuring that it stays current with the latest SEO trends and algorithm changes.
  • One-Time Payment
    SEO PowerSuite offers a one-time payment option, which can be more economical in the long run compared to subscription-based services.
  • White-Label Reports
    The platform supports white-label reporting, enabling agencies to provide branded SEO reports to their clients.

Possible disadvantages of SEO PowerSuite

  • Desktop-Based
    Unlike many modern SEO tools that are cloud-based, SEO PowerSuite is a desktop application, which may be less convenient for users who prefer online tools or need to access their data from multiple devices.
  • Learning Curve
    Due to the extensive range of features and customization options, new users might experience a learning curve before fully mastering the software.
  • Performance Issues
    Running large projects or extensive scans can consume significant system resources, potentially slowing down the computer it is installed on.
  • Additional Costs for Full Functionality
    While the one-time payment option is a benefit, some advanced features and data might require additional credits or subscriptions, adding to the overall cost.
  • Limited Collaboration Features
    The platform lacks robust collaboration tools that are often found in cloud-based SEO solutions, making it less convenient for teams working on SEO projects together.
  • Dependency on Java
    SEO PowerSuite requires Java to be installed and properly configured on the user's machine, which can be an extra step and potential point of failure.

Analysis of Serpstat

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Analysis of SEO PowerSuite

Overall verdict

  • SEO PowerSuite is generally considered a good option for individuals and businesses looking to improve their search engine optimization. It provides robust features at a competitive price and is suitable for both beginners and more experienced SEO professionals. However, the best choice depends on the specific needs and budget of the user.

Why this product is good

  • SEO PowerSuite is a comprehensive set of tools that offers a range of features for optimizing websites for search engines. It includes tools for keyword research, rank tracking, site auditing, and backlink analysis, which can be very useful for improving SEO efforts. The software is known for its user-friendly interface and detailed reports that help users understand and improve their SEO strategies.

Recommended for

  • Small to medium-sized businesses seeking comprehensive SEO solutions.
  • Digital marketing agencies needing versatile tools for multiple clients.
  • SEO professionals looking for detailed insights and reports.

Serpstat videos

+ Add

What is Serpstat?

More videos:

  • Review - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review ✅ Discount Coupon Code With( 20% Off Special)

SEO PowerSuite videos

+ Add

SEO Powersuite Review - 22x Ways To Increase Your Search Visibility

More videos:

  • Review - SEO Powersuite Review & How I Use It - The Best SEO Tools
  • Review - SEO Powersuite - Rank Tracker Review & Overview

Category Popularity

0-100% (relative to Serpstat and SEO PowerSuite)

Serpstat

SEO PowerSuite

SEO
35 35%
SEO
65% 65
SEO Tools
34 34%
SEO Tools
66% 66
Content Marketing
51 51%
Content Marketing
49% 49
SEO Monitoring
0 0%
SEO Monitoring
100% 100

Questions and Answers

As answered by people managing Serpstat and SEO PowerSuite.

What makes your product unique?

Serpstat's answer

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Why should a person choose your product over its competitors?

Serpstat's answer

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

How would you describe your primary audience?

Serpstat's answer

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

User comments

Share your experience with using Serpstat and SEO PowerSuite. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Serpstat and SEO PowerSuite

Serpstat Reviews

The 16 Best Moz Alternatives for Every Budget 
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
Source: trafficthinktank.com
10 SE Ranking Alternatives in 2025 [Free and Paid]
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its unique features like the “Tree View” make it ideal for those looking to enhance their website architecture alongside their SEO efforts.
Source: www.madx.digital
10 Moz Pro Alternatives in 2025 [Free and Paid]
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s performance.
Source: www.madx.digital
Top 6 Moz Competitors In 2024: A Detailed Review
Furthermore, Serpstat is praised for its versatile functionality. It provides valuable insights across multiple facets of digital marketing. It’s also particularly noted for its comprehensive competitor analysis and budget-friendly pricing.
Source: www.flyingvgroup.com
10 Best Serpstat Alternatives in 2024
In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you're seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty...
Source: www.geeksforgeeks.org

SEO PowerSuite Reviews

The 16 Best Moz Alternatives for Every Budget 
Rank Tracker is part of the SEO PowerSuite software package I mentioned earlier. Unlike online tools, Rank Tracker requires installation on your computer. This can be inconvenient if you prefer to access your tools from any device.
Source: trafficthinktank.com
The best alternatives to SE Ranking in 2024
Earlier, I mentioned that there isn’t a free alternative to SE Ranking nowadays. Well, I need to clarify that statement a bit. There is a free solution you can use, but with a fundamental limitation. Let me explain. SEO PowerSuite is an SEO tool that, unlike the previous ones, you need to install on your computer to use it. This software consists of 4 modules:
Source: dinorank.com
10 Best Serpstat Alternatives in 2024
SEO PowerSuite is the eighth Best Serpstat Alternative and it is a powerful fully automated SEO tool helping companies to improve their visibility online. This software is divided into 4 parts i.e. rank tracker, website auditor, SEO spyglass and link assistant. Through these 4 options the companies keep track of the keyword difficulties.
Source: www.geeksforgeeks.org
Comparing the Best Moz Alternatives for 2023
SEO PowerSuite is an alternative to Moz that helps businesses manage their SEO campaigns with a full set of tools. SEO PowerSuite is an all-in-one solution for businesses of all sizes. It has features like rank tracking, keyword research, backlink analysis, and on-page optimization.
Source: www.scalenut.com
9 BEST Keyword Grouping Tools to Speed up Keyword Research
SEO Powersuite is way more than a keyword grouping tool. It consists of four tools that are downloaded onto your PC.
Source: www.nichepursuits.com

Social recommendations and mentions

SEO PowerSuite might be a bit more popular than Serpstat. We know about 6 links to it since March 2021 and only 5 links to Serpstat. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: about 2 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: over 2 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 2 years ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: almost 4 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: over 4 years ago

SEO PowerSuite mentions (6)

  • Is there any good free SEO-Audit tool?
    Many great suggestions below. Screaming Frog and Longtail Pro are both great. I love the link-assistant.com tools - particularly the Rank Tracker. Free in a limited mode. Love that tool. Source: almost 3 years ago
  • Ahrefs' New Pricing Model: How do we not burn through reports?
    It's why I use the link-assistant.com suite of tools. Source: about 3 years ago
  • What's a less expensive alternative to SEMRUSH Guru plan?
    I would try the link-assistant.com suite of tools. I like them better then Semrush and ahrefs. also longtailpro.com is excellent. Source: about 3 years ago
  • Is there an SEO tool for weekly position tracking?
    Rank tracker from link-assistant.com is the best IMO. You can do true local rank tracking and SERP tracking. Source: about 3 years ago
  • What SEO tool do you prefer?
    There are many I use - link-assistant.com toolset, Screaming Frog, Longtail Pro, Keywords Everywhere, Similar Web, etc. There are a lot of good tools. Source: over 3 years ago
View more

What are some alternatives?

When comparing Serpstat and SEO PowerSuite, you can also consider the following products

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

SpyFu - SpyFu helps companies determine where the company needs to go and how to get there. Improve experience with clients by watching trends and planning new strategies.

happySEO - Create ai humanized SEO content tailored for ecommerce and small businesses with HappySEO tools. From ai writer to keyword research and analyze tools.

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