SendGrid VS SMTP2GO

Compare SendGrid VS SMTP2GO and see what are their differences

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SendGrid

Learn why more developers choose SendGrid for their email deliverability service to send transactional emails triggered by web apps. Get started for free

SMTP2GO

SMTP2GO is the scalable, reliable email deliverability solution. Worldwide servers, a robust API, and powerful reporting set us apart. Try our free plan!

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2023-07-28

Landing page //
2021-10-29

SendGrid

Website: sendgrid.com
Pricing URL: Official SendGrid Pricing

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SMTP2GO

Website: smtp2go.com
Pricing URL: Official SMTP2GO Pricing

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SendGrid features and specs

Scalability
SendGrid is built to handle large volumes of email, making it suitable for both small businesses and large enterprises.
API Integration
SendGrid offers robust APIs that can be integrated into other applications with ease, providing both flexibility and functionality.
Deliverability
High delivery rates due to SendGrid’s strong relationships with ISPs and extensive infrastructure that reduce the chances of emails being marked as spam.
Analytics
Comprehensive analytics and reporting tools that provide insights into email performance, helping businesses optimize their email strategy.
Support
24/7 customer support and extensive documentation and resources that assist in resolving issues and improving utilization.
Templates
Pre-built email templates and intuitive drag-and-drop editor allow for easy creation and customization of emails.

Possible disadvantages of SendGrid

Cost
Pricing can become expensive as your email volume increases, which may not be ideal for startups or small companies with tight budgets.
Complexity
Some users might find the initial setup and configuration to be complex, especially if they are not technically inclined.
Rate Limits
SendGrid imposes email sending rate limits, which can be restrictive for businesses needing to send a high volume of emails in a short period.
UI/UX
The user interface can be less intuitive compared to other email service providers, which may affect the user experience.
Advanced Features Cost Extra
Some advanced features and functionalities require additional payment, which can increase the overall costs.

SMTP2GO features and specs

Reliability
SMTP2GO provides high deliverability rates, ensuring that your emails reach their intended recipients without getting caught in spam filters.
Global Infrastructure
SMTP2GO offers a globally distributed network of servers, which contributes to faster email delivery times and improved performance worldwide.
Detailed Reporting
The platform provides comprehensive analytics and real-time reporting, helping users track delivery status, bounce rates, and engagement metrics.
Easy Integration
SMTP2GO is compatible with a wide range of email clients and can be easily integrated into various applications and services through APIs and plugins.
24/7 Support
Users have access to around-the-clock customer support, which is essential for resolving issues quickly and maintaining smooth operations.

Possible disadvantages of SMTP2GO

Pricing
SMTP2GO’s pricing structure might be higher compared to some competitors, which could be a concern for budget-conscious businesses.
Limited Free Tier
The free tier offers limited email sending capacity, which may not be suitable for businesses with higher email volumes.
Complexity for Beginners
While it offers powerful features, SMTP2GO might have a steep learning curve for those who are not familiar with email delivery networks and SMTP protocols.
Feature Lock
Some advanced features are only available in the higher-priced plans, limiting access for users on basic or mid-tier plans.
Occasional Overheads
There can be occasional overheads in terms of configuring and maintaining multiple settings to optimize deliverability and performance.

Analysis of SendGrid

Overall verdict

Overall, SendGrid is a solid choice for businesses seeking reliable email delivery services, offering a balance of performance and features.

Why this product is good

SendGrid is considered a good choice by many due to its robust infrastructure, reliable email delivery, comprehensive analytics, and ease of integration with various platforms. It offers a range of features like email templates, automation, and a powerful API that developers appreciate. Additionally, SendGrid is part of Twilio, enhancing its credibility and integration capabilities.

Recommended for

Businesses and developers needing scalable email marketing and transactional email services.
Startups and small businesses looking for a reliable email service provider with free-tier options.
Enterprises requiring robust email APIs and deliverability in multiple regions.
Organizations that require detailed analytics and insights into email campaigns.

Analysis of SMTP2GO

Overall verdict

SMTP2GO is a solid choice for those looking for a dependable SMTP service with comprehensive features and strong customer support. Its positive reputation in the industry and consistent performance make it a worthwhile option.

Why this product is good

SMTP2GO is considered a good email service provider because it offers reliable SMTP services that ensure high email deliverability rates. It comes with robust features such as real-time analytics, email tracking, and easy integration with various platforms. Users appreciate its user-friendly interface, responsive customer support, and scalability options that cater to businesses of different sizes.

Recommended for

Small to medium-sized businesses needing reliable SMTP services.
Organizations focusing on improving email deliverability rates.
Individuals or companies requiring detailed email analytics and tracking.
Businesses seeking an easy-to-integrate SMTP solution with responsive support.

SendGrid videos

+ Add

SendGrid Review | Send 100k+ Emails Per Month | Pearl Lemon Reviews

SMTP2GO videos

+ Add

Review of SMTP2Go email, from SMTP2Go [Video Summary]

Category Popularity

0-100% (relative to SendGrid and SMTP2GO)

SendGrid

SMTP2GO

Email Marketing

88 88%

Email Marketing

12% 12

Email Marketing Platforms

84 84%

Email Marketing Platforms

16% 16

Email Delivery

84 84%

Email Delivery

16% 16

Transactional Email

86 86%

Transactional Email

14% 14

User comments

Share your experience with using SendGrid and SMTP2GO. For example, how are they different and which one is better?

Reviews

These are some of the external sources and on-site user reviews we've used to compare SendGrid and SMTP2GO

SendGrid Reviews

Comparing 16 Campaign Monitor Alternatives: In-depth Analysis

Additionally, on SendGrid, users get 360-degree insights into email delivery performance for improved optimization. SendGrid is a good option for users who don’t send large volumes of emails and want t to be charged per email sent and not the number of contacts, thanks to their usage-based pricing model.

Source: www.engagebay.com

Amazon SES vs SendGrid – Who has High Email Delivery?

SendGrid: Though SendGrid claims their pricing policy to be flexible (which is true to a certain extent), it is much more costlier compared to Amazon SES. Under the free plan, the user can send 12,000 emails per month and store 2000 contacts for free which does even requires the usage of any credit card. Under the paid plan, SendGrid’s pricing plan is divided into three...

Source: easysendy.com

Cheap Email Marketing Services: 6 Great Budget Tools Compared

If you just want to give SendGrid a try, there’s a free plan that includes most of the primary features. However, this plan is a bit limited when it comes to the sending allowance of only 100 emails per day. The next tier pro plan is $19.95 per month, and that lets you send up to monthly 50,000 emails. On the far end of the spectrum there are also enterprise plans available...

Source: themeisle.com

11 Sendgrid Alternatives For Your Business Email

SendGrid, which started as an independent entity, and is now acquired by Twilio, offers a lot of functionalities when it comes to sending bulk emails, be it transactional or marketing ones. However, it is not without its flaws, mediocre customer service being one of them. Several viable SendGrid alternatives have emerged in recent years that can serve all your email needs,...

Source: www.duocircle.com

15 Mailchimp Alternatives for SaaS Companies

SendGrid offers a complete email service to companies, including email API to integrate email into your website or app and marketing campaigns. You can use it to send promotional emails, newsletters, password reset emails, and other customer communications.

Source: userlist.com

SMTP2GO Reviews

We have no reviews of SMTP2GO yet.
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Social recommendations and mentions

Based on our record, SendGrid should be more popular than SMTP2GO. It has been mentiond 110 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SendGrid mentions (110)

Email Deliverability Best Practices for SaaS Businesses 💌
SendGrid: One of the largest email infrastructure providers, now part of Twilio. SendGrid is a popular all-in-one platform that offers both transactional and marketing emails through a scalable cloud infrastructure. It provides a lot of advanced features and analytics. It’s also known for its free tier. - Source: dev.to / 4 months ago
10 Must-Use APIs for Your Next SaaS Project
SendGrid is used For transactional and marketing emails, SendGrid offers a robust email API. It ensures emails from your SaaS platform are delivered reliably to users. You can find it here. - Source: dev.to / about 1 year ago
Adding ESP to supercharge your Django Email 🚀
There are many email service providers such as Sendgrid, Brevo, MailGun, Amazon SES etc. - Source: dev.to / over 1 year ago
Namaste Your Way to Wellness: AI-Powered Yoga Recommendations
Email Follow-Ups To keep you motivated, YogaConnect sends detailed follow-up emails containing your personalized yoga routines and additional wellness tips. Leveraging Twilio's SendGrid, these emails are delivered consistently and reliably to keep you engaged and informed. - Source: dev.to / over 1 year ago
Sending e-mails with Sendgrid
To send e-mails in a production environment, use services like Sendgrid. - Source: dev.to / over 1 year ago

SMTP2GO mentions (13)

SMTP2GO is beyond incompetent
I open a support ticket describing the situation, expecting that it is a simple oversight, but I receive a puzzling response. Their support person claims that this IP doesn't belong to them, and that it is owned by "Sand Dune Mail Ltd". I check the smtp2go.com privacy page, and it clearly lists the name of the company as "Sand Dune Mail Ltd". Source: over 2 years ago
Why will using Google DNS work but using Cloudflare DNS not work for a website
Hmm. Getting the IP address of a linode site instead of smtp2go.com would worry me. Source: over 2 years ago
Exchange OOF 2016 not working
Our mail relay service smtp2go.com is what is causing the issue! Source: over 3 years ago
Postmark acquired by marketing firm ActiveCampaign
Https://smtp2go.com maybe? Just discovered them the other day but yet to give it a whirl. Just when I was starting to double down on Postmark, they did this. Not blaming them, but we all know this is going to go badly (as a previous Active Campaign user). - Source: Hacker News / over 3 years ago
Use a Gmail address with the no-cost option?
Why would it? My response will be sent through the SMTP server at smtp2go.com which has no idea what my Gmail address is. How does my "response to meeting invite" differ from my responses to other mass emails? Source: over 3 years ago

What are some alternatives?

When comparing SendGrid and SMTP2GO, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Mailgun - A set of powerful APIs that enable you to send, receive and track email from your app effortlessly whether you use Python, Ruby, PHP, C#, Node.js or Java.

turboSMTP - turboSMTP is a reliable, powerful, easy-to-use SMTP server that maximizes the deliverability of all...

Mailjet - All-in-one email service provider that provides maximum insight and deliverability results for both marketing and transactional emails.

Postmark - Postmark is the easiest and most reliable way to be sure your important transactional emails get to the inbox. Simply & reliably parse recieved email to JSON for your webapp.

MailChimp vs SendGrid

turboSMTP vs SendGrid