
Ahrefs
Moz
SE Ranking
Profound
Serpstat
Otterly.AI
Surfer SEO
All-in-one Marketing Toolkit for digital marketing professionals.

ChatGPT
Claude AI
Gemini
Perplexity.ai
DeepSeek
Claude by Anthropic
Glean
Microsoft Copilot leverages the power of AI to boost productivity, unlock creativity, and helps you understand information better with a simple chat experience.

Which is more popular?
Microsoft Copilot might be a bit more popular than SEMRush. We know about 20 links to it since March 2021 and only 19 links to SEMRush.
Website, pricing, platforms and company facts side by side.
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| Website | semrush.com | copilot.microsoft.com |
| Pricing | — | |
| Company | Startup from the United States | — |
| Listed in |
What each product offers, as listed by its team.


Possible disadvantages
Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
SEMRush is particularly recommended for SEO specialists, digital marketing agencies, content marketers, and businesses of all sizes who are serious about improving their search engine rankings and digital marketing strategies. It is also suitable for PPC managers and social media strategists who need comprehensive tools for campaign analysis and tracking.
No analysis of Microsoft Copilot yet.
Walkthroughs and reviews on video.
SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial
More videos
Microsoft Copilot Full Review | AI in Word, PowerPoint, Excel and More!
How often each product is chosen within a category, 0–100% relative to the other.


Share your experience with using SEMRush and Microsoft Copilot. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


4Presence Scout includes Google keyword rankings beside the AI answers on every plan; with Semrush, rank tracking is a separate bundle.
Say they read the public interface: Miraqo, SE Ranking, Otterly.AI, Peec AI (logged out; its add-on models run through APIs) and Profound. Semrush says its answers are "captured from real requests and not via any APIs...
Semrush provides a broad feature set. Use it for competitor analysis and site health. The Copilot feature gives recommendations based on your specific site data. It assists teams managing several projects at once and...
Microsoft Copilot was useful as a daily work assistant for writing, coding, and summarizing meetings. I uploaded Word, PDF, and Excel documents to analyze insights. It used context from my emails, chats, and documents...
Microsoft Copilot is an AI-powered assistant integrated within Microsoft 365 applications. It leverages AI to enhance productivity by automating repetitive tasks, providing intelligent suggestions, and improving...
What distinguishes Microsoft Copilot is its unique operational methodology. While ChatGPT predominantly relies on its expansive GPT-based knowledge repository, Copilot takes a novel approach by seamlessly integrating...
Recommendations tracked on public social media and blogs since March 2021.


Semrush offers a solid checker for brand mentions in AI searches. Go Fish Digital provides a detailed manual review for one page. Betteraeo is built specifically for AEO, providing a full score and technical gap analysis. - Source: dev.to / 5 months ago
Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools... - Source: dev.to / over 2 years ago
I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent... Source: over 3 years ago
For context, I have access to MS Copilot through my workplace. To see what it looks like, I have tried to login through https://copilot.microsoft.com/ , where I was informed that my account, although recognised, is not yet supported.... - Source: Hacker News / 3 months ago
Maybe this one? https://copilot.microsoft.com/. - Source: Hacker News / 7 months ago
Microsoft's Copilot handles Office 365 well but does not control the OS. Google's Gemini experiments with Android device control but has no desktop equivalent. Apple Intelligence integrates deeply with macOS but does not connect to... - Source: dev.to / 7 months ago
When comparing SEMRush and Microsoft Copilot, you can also consider the following products.

Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!
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ChatGPT is a powerful, open-source language model.
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Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.
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Claude is a next generation AI assistant built for work and trained to be safe, accurate, and secure. An AI assistant from Anthropic.
Compare Claude AI to SEMRush or Microsoft Copilot:

All-in-One cloud-based SEO software for agencies, marketing teams and webmasters
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Gemini, formerly known as Bard, is a generative artificial intelligence chatbot developed by Google. Based on the large language model (LLM) of the same name, it was launched in 2023 in response to the rise of OpenAI's ChatGPT.
Compare Gemini to SEMRush or Microsoft Copilot: