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Sellics VS Upstack Data

Compare Sellics VS Upstack Data and see what are their differences

Agiliron
Omni-Channel SaaS Solution Suite for Retail, Wholesale & eCommerce businesses featured
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Contents:
  1. ยป Base Details
  2. ยป Videos
  3. ยป Reviews
  4. ยป Alternatives

Sellics logo Sellics

Sellics helps you to boost Your Amazon sales.

Upstack Data logo Upstack Data

Server-side tracking and identity resolution for Shopify brands.
  • Sellics Landing page
    Landing page //
    2023-10-01
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10

Upstack Data is the #1 Most Reliable Ad Tracking Software For Shopify.

We help ecommerce brands identify, enrich, and activate first-party data to lower acquisition costs and drive advertising results. Our server-side tracking captures 99.9% of conversion events and delivers a 90%+ event match rate to Meta CAPI โ€” versus the ~35% typical of standard implementations. Comprehensive web analytics, multi-touch attribution, and advanced ad-platform integrations including Meta CAPI, all powered by our identity resolution technology.

One platform, from $149/mo โ€” with a 10-day free trial and a 60-day money-back guarantee.

Sellics

Website
sellics.com
Pricing URL
Official Sellics Pricing
$ Details
-
Platforms
-
Release Date
-
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Upstack Data

Website
upstackdata.com
Pricing URL
Official Upstack Data Pricing
$ Details
paid Free Trial $149.0 / Monthly (Up to 500 orders*/month)
Platforms
Facebook Instagram TikTok Google Klaviyo
Release Date
2023 January
Startup details
Country
United States
State
Florida
City
Miami
Founder(s)
Michael Alt
Employees
1 - 9
Edit details

Sellics features and specs

  • Comprehensive Analytics
    Sellics provides an all-in-one platform that offers extensive analytics on various aspects of Amazon seller performance including sales, advertising, and rankings.
  • Ad Campaign Management
    The platform includes robust tools for managing and optimizing Amazon PPC campaigns, aiming to maximize ROI through better ad placements and keyword targeting.
  • Inventory Management
    Sellics helps sellers manage their inventory efficiently with predictive analytics, thereby preventing stockouts or overstock situations.
  • Profit Dashboard
    Users can view real-time profit metrics, providing instant insight into the financial health of their business.
  • Ease of Use
    The interface is user-friendly, making it accessible for sellers with varying levels of technical proficiency.

Possible disadvantages of Sellics

  • Pricing
    The cost of using Sellics can be prohibitive for smaller sellers, especially those who are just starting out.
  • Learning Curve
    While the platform is user-friendly, it can still have a steep learning curve for those unfamiliar with Amazon's marketplace dynamics.
  • Limited Integration
    Sellics primarily focuses on Amazon, which may not be as beneficial for sellers who use multiple e-commerce platforms and require multi-channel support.
  • Customer Support
    Some users have reported that customer support can be slow to respond, which can be frustrating in time-sensitive situations.
  • Data Sync Issues
    Occasional issues with data synchronization can lead to delays or inaccuracies in metrics and reporting.

Upstack Data features and specs

  • Replace GA4 with comprehensive web analytics
    Track visitor behavior, traffic by channel and referrer, and real-time KPIs like revenue per session and session conversion rate.
  • Cross-device, cross-browser identity resolution
    Go beyond UTM tracking by connecting visitors across browsers, devices, and sessions โ€” reaching a 90%+ match rate versus the ~35% typical of standard setups.
  • Recover more abandoned carts with Upstack ID
    Trigger Klaviyo flows to known customers who'd otherwise appear anonymous โ€” often returning more than the monthly subscription costs.
  • In-platform New Customer CPA & ROAS
    Report NC-CPA and NC-ROAS directly inside the Meta Ads dashboard.
  • Multi-touch attribution
    Identify the most profitable channels to confidently scale what works and cut what doesn't.
  • Cohort analysis of LTV & AOV
    Track customer lifetime value and average order value by cohort over time.
  • Powerful marketing analytics
    Monitor KPIs by channel and watch RPV, LTV, CAC, and CVR improve over days, weeks, and years.
  • Enterprise features at half the cost
    Built by a bootstrapped team of data engineers focused on the meaty middle. No contracts, no salespeople, no venture capital.

Analysis of Sellics

Overall verdict

  • Overall, Sellics is considered a good tool for Amazon sellers who are looking for an all-in-one suite to manage and enhance their marketplace operations. Its suite of features can be particularly beneficial for businesses that need detailed analytics and reporting to inform their strategies. However, as with any software, there might be a learning curve, and it's crucial for users to validate if its features align with their specific needs and scale.

Why this product is good

  • Sellics is a comprehensive analytics platform designed for Amazon sellers and vendors. It provides tools and insights to help users optimize advertising, improve rankings, and manage reviews. The platform is valued for its ability to integrate multiple data points into one interface, offering a holistic view of performance metrics. Users often appreciate its robust features for handling PPC (Pay-Per-Click) campaigns, keyword tracking, and product research.

Recommended for

    Sellics is recommended for established Amazon sellers, e-commerce businesses, or agencies that manage multiple Amazon accounts. It is particularly useful for those who invest in Amazon advertising and require detailed insights to optimize their campaigns, as well as for sellers looking for substantial data to guide their growth strategies.

Analysis of Upstack Data

Overall verdict

  • I don't have verified, up-to-date information about upstackdata.com specifically, so I can't confirm its legitimacy, quality, or reputation. Before using it, independently verify company registration, read third-party reviews (Trustpilot, BBB, G2), check for transparent pricing and data-sourcing/privacy policies, and test customer support responsiveness.

Why this product is good

  • No verified independent reviews or reputation data could be confirmed for this specific domain
  • Data-related services vary widely in quality, compliance, and sourcing ethics, so claims should be validated directly
  • Legitimacy checks (business registration, SSL, privacy policy, refund/support terms) are essential before trusting any data vendor

Recommended for

  • Users who first verify the company's credentials, reviews, and data compliance practices
  • Businesses needing data services who are willing to test with a small trial or paid pilot before committing
  • Not recommended for immediate large-scale use without independent due diligence

Sellics videos

+ Add

Sellics In deapth Review - Compared to Cash Cow Pro and Hello Profit

More videos:

  • Review - Sellics PPC Automation - Keyword Harvesting Rules

Upstack Data videos

No Upstack Data videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Sellics and Upstack Data)

Sellics

Upstack Data

eCommerce
100 100%
eCommerce
0% 0
Shopify Apps
0 0%
Shopify Apps
100% 100
eCommerce Tools
100 100%
eCommerce Tools
0% 0
Marketing Analytics
0 0%
Marketing Analytics
100% 100

Questions & Answers

As answered by people managing Sellics and Upstack Data.

Who are some of the biggest customers of your product?

Upstack Data's answer:

Upstack Data works with DTC Shopify brands including Perfect White Tee, Maelove, Labucq, Printfresh, Champo, Paire, Montreal Weights, and Aquarium Co-op.

What's the story behind your product?

Upstack Data's answer:

Upstack Data was founded by Michael Alt to solve a problem hurting Shopify brands: browser-based tracking quietly loses data to iOS restrictions, ad blockers, and cookie expiration, leaving ad platforms optimizing on incomplete information. By capturing conversion events server-side and resolving visitor identity across devices, Upstack Data gives Meta, Google, and Klaviyo the data they need to optimize for buyers, not browsers โ€” helping brands drive 7- and 8-figure growth and recover millions in revenue.

Which are the primary technologies used for building your product?

Upstack Data's answer:

Upstack Data is built on server-side event capture through the Conversion API (CAPI), a cross-device identity resolution engine (Upstack ID), a multi-touch attribution model, and native Klaviyo integration for abandonment recovery.

How would you describe the primary audience of your product?

Upstack Data's answer:

DTC Shopify brands running Meta, Google, and TikTok ads โ€” typically those spending $50Kโ€“$5M per month on advertising who want to reduce the data loss caused by iOS restrictions, ad blockers, and cookie expiration.

What makes your product unique?

Upstack Data's answer:

Most tools track anonymous actions. Upstack Data resolves the actual identity of visitors across browsers, devices, and sessions, then sends that enriched data to Meta, Google, and Klaviyo in a form they can act on โ€” driving lower CAC, better attribution, and more recovered revenue. The result is a 90%+ Meta CAPI match rate, versus the ~35% typical of standard implementations.

Why should a person choose your product over its competitors?

Upstack Data's answer:

Upstack Data replaces a multi-tool stack โ€” like Elevar plus Triple Whale โ€” with a single server-side tracking and identity resolution platform, at a fraction of the cost. Setup takes about 30 minutes with no developer required, and every plan comes with a 10-day free trial and a 60-day money-back guarantee.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Sellics and Upstack Data

Sellics Reviews

18 Free and Paid Helium 10 Alternatives for 2022
In addition to Benchmarker, Sellics does offer paid services. However, even their cheapest services are over $200/month. If you choose Sellics' paid services, try their free demos first to decide if their premium services are worth the cost.
Source: www.bindwise.com

Upstack Data Reviews

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What are some alternatives?

When comparing Sellics and Upstack Data, you can also consider the following products

Jungle Scout - Amazon product research made easy.

Elevar - Deploy a data layer, connect to 40+ marketing channels, ensure all of your conversions are tracked, and enable server side tagging for Shopify.

Helium 10 - Our software contains multiple Amazon seller tools to help you find high ranking keywords, identify trends, spy on competitors, & optimize product listings.

Triple Whale - Triple Whale helps ecommerce brands make better decisions with better data.

Teikametrics - Save time. Grow profits. Increase market share. Manage Amazon Sponsored Products campaigns with cutting-edge machine learning technology by Teikametrics. Start your 30-day free trial today!

Littledata - Award-winning Google Analytics toolbox for Ecommerce sites

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