Software Alternatives, Accelerators & Startups

PushAd VS iZooto

Compare PushAd VS iZooto and see what are their differences

PushAd logo PushAd

AI powered push notification delivery platform

iZooto logo iZooto

Engage your mobile and desktop web users with intelligent web push notifications.
  • PushAd Landing page
    Landing page //
    2022-10-17
  • iZooto Landing page
    Landing page //
    2023-04-05

PushAd features and specs

  • User-Friendly Interface
    PushAd offers a simple and intuitive interface, making it easy for both novice and experienced marketers to navigate and utilize the platform effectively.
  • Targeted Advertising
    The platform allows for highly targeted advertising, enabling users to reach specific audiences based on various criteria such as demographics, interests, and behavior.
  • Real-Time Analytics
    PushAd provides real-time analytics and reporting, allowing users to monitor the performance of their campaigns and make data-driven decisions quickly.
  • Cross-Platform Support
    The service supports multiple platforms and devices, ensuring that ads reach users regardless of the device they are using.
  • Customization Options
    PushAd offers extensive customization options for ads, including personalized messages, scheduling, and frequency settings to optimize user engagement.

Possible disadvantages of PushAd

  • Cost
    The pricing may be relatively high for small businesses or startups with limited advertising budgets, potentially making it less accessible for them.
  • Learning Curve
    While the interface is user-friendly, there may still be a learning curve for users unfamiliar with push notification advertising, requiring time to fully understand all features.
  • Dependence on User Consent
    The effectiveness of push notifications depends on users opting in to receive them, which may limit the reach if a significant portion of the audience declines.
  • Ad Fatigue
    Frequent notifications might lead to ad fatigue among users, potentially resulting in them disabling notifications or developing negative perceptions of the brand.
  • Privacy Concerns
    Like other digital advertising platforms, PushAd may raise privacy concerns among users regarding data collection and usage, which could affect user trust and engagement.

iZooto features and specs

  • User Engagement
    iZooto helps increase user engagement through targeted push notifications, driving higher retention and engagement rates.
  • Personalization
    The platform offers advanced segmentation and personalization options, allowing businesses to tailor messages to specific user segments.
  • Cross-Platform Support
    iZooto supports push notifications on multiple platforms including web, mobile, and desktop, making it versatile for various use cases.
  • Ease of Use
    The platform is user-friendly with an intuitive interface that simplifies the process of setting up and managing push notifications.
  • Analytics and Reporting
    iZooto provides detailed analytics and reporting features that help track the performance of push notification campaigns.

Possible disadvantages of iZooto

  • Cost
    For small businesses or startups, the pricing may be relatively high compared to other push notification service providers.
  • Learning Curve
    While the interface is user-friendly, some advanced features may still require a learning curve or support from their customer service.
  • Dependence on User Opt-In
    The effectiveness of push notifications is heavily reliant on users' willingness to opt-in, which can be a barrier.
  • Notification Fatigue
    Overuse of push notifications can lead to user fatigue, potentially resulting in higher opt-out rates.
  • Limited Offline Support
    Push notifications primarily work when users have an internet connection, offering limited engagement opportunities offline.

Analysis of PushAd

Overall verdict

  • PushAd can be considered good, especially for digital marketers and website owners seeking to boost engagement with their audience. However, the overall effectiveness may vary based on specific use cases and business needs. As with any marketing tool, it is important to evaluate it within the context of your particular goals and metrics.

Why this product is good

  • PushAd is a push notification service designed to help website owners re-engage visitors by sending targeted notifications. It offers features like segmentation, scheduling, automation, and analytics, which can enhance marketing strategies and improve user engagement. Its interface is often praised for being user-friendly and efficient.

Recommended for

    PushAd is recommended for e-commerce websites, news platforms, blogs, and any business interested in utilizing push notifications to improve customer engagement and retention. It is especially suitable for marketing teams looking to increase return visits and interaction through personalized notifications.

Analysis of iZooto

Overall verdict

  • iZooto is generally well-regarded as a useful tool for businesses looking to enhance their digital marketing strategies through push notifications. Its user-friendly interface and robust features make it a strong choice for those seeking to improve user engagement and retention.

Why this product is good

  • iZooto is considered good for several reasons, such as its ability to deliver web push notifications effectively. It offers features like audience segmentation, rich notifications, and multi-channel engagement, making it useful for increasing user re-engagement and conversion rates. Additionally, iZooto provides analytics and tracking capabilities to help measure campaign performance.

Recommended for

    iZooto is particularly recommended for online marketers, small to medium-sized businesses, e-commerce websites, and content publishers who want to boost engagement, increase website traffic, and generate more revenue through targeted web push notification campaigns.

PushAd videos

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iZooto videos

Build Your Own Push Traffic Database With iZootoo [Tutorial]

More videos:

  • Review - Product Overview - How iZooto Helps You Build, Engage And Own Your Audience
  • Tutorial - How to automate your web push notifications with iZooto

Category Popularity

0-100% (relative to PushAd and iZooto)
Mobile Push Messaging
11 11%
89% 89
Web Push Notifications
10 10%
90% 90
Push Notifications
9 9%
91% 91
User Engagement
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare PushAd and iZooto

PushAd Reviews

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iZooto Reviews

8 Push Ad Networks You Need to Know for Better ROI in 2025
Focusing on owned audience marketing, iZooto helps publishers build, engage, and monetize their audience through personalized push notifications. Their platform includes advanced segmentation tools, enhancing user retention and revenue growth. iZooto supports over 500 million engaged users monthly, making it an ideal choice for audience-focused campaigns.
Source: pushub.net
Best WordPress Push Notification Plugins For Publishers
iZooto is an owned audience marketing platform that helps publishers build, engage and monetize their audience. Web push notifications are their flagship product, while they have Messenger push notifications, a notification center, exit intent recommendations and app push.
Source: www.izooto.com
12 Best Push Notification Services to Rely on in 2024
What we like about them, and the reason why they are considered to be the best push notification service, or at least one of them, is the fact that iZooto includes a CTA in all of their push messages. But also, they have an option for the system to notify subscribers if they close the tab and thereโ€™s an unfinished story. This way, push notifications can lure the user back to...
Source: notix.co
Top 7 Best Ezoic Alternatives For More Ad Revenue
iZooto has partnered with several leading Ad networks such as Taboola, Pubmatic, and RevContent. iZooto sources relevant ads from their partners which are then delivered to you subscribersโ€”easy peasy.
Source: webaroo.com.au

What are some alternatives?

When comparing PushAd and iZooto, you can also consider the following products

Pusher Beams - Send push notifications programmatically at scale

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

Truepush - Unleash limitless possibilities with Truepush and save up to $600 monthly. Free up to 10K Subscribers on all features.

PushOwl - Re-engage website visitors with push notifications

Pusher - Pusher is a hosted API for quickly, easily and securely adding scalable realtime functionality via WebSockets to web and mobile apps.

Push Notification Preview - A simple tool for previewing push notification copy