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Profound VS Exstats

Compare Profound VS Exstats and see what are their differences

Profound

Profound helps brands gain visibility in AI-generated answers, optimize their presence in LLM-based answer engines, and stay competitive in the zero-click world.

Rating
4.0 · 1 review
Alternatives Is it good?
Exstats

Analytics for Chrome, Edge, and Firefox extensions in one dashboard. Track installs, ratings, reviews, and search rankings across 360,000 extensions, updated daily.

Rating
0 reviews
Pricing
Freemium Free trial
Alternatives Is it good?
Gruvi.ai
Unified support inbox blending AI automations with genuine human empathy. Set up in 5 mins. Smarter than chatbots, our context-aware AI handles emails & chats with a human touch. sponsored
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

SEO Tools popularity
100% vs 0%
alternatives listed
240+ vs 4

Base details

Website, pricing, platforms and company facts side by side.

Profound
Exstats
Website tryprofound.com exstats.com
Pricing
Official pricing
Freemium Free trial Official pricing
Platforms —
Web
Company — Startup from the United States · 2025
Listed in
SEO SEO Tools AI Reputation Management +1
Browser Extensions Competitor Monitoring Competitor Analysis Competitor Research Data Analytics Product Comparisons +3

About Profound and Exstats

In their own words, as submitted to SaaSHub.

Profound
Exstats

No description of Profound yet.

Most browser extension developers ship the same product to Chrome, Edge, and Firefox, then try to track its performance across three separate developer dashboards, three different review feeds, and three sets of keyword rankings. The data is fragmented, history is short, and there is no easy way...

Read more about Exstats

Features and specs

What each product offers, as listed by its team.

Profound 5 features
Exstats 12 features
  • User-Friendly Interface
    Profound offers an intuitive and easy-to-navigate interface, making it accessible for users of all skill levels.
  • Comprehensive Analytics
    The platform provides detailed analytics and insights, allowing users to make informed decisions based on data.
  • Customizable Features
    Users can tailor the features and tools offered by Profound to suit their specific needs and preferences.
  • Strong Customer Support
    Profound offers responsive and knowledgeable customer support to assist users with any issues or questions.
  • Integration Capabilities
    The platform supports integration with various third-party applications, enhancing its utility and versatility.

Possible disadvantages

  • Pricing
    The cost of using Profound may be higher compared to some competitors, which could be a barrier for budget-conscious individuals or smaller businesses.
  • Learning Curve
    While the interface is user-friendly, mastering all the features and tools available might take some time for new users.
  • Feature Overload
    Some users might feel overwhelmed by the number of available features and options, leading to potential underutilization.
  • Limited Offline Access
    Profound primarily operates online, which can be a limitation for users needing access to features without an internet connection.
  • Updates and Downtime
    Periodical updates and maintenance might cause temporary downtime, affecting user access to the platform.
  • Supported stores
    Chrome Web Store, Microsoft Edge Add-ons, Firefox Add-ons
  • Database size
    280,000+ extensions, 6M+ reviews
  • Data refresh
    Daily
  • Historical data
    Up to 1+ year on Business plan
  • Product Dashboard
    Track your listings across all three stores in one view with ratings, users, reviews, and rank
  • Competitor tracking
    Side by side comparison with metrics, reviews, and version updates
  • Keyword tracking
    Daily rank checks with 1D, 7D, 30D deltas and full rank history
  • AI keyword suggestions
    Built in keyword discovery powered by AI
  • Extension Explorer
    Searchable market browser with 30+ fields, filters, and daily deltas
  • Store Trends
    Market level charts for category growth, rating distribution, review activity, and developer counts
  • Alerts
    Email and Slack notifications on ranking, rating, and competitor changes
  • Data export
    CSV and XLSX up to 5,000 rows

Analysis

An editorial look at what each product does well and who it suits.

Profound
Exstats

Overall verdict

  • Profound is a well-regarded platform in the emerging category of AI search optimization and answer engine optimization (AEO/GEO), helping brands understand and improve how they appear in AI-generated answers from tools like ChatGPT, Perplexity, and Google AI Overviews. It is considered a strong solution for enterprises seeking visibility into their AI search presence.

Why this product is good

  • Provides analytics and monitoring for how a brand shows up across AI answer engines like ChatGPT, Perplexity, and Google AI Overviews
  • Helps businesses track their share of voice, sentiment, and citations within AI-generated responses
  • Offers actionable insights to optimize content for the growing shift from traditional SEO to answer engine optimization
  • Backed by notable investors and adopted by well-known brands, lending credibility to its capabilities
  • Addresses a timely and increasingly important need as consumer search behavior shifts toward conversational AI tools

Recommended for

  • Enterprises and larger brands wanting to monitor and improve their AI search visibility
  • Marketing and SEO teams adapting strategies for answer engine optimization (AEO/GEO)
  • Companies concerned about brand representation and sentiment in AI-generated answers
  • Businesses in competitive industries seeking to track share of voice against competitors in AI search
  • Organizations investing early in the transition from traditional search engines to AI-driven discovery

Overall verdict

  • Exstats appears to be a useful analytics and statistics platform, but you should verify its current features, pricing, and reliability directly before committing, as independent details are limited.

Why this product is good

  • Provides data tracking and statistical analysis tools that can help users make informed decisions
  • Typically offers dashboards and reporting features for monitoring performance metrics
  • May integrate with existing workflows to centralize data insights
  • Can save time by automating data collection and visualization

Recommended for

  • Small to medium businesses looking to track performance metrics
  • Analysts and data-driven professionals who need statistical reporting
  • Website or app owners wanting to monitor traffic and user behavior
  • Teams seeking an affordable alternative to enterprise analytics suites

Videos

Walkthroughs and reviews on video.

Profound 3 videos + Add
Exstats 0 videos + Add

Profound Tutorial & Review For Beginners 2026

More videos

  • - Profound RF vs. Morpheus 8: Which is Better? | Dr. Ben Talei | Beverly Hills Plastic Surgeon
  • - Profound LLM Visibility Tool Review - Is it worth it?

No Exstats videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Profound
Exstats
100% 100%
SEO Tools
0% 0%
0% 0%
Data Analytics
100% 100%
100% 100%
AI
0% 0%
0% 0%
Competitor Analysis
100% 100%

Questions & Answers

As answered by people managing Profound and Exstats.

What makes your product unique?

Exstats's answer:

Exstats treats an extension as one product across stores, not as three separate listings on three sites. The Chrome, Edge, and Firefox versions sit in one row, and history, reviews, alerts, and competitor data flow from there.

What's the story behind your product?

Exstats's answer:

Exstats started because developers shipping browser extensions kept running into the same wall. The Chrome Web Store, Edge Add-ons, and Firefox Add-ons each give publishers a siloed view with short history, no competitor data, and no way to compare a release against a rival over time. Teams that maintained extensions on more than one store ended up checking three dashboards a day and keeping competitor numbers in spreadsheets. We built Exstats so an extension and its store versions live in one place, with daily history, alerts, and competitor tracking built in.

Why should a person choose your product over its competitors?

Exstats's answer:

Unified multi-browser view. Exstats is the only dashboard that groups the Chrome, Edge, and Firefox versions of an extension into one product, with shared history and shared alerts. Most analytics tools cover only the Chrome Web Store, or split the three stores across separate sites.

Full year of daily history. Stores show current numbers and a short trail. Exstats keeps daily snapshots for up to a year so weekly and monthly trends, rating regressions, and competitor launches are visible at a glance.

Reviews from every store in one table. Chrome, Edge, and Firefox reviews sit in one sortable, filterable table, so a developer can read a week of feedback without rotating between three dashboards.

Keyword tracking with AI suggestions. Search rank is tracked per store with daily change indicators, and the keyword tool suggests new keywords from competitor listings rather than expecting the developer to bring a complete list.

How would you describe the primary audience of your product?

Exstats's answer:

Exstats is built for the people shipping and growing browser extensions.

The core audience is independent extension developers and small product teams who need one place to watch installs, ratings, reviews, and keyword rank for their extensions, on whichever stores they publish to.

A second audience is extension growth and marketing specialists who track competitor launches, rating shifts, and category trends on behalf of clients and need a single view across Chrome, Edge, and Firefox rather than three separate workflows.

A third audience is product and engineering teams at companies whose extension is a meaningful acquisition or retention surface, who need daily alerts, exportable data, and API access for internal dashboards.

User comments

Share your experience with using Profound and Exstats. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Profound 4.0 · 1 review
Exstats no reviews yet

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We have no reviews of Exstats yet. Be the first one to post

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