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Optimizely VS Stratechery

Compare Optimizely VS Stratechery and see what are their differences

Flagsmith
Flagsmith lets you manage feature flags and remote config across web, mobile and server side applications. Deliver true Continuous Integration. Get builds out faster. Control who has access to new features. We're Open Source. featured
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Optimizely logo Optimizely

A/B testing you'll actually use.

Stratechery logo Stratechery

New layout, same great words about big tech
  • Optimizely Landing page
    Landing page //
    2023-10-04
  • Stratechery Landing page
    Landing page //
    2023-06-12

Optimizely features and specs

  • Comprehensive A/B Testing
    Optimizely offers robust A/B testing capabilities, allowing businesses to test various versions of web pages and apps to determine the most effective design.
  • User-Friendly Interface
    The platform provides an intuitive and easy-to-navigate interface, making it accessible even for users who may not have technical expertise.
  • Personalization
    Optimizely's personalization feature tailors user experiences based on behavior, location, and other criteria to maximize engagement.
  • Comprehensive Analytics
    The tool offers detailed analytics and reporting functionalities that help in understanding the performance of experiments and identifying actionable insights.
  • Integration Capabilities
    Optimizely integrates well with other marketing tools and platforms, enhancing its utility and versatility.
  • Enterprise-Grade Features
    It provides enterprise-grade features like advanced targeting, real-time data, and extensive support, making it a suitable option for large businesses.

Possible disadvantages of Optimizely

  • High Cost
    Optimizely can be expensive, especially for small businesses or startups with limited budgets.
  • Steep Learning Curve for Advanced Features
    While the basic features are user-friendly, the more advanced functionalities may require a steep learning curve.
  • Limited Free Plan
    The free plan offers limited features, which might not be sufficient for businesses looking to utilize more advanced testing and personalization capabilities.
  • Resource Intensity
    Running extensive A/B tests can be resource-intensive and may slow down website performance.
  • Data Privacy Concerns
    Due to the extensive data collection, there might be concerns regarding data privacy and compliance with regulations like GDPR.

Stratechery features and specs

  • Insightful Analysis
    Stratechery provides deep and comprehensive analysis of technology and media businesses, offering insights that are valuable to industry professionals.
  • Expert Commentary
    The content is written by Ben Thompson, who is well-regarded in the tech industry for his expert understanding of business strategy and market dynamics.
  • Regular Updates
    Subscribers receive multiple updates each week, ensuring they are always up-to-date with the latest developments and trends in the tech industry.
  • Focus on Business Strategy
    The platform focuses on the intersection of technology and business strategy, providing a unique perspective that blends technical knowledge with strategic insights.

Possible disadvantages of Stratechery

  • Subscription Cost
    Stratechery operates on a subscription model, which may not be affordable for everyone interested in its content.
  • Niche Focus
    The analysis is heavily focused on technology and media companies, which may not appeal to individuals outside these sectors.
  • Content Density
    The articles and updates can be quite dense and detailed, which might be challenging for casual readers or those unfamiliar with the subjects.
  • Limited Free Content
    There is limited free content available, so potential subscribers have minimal opportunity to sample the material before committing financially.

Optimizely videos

+ Add

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Stratechery videos

+ Add

Ben Thompson, founder of Stratechery | Code 2018

More videos:

  • Review - How Ben Thompson built Stratechery | Code Media 2017

Category Popularity

0-100% (relative to Optimizely and Stratechery)

Optimizely

Stratechery

A/B Testing
100 100%
A/B Testing
0% 0
Startups
0 0%
Startups
100% 100
Analytics
100 100%
Analytics
0% 0
Productivity
0 0%
Productivity
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Optimizely and Stratechery

Optimizely Reviews

  1. Deepak Kumar
    · Technical Writer at Einsstark ·
    Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

Stratechery Reviews

We have no reviews of Stratechery yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Stratechery seems to be more popular. It has been mentiond 32 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Optimizely mentions (0)

We have not tracked any mentions of Optimizely yet. Tracking of Optimizely recommendations started around Mar 2021.

Stratechery mentions (32)

  • Ask HN: What computer science blogs do you have bookmarked?
    Stratechery (https://stratechery.com) These are basically all ML/AI blogs except Ludicity. Any others I should add? - Source: Hacker News / 8 months ago
  • Magic/tragic email links: don't make them the only option
    1. Indirect security downsides. Pushing people to access personal email on work devices (or vice-versa) isn't exactly a win for security. Another annoying _passwordless_ system is to email or SMS an OTP the end user can type in. While this sucks, it at least allows you to easily log in in situations where you don't have a clear and easy copy/paste path from the email client to the browser you want to log in to.... - Source: Hacker News / 9 months ago
  • Ask HN: Favorite Blog in 2024?
    Shameless plug - I write at https://writervivek.com But here is my list: Https://daringfireball.net https://stratechery.com https://tldr.tech among a few. - Source: Hacker News / 9 months ago
  • Where Did All the Tech Bloggers Go?
    Ben Thompson should be on that list https://stratechery.com/. - Source: Hacker News / about 1 year ago
  • Sam Altman, Greg Brockman and Other to Join Microsoft
    Founder of https://stratechery.com/ More about him and his blog at https://stratechery.com/stratechery-plus/. - Source: Hacker News / almost 2 years ago
View more

What are some alternatives?

When comparing Optimizely and Stratechery, you can also consider the following products

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Morning Brew - The hottest news from Wall St. to Silicon Valley, daily ✉️

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Sip by Product Hunt - Daily tappable tech news and stories.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Email Health Report - Get a 360° email health report to improve email performance🔎 Email health snapshot with a detailed breakdown🛠️ Suggested fixes & expert advice📆 Free email strategy consultation with experts📥 Email templates & best practices recommendations

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