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Multiply.cloud VS Aha! Develop

Compare Multiply.cloud VS Aha! Develop and see what are their differences

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Multiply.cloud logo Multiply.cloud

Algorithmic Pricing for online markets | Multiply

Aha! Develop logo Aha! Develop

Take back your workflow with a fully extendable agile dev tool
  • Multiply.cloud Landing page
    Landing page //
    2024-11-09

Multiply is the ultimate repricing tool for ambitious retailers. Sophisticated algorithms constantly monitor your competitors and optimise your prices across all your channels up to 30x per hour. You will find the โ€˜Goldilocks-perfectโ€™ pricing sweet spot; just low enough to win the Buy Box, but higher than you imagined possible (thanks to hidden factors like vendor reputation and competitor shipping).

The platform integrates with 130+ channels - including popular marketplaces like Amazon, comparison sites like Google Shopping, and your own storefront. Channel-specific pricing strategies adapt to each channelโ€™s unique competitive environment for maximum revenues.

  • Aha! Develop Landing page
    Landing page //
    2023-05-16

Multiply.cloud features and specs

No features have been listed yet.

Aha! Develop features and specs

  • Seamless Integration with Aha! Roadmaps
    Aha! Develop integrates tightly with Aha! Roadmaps, allowing product and engineering teams to connect strategy, features, and development work in one unified platform, reducing the need for third-party integrations.
  • Flexible Agile Workflow Support
    The tool supports Scrum, Kanban, and custom workflows, giving engineering teams the flexibility to tailor boards, sprints, and processes to fit their specific development methodology.
  • Visual Reporting and Dashboards
    Aha! Develop offers robust, customizable reporting features including burndown charts, velocity reports, and dashboards that help teams track progress and identify bottlenecks in real time.
  • Strong Customization Options
    Users can customize fields, workflows, statuses, and templates extensively, allowing teams to adapt the tool to their unique processes rather than forcing them into a rigid structure.
  • Centralized Product and Engineering Alignment
    By linking epics, features, and development tasks, it helps bridge the gap between product management and engineering teams, improving visibility and alignment on priorities and timelines.

Possible disadvantages of Aha! Develop

  • Steep Learning Curve
    New users often find the platform complex and overwhelming initially, especially teams unfamiliar with the broader Aha! suite, requiring significant time investment to fully learn its features.
  • Pricing Can Be Expensive
    Aha! Develop's pricing structure, especially when bundled with Aha! Roadmaps for full functionality, can be costly for smaller teams or startups compared to other agile development tools.
  • Limited Standalone Value
    The tool is most powerful when used alongside Aha! Roadmaps, meaning teams that only need development tracking without the product management components may find it less compelling on its own.
  • Interface Can Feel Cluttered
    Some users report that the user interface, with its many features and options, can feel cluttered and less intuitive compared to simpler, more focused development tools like Jira or Linear.
  • Performance Issues with Large Datasets
    Teams managing very large backlogs or numerous projects have reported occasional slowdowns or lag when loading boards, reports, or filtering large volumes of data.

Analysis of Aha! Develop

Overall verdict

  • Aha! Develop is a solid choice for teams already invested in the Aha! ecosystem who need agile development and sprint management tightly integrated with product roadmapping, though it may feel like overkill or costly for small teams needing only basic issue tracking.

Why this product is good

  • Seamlessly integrates with Aha! Roadmaps for end-to-end product strategy to execution tracking
  • Supports agile frameworks like Scrum and Kanban with customizable workflows
  • Provides detailed reporting and analytics on sprint velocity, capacity, and progress
  • Enables clear alignment between engineering work and business goals/OKRs
  • Offers robust customization for fields, workflows, and templates
  • Strong integration options with tools like Jira, Slack, and GitHub

Recommended for

  • Product and engineering teams already using Aha! Roadmaps
  • Mid-to-large organizations needing tight alignment between product strategy and development execution
  • Teams practicing agile methodologies like Scrum or Kanban
  • Companies wanting unified visibility across product management and engineering
  • Organizations willing to invest in a premium tool for structured, scalable workflows

Category Popularity

0-100% (relative to Multiply.cloud and Aha! Develop)
eCommerce Tools
100 100%
0% 0
Startups
0 0%
100% 100
Competitive Intelligence
100 100%
0% 0
SaaS
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100% 100

Questions & Answers

As answered by people managing Multiply.cloud and Aha! Develop.

What's the story behind your product?

Multiply.cloud's answer

In 2014, we built a custom repricing product for one of our clients at Stratalis, our first startup. By 2017, it had grown to surpass the capabilities of most solutions on the market. Thatโ€™s when we realised its full potential and decided to found Multiply. Today, our omnichannel repricing platform helps hundreds of growing eCommerce vendors to price competitively across all their channels and maximize their sales โ€“ without hurting their margins.

Why should a person choose your product over its competitors?

Multiply.cloud's answer

  • Proven results and loyalty: 95% of users stay with Multiply after switching from another repricer.

  • Superior pricing logic: Instead of oversimplified rules, Multiply uses multivariate algorithms considering nuanced factors like shipping speed, condition, cost structures, etc., to maximize both wins and profits

  • Broad coverage across platforms: Many tools focus primarily on Amazon. Multiply extends across 130+ channels, enabling sellers to dominate all marketplaces with tailored strategies per channel

  • Control and transparency: Sellers get full control over strategies, repricing frequency, margin bounds, and can rely on margin calculations that factor in all costsโ€”commissions, shipping, returns, fulfillment

  • Handsโ€‘on support: Unlike competitors that offer limited selfโ€‘service, Multiply pairs users with account managers, provides custom development support, and delivers roundโ€‘theโ€‘year help

What makes your product unique?

Multiply.cloud's answer

Multiply is a highly sophisticated, omnichannel repricing solution that:

  • Uses granular, channelโ€‘specific algorithms that account for realโ€‘time competitor pricing, costs (like shipping, fees, returns), product condition, and seller reputation to find the price sweet spotโ€”winning the Buy Box at the highest margin possible .

  • Supports over 130 marketplaces (Amazon, Google Shopping, ManoMano, Fnac, CDiscount, etc.), websites, and comparison platformsโ€”far beyond most competitors

  • Offers full automation with repricing up to 30โ€ฏtimes per hour, unified pricing interface, customizable strategies, and real-time updatesโ€”all without manual intervention

  • Comes with dedicated onboarding, a personal account manager, and yearโ€‘round support

How would you describe the primary audience of your product?

Multiply.cloud's answer

Our primary audience comprises ambitious, growthโ€‘oriented eCommerce sellers and marketplace vendors who:

  • Operate across multiple sales channelsโ€”from Amazon to niche marketplaces and their own storefronts.

  • Need to scale SKU-level repricing efficientlyโ€”whether managing hundreds or millions of items.

  • Want to win Buy Boxes and maximize margins without entering destructive price wars.

  • Value data-driven, automated workflows, but still require human support, strategic insights, and flexibility in pricing rules.

  • Represent both midโ€‘market and enterpriseโ€‘level businesses, including brands onboarding as well as seasoned marketplace professionals.

User comments

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What are some alternatives?

When comparing Multiply.cloud and Aha! Develop, you can also consider the following products

RepricerExpress - RepricerExpress is a Amazon and eBay repricing solution to keep listings competitive without constant attention.

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Amazon Repricer - Price Optimization

VReprice - VReprice is a legit repricing optimization software that automates pricing and detailed analysis to enhance profitability.