Software Alternatives, Accelerators & Startups

Mailwarm VS Sortd

Compare Mailwarm VS Sortd and see what are their differences

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Mailwarm logo Mailwarm

Email warmup tool to avoid spam folder, since 2020 - Backed by Email Deliverability Experts

Sortd logo Sortd

Rated the #1 App for Gmail
  • Mailwarm best email warmup tool
    best email warmup tool //
    2026-02-04
  • Mailwarm best email warmup tool - spam score
    best email warmup tool - spam score //
    2026-02-04
  • Mailwarm See Why Teams Love Mailwarm
    See Why Teams Love Mailwarm //
    2026-02-12
  • Mailwarm Activity of email interactions
    Activity of email interactions //
    2026-02-12
  • Mailwarm live spam score monitoring
    live spam score monitoring //
    2026-02-12
  • Mailwarm Deliverability Analytics
    Deliverability Analytics //
    2026-02-12

Mailwarm is an automated email warmup and deliverability platform designed to help businesses keep their emails out of spam folders and consistently reach the inbox.

Since 2020, Mailwarm has helped founders, sales teams, marketers, and agencies improve email deliverability, build strong sender reputation, and scale cold email outreach safely. We focus on the real fundamentals of deliverability: trust, consistency, and genuine engagement.

Mailwarm automatically warms up new domains, inboxes, and SMTP servers by generating natural interactions between real email accounts. This process protects your reputation, prevents spam filtering, and improves inbox placement across major providers including Gmail, Outlook, Microsoft 365, and Yahoo.

Key Features: - Automated email warmup for Gmail, Outlook, and Microsoft 365 - Multi-provider warmup for realistic sender reputation building - Spam score tracking to measure inbox vs spam performance - Bounce prevention and verification systems - SMTP, domain, and mailbox warmup - Easy one-click Outlook & Office365 connection - Guided SMTP setup and deliverability monitoring - Stable warmup with auto-recovery from connection issues - Team and agency management with flexible plans

Email warmup is not a hack, itโ€™s a process. Mailwarm was built to do it properly, using real engagement signals to help your emails earn long-term trust with mailbox providers.

Whether youโ€™re launching new outreach campaigns, onboarding new sales reps, or managing multiple client accounts, Mailwarm helps you send emails with confidence and achieve better inbox placement instead of landing in spam.

Mailwarm is not just an email warmup tool. Every plan includes an email deliverability expert who works with you to set up your infrastructure, monitor your performance, and fix issues that impact your inbox placement. Most tools show you data. Mailwarm helps you improve results.

  • Sortd Landing page
    Landing page //
    2023-06-27

One intuitive workspace to manage your Emails, To-do's, Projects, Sales, Client Service, CRM and Teamwork ... right in GMAIL!

Mailwarm

$ Details
paid $69 / Monthly ("Up to 50 emails/day", "1 account (1 SMTP)", "Chat support")
Platforms
GMail Outlook SMTP Zoho Web Yahoo Mail
Release Date
2020 December
Startup details
Country
France
City
Rouen
Founder(s)
Gonzague Hacher, Amine Benjelloun, Thami Benjelloun, Othman Katim
Employees
10 - 19

Mailwarm features and specs

  • Automated Email Warmup
    Mailwarm automatically warms up inboxes, domains, and SMTP servers by generating natural interactions between real email accounts to build and protect sender reputation.
  • Multi-Provider Warmup
    Supports warmup across Gmail, Outlook, Microsoft 365, Yahoo, and other providers to create realistic engagement signals and improve overall inbox placement.
  • Spam Score Monitoring
    Provides a weekly spam score that shows how often your emails land in your spam versus inbox, helping you track deliverability progress with real data.
  • Bounce Prevention & Verification
    Built-in verification systems detect and deactivate invalid inboxes automatically to prevent bounces, one of the most harmful signals for email deliverability.
  • One-Click Outlook & Office365 Setup
    Connect Microsoft 365 and Outlook accounts instantly through the official Microsoft sign-in process without complex SMTP configuration.
  • Simplified SMTP Configuration
    Pre-configured SMTP settings for major providers with step-by-step guidance make it easy to connect and start warming up in minutes.
  • Deliverability Analytics
    Detailed reports help users monitor warmup progress, engagement trends, and overall email performance to understand and improve sender reputation.
  • Engagement Simulation
    Mailwarm engages with emails by marking them as important, replying, and removing them from spam, mimicking the actions of a real recipient and thereby boosting sender reputation.

Possible disadvantages of Mailwarm

  • Cost
    Mailwarm is a premium service, which may be expensive for small businesses or individual users with limited budgets.
  • Dependency on Third-Party Tool
    Relying on an external service like Mailwarm means users don't have full control over the warming process, and there might be risks related to data privacy and service reliability.
  • Learning Curve
    Although the platform is designed to be user-friendly, new users might still face a learning curve in understanding and fully utilizing all features and analytics provided.
  • Limited Customization
    Some users may find that Mailwarmโ€™s automation features lack the level of customization required for highly specific or complex email strategies.
  • No Instant Results
    The warming process is gradual and can take several weeks to show significant improvements in deliverability, which might not meet the needs of users looking for immediate results.

Sortd features and specs

  • Seamless Gmail Integration
    Sortd integrates directly with Gmail, transforming your inbox into an organized workspace for tasks, emails, and projects without the need to switch platforms.
  • Visual Task Management
    The tool uses a visually intuitive system that allows users to organize emails and tasks into columns and lists, offering a clear, easy-to-manage overview.
  • Collaborative Features
    Sortd facilitates team collaboration by allowing users to share boards, delegate tasks, and comment directly within the interface.
  • Customizable Boards
    Users can create custom boards and lists tailored to their workflow, providing flexibility in task and project management.
  • Drag-and-Drop Interface
    The drag-and-drop functionality makes it easy to move tasks and emails between lists and columns, streamlining organization.
  • Integrated Notes and Reminders
    Users can add notes and set reminders directly within Sortd, helping to keep relevant information and deadlines in view.
  • Task Prioritization
    Sortd allows users to prioritize tasks, ensuring that high-priority activities stand out and are addressed promptly.

Possible disadvantages of Sortd

  • Limited Free Plan
    The free version of Sortd has limited features and board quotas, which may be insufficient for users needing more comprehensive functionality.
  • Learning Curve
    Although Sortd is designed to be user-friendly, new users may require time to fully adapt to its interface and functionalities.
  • Gmail Dependency
    The service is primarily built for Gmail users, which means it's not suitable for those using other email providers or platforms.
  • Performance Issues
    Some users have reported occasional performance issues, such as lagging and slow load times, particularly with large volumes of emails and tasks.
  • Mobile App Limitations
    The mobile version of Sortd is not as feature-rich as its desktop counterpart, which can be a drawback for users who rely heavily on mobile management.
  • Cost for Premium Features
    Access to premium features and functionalities requires a subscription, which might be a barrier for individuals or small teams with limited budgets.
  • Privacy Concerns
    As with any third-party email integration tool, there are inherent privacy concerns related to granting access to your email account.

Analysis of Mailwarm

Overall verdict

  • Mailwarm is generally considered useful for businesses and individuals looking to improve their email deliverability rates. While there are positive reviews about its effectiveness in enhancing email reputation and ensuring better deliverability, the effectiveness may vary depending on individual use cases and how well the service is integrated with existing email strategies. It is most beneficial for users who have experienced issues with emails going to spam or have recently started using new email addresses for their campaigns.

Why this product is good

  • Mailwarm is a service designed to help increase the deliverability of emails by gradually warming up email addresses, particularly those used in cold email campaigns. It automates the process by sending emails from your account to its network of participants and receiving replies, which helps to build a positive reputation for new email addresses with email service providers. This can lead to better inbox placement and reduce the chances of emails being marked as spam, especially important for businesses engaged in outreach and marketing via email.

Recommended for

  • Businesses engaged in regular cold email outreach.
  • Startups launching new email campaigns.
  • Marketers looking to improve email deliverability.
  • Individuals and companies experiencing low open rates due to spam issues.

Analysis of Sortd

Overall verdict

  • Sortd is generally considered a good tool for individuals and small to medium-sized teams seeking to improve email management and workflow organization within Gmail. Its intuitive interface and practical features often receive praise from users, though its utility largely depends on individual workflow needs and preferences.

Why this product is good

  • Sortd is designed to enhance productivity by transforming your email and tasks into organized, manageable lists. Integrated directly with Gmail, it allows users to prioritize emails, track important tasks, and collaborate seamlessly without leaving their inbox. Its visual format helps users manage workflows more effectively, making it a useful tool for individuals and teams looking to optimize their email and task management processes.

Recommended for

  • Professionals who rely heavily on email communication and need a structured way to organize their inbox.
  • Teams looking to streamline their task management processes by integrating it directly with email.
  • Users who prefer a visual, list-based approach to managing tasks and emails.

Mailwarm videos

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Sortd videos

Sortd - Organize Gmail Into Organized Task Lists

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Category Popularity

0-100% (relative to Mailwarm and Sortd)
Email Marketing
100 100%
0% 0
Productivity
0 0%
100% 100
Email Warm Up
100 100%
0% 0
Email
61 61%
39% 39

Questions & Answers

As answered by people managing Mailwarm and Sortd.

What makes your product unique?

Mailwarm's answer

Mailwarm is an email warmup and deliverability platform built by a Y Combinator and Station F startup.

Since 2020, weโ€™ve worked with many types of companies: SaaS startups, recruitment agencies, e-commerce brands, and sales teams; to help them improve inbox placement safely.

Mailwarm is unique because it offers: - Real multi-provider warmup (Gmail, Outlook, Microsoft 365, Yahoo)

  • Clear and real spam score tracking

  • Built-in bounce prevention

  • Easy setup and stable automation

Our focus is simple: help businesses keep emails out of spam and land in the inbox.

Why should a person choose your product over its competitors?

Mailwarm's answer

Mailwarm delivers real, measurable results instead of risky shortcuts.

Users choose Mailwarm because it provides: - Automated email warmup that protects sender reputation

  • Multi-provider engagement for realistic signals

  • Spam score to track deliverability progress

  • One-click Outlook and Office365 connection

  • Reliable campaigns with auto-recovery

Itโ€™s an easy, transparent, and professional way to improve email deliverability.

How would you describe the primary audience of your product?

Mailwarm's answer

Mailwarm is for anyone who depends on email outreach:

  • Sales teams sending cold emails

  • Founders and startups launching new domains

  • Marketing agencies

  • Recruiters and staffing firms

  • Growth and outbound teams

If inbox placement matters to your business, Mailwarm is built for you.

What's the story behind your product?

Mailwarm's answer

Mailwarm started as a real problem we faced ourselves.

We were two founders working at Station F in Paris, the largest startup incubator in Europe, trying to sell our own products. Every time we launched outreach campaigns, our emails kept landing in spam.

To solve this, we built an internal email warmup system for our personal use. After deep research into email deliverability, we created a stronger, more reliable solution.

Other startups in the incubator quickly asked to use it too; so we turned it into a real product.

After launching publicly, Mailwarm became #1 Product of the Day on ProductHunt and was accepted into Y Combinator, the worldโ€™s most prestigious startup accelerator.

Since then, Mailwarm has grown into a trusted platform used by thousands of companies to improve inbox placement and email deliverability.

Which are the primary technologies used for building your product?

Mailwarm's answer

Mailwarm is a secure cloud-based SaaS platform built on:

  • SMTP and IMAP email protocols

  • Advanced verification systems

  • Multi-provider infrastructure

  • Real-time analytics and monitoring

  • Reliable automation engines

These technologies ensure stable, continuous email warmup.

Who are some of the biggest customers of your product?

Mailwarm's answer

As a Y Combinator and Station F startup, Mailwarm works with:

  • Tech startups and SaaS companies

  • Recruitment and staffing agencies

  • Real Estate Agencies

  • B2B marketing agencies

  • E-commerce brands

  • Sales and outbound teams

  • Freelancers and consultants

From France to global markets, hundreds of organizations trust Mailwarm to improve email deliverability and inbox placement.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Mailwarm and Sortd

Mailwarm Reviews

  1. katewalker
    ยท Senior Digital Marketing Manager at Midland States Bank ยท
    Steady Improvement in Email Deliverability

    I decided to try Mailwarm after having consistent issues with my emails landing in spam folders. At the beginning, I wasnโ€™t fully sure what to expect, but the onboarding process was simple enough to get me started quickly. After running it for a while, I began to notice a steady improvement in my email deliverability. More of my messages started reaching the inbox instead of getting filtered out, which really helped with my outreach efforts. Overall, itโ€™s been a reliable experience. It may not be perfect, but it definitely does what itโ€™s supposed to do if you give it time.

    Competitors: Lemwarm by Lemlist
  2. John Fitzpatrick
    ยท CEO at Dublin's FM104 ยท
    Helped My Emails Finally Land in Inbox

    I started using Mailwarm because I was struggling with my emails going straight to spam, especially for outreach. At first, I wasnโ€™t expecting much, but after a couple of weeks, I actually started noticing a difference. The setup was pretty simple, and once everything was connected, it just kept running in the background without me needing to constantly check it. Thatโ€™s something I really appreciated.

    Overall, Iโ€™d say itโ€™s a reliable tool if youโ€™re serious about improving email deliverability without overcomplicating the process.

    Competitors: InboxAlly
  3. Josh
    ยท CTO at Ambas ยท
    A very good email warmup tool

    I have been using Mailwarm to warm up email accounts and improve overall deliverability for my outreach campaigns. The setup process was very simple and everything runs automatically without requiring constant monitoring. Since using the tool, Iโ€™ve seen a clear improvement in inbox placement and fewer emails landing in spam. Itโ€™s a reliable and effective solution for anyone doing cold email or managing multiple inboxes.

    Competitors: Warmy.io
    Pros:    Very easy and quick to set up|Fully automated email warmup process|Various email providers warmup|Simple, clean dashboard|Very professional and helpful support team

Mailwarm vs Mailreach vs Lemwarm: Which One Fits Your Needs in 2026?
To achieve consistent inbox placement in 2026, choosing the right warm-up tool is crucial. Each solution approaches email warm-up differently. Mailwarm emphasizes large-scale, authentic mailbox interactions. Mailreach is another warm-up tool operating in the same category as Mailwarm, providing similar solutions in automated mailbox interactions for sender reputation...
Top 14 Email Warm-Up Tools for B2B SaaS
Mailwarm: Mailwarm features a maintained network of 2,000+ active mailboxes. It automates opens, replies, spam removal, and marks emails as primary to steadily build sender reputation. The tool focuses on technical deliverability and gradual, natural warm-up.
Top 5 Email Warmup Tools in 2026
Mailwarm is dedicated to building sender reputation rather than marketing automation. Through a network of over 2,000 actively maintained mailboxes, it orchestrates gradual interactions, such as opens, replies, spam recovery, and tagging emails as primary, that help establish a positive sending history. Mailwarm supports all major providers and custom IMAP/SMTP settings and...
23 Best Cold Email WarmUp Tools in 2022 (Free + Paid)
You can visit Mailwarmโ€™s official website and choose the plan which suits you the best for your warm up since it has really great deals, the only drawback is their no free trial which makes it hard to choose this but people do choose because of great deals and features provided by Mailwarm.
Source: inguide.in
Top 10 of the Best Email Warm Up tools in 2022
Mailwarm helps you achieve the required email activity both quantitatively and qualitatively in order to enter the main inbox. The Mailwarm team has set up +1000 email accounts that will interact with your inbox on a schedule you define. The service offers personalized emails designed to mimic human-to-human conversation. Mailwarmโ€™s methods, according to users of the...
Source: mailmeteor.com

Sortd Reviews

The 24 Best Email Marketing Tools
Sortd is a Gmail tool thatโ€™s โ€œthe perfect place for those emails you arenโ€™t sure what to do with.โ€ Sortd brings email and task management together โ€“ if you canโ€™t respond to an email right away, simply drag it to your To Do list and get to it later.
Source: webbiquity.com

What are some alternatives?

When comparing Mailwarm and Sortd, you can also consider the following products

Warmbox.ai - Warm up your cold email inbox, and never land in spam anymore!

Trello - Infinitely flexible. Incredibly easy to use. Great mobile apps. It's free. Trello keeps track of everything, from the big picture to the minute details.

MailReach.co - The #1 email warming service to improve your deliverability by generating realistic and meaningful engagement to your emails. Easy-to-use solution to help you land in the main inbox instead of the spam folder.

Drag for Gmail - Transform Gmail into organized To Do lists (like Trello)

Warmup Inbox - Warmup Inbox is a tool that automates the process of warming up your email inboxes, raising your sender reputation and inbox health automatically.

HEY - Email at its best, new from Basecamp.