Software Alternatives & Startups

MailerLite VS Postalion

Compare MailerLite VS Postalion and see what are their differences

MailerLite

Affordable Email Marketing Software. Get all features (Segmentation, Automation, A/B testing) for up to 1,000 subscribers & send unlimited emails for free!

Rating
0 reviews
Postalion

A free newsletter plugin for WordPress. Lists, automatic emails and statistics included. No subscriber limits, no monthly bill, nothing sent to outside servers.

Rating
0 reviews
Pricing
Open source Freemium $59 / Annually (Pro, 1 website)

Which is more popular?

Based on our record, MailerLite seems to be more popular. It has been mentioned 2 times since March 2021.

social mentions
2 vs 0
Email Marketing popularity
99% vs 1%
alternatives listed
240+ vs 14

Base details

Website, pricing, platforms and company facts side by side.

MailerLite
Postalion
Website mailerlite.com postalion.fantasythemes.net
Pricing
Open source Freemium $59 / Annually (Pro, 1 website) Official pricing
Platforms —
Wordpress Web Self Hosted
Company Startup from Lithuania 2026
Listed in

About MailerLite and Postalion

In their own words, as submitted to SaaSHub.

MailerLite
Postalion

No description of MailerLite yet.

Postalion sends newsletters from your own WordPress site. Your subscribers stay in your own database, there is no outside account, and the free plugin has no limit on subscribers or emails. What's in the free plugin Sign-up forms: block, shortcode, popup, slide-in and a form under posts, with...

Read more about Postalion

Features and specs

What each product offers, as listed by its team.

MailerLite 6 features
Postalion 11 features
  • User-Friendly Interface
    MailerLite offers a clean, intuitive drag-and-drop editor, making it easy for users of all experience levels to create emails and landing pages.
  • Affordable Pricing
    MailerLite is one of the more affordable email marketing platforms, offering a free plan for up to 1,000 subscribers and competitive pricing for higher tiers.
  • Rich Feature Set
    Despite its lower price point, MailerLite provides a comprehensive set of features including automation, A/B testing, and segmentation.
  • Email Deliverability
    MailerLite is known for its strong deliverability rates, ensuring that a high percentage of emails reach their intended recipients.
  • Integration Capabilities
    The platform integrates smoothly with many third-party applications such as e-commerce platforms, CRM systems, and more, enhancing its versatility.
  • Customer Support
    MailerLite offers responsive and helpful customer support via email and live chat, ensuring users can resolve issues quickly.

Possible disadvantages

  • Limited Advanced Features
    Compared to higher-end solutions, MailerLite lacks some advanced features and customization options that might be essential for large enterprises.
  • Template Variety
    The platform has fewer email templates compared to some of its competitors, which might limit design options for users who do not want to create templates from scratch.
  • List Management
    MailerLite's list management and segmentation options, while functional, are not as advanced or flexible as some other platforms.
  • Reporting and Analytics
    The reporting and analytics features, although adequate for many uses, are not as in-depth as those offered by more expensive email marketing platforms.
  • Learning Curve for Advanced Features
    Users might find a learning curve when they try to utilize more advanced features like automation workflows, due to less comprehensive documentation.
  • Email Volume Limits
    The free plan and lower-tier plans have limitations on the volume of emails that can be sent per month, which could be restrictive for growing businesses.
  • Unlimited subscribers
    No limit on subscribers or emails in the free plugin
  • Self-hosted
    Your list stays in your own WordPress database
  • Sign-up forms
    Block, shortcode, popup, slide-in and a form under posts
  • Double opt-in
    Confirmation email and one-click unsubscribe
  • Lists and tags
    Lists, tags and custom fields for each subscriber
  • Email templates
    12 templates and a composer made for email
  • Automatic emails
    Welcome email, new-post emails and a weekly digest
  • Statistics
    Opens and clicks, counted on your own server
  • Imports
    From Mailchimp, MailPoet and the Newsletter plugin
  • Integrations
    WooCommerce, LMS, membership, donation and form plugins
  • SMTP
    Brevo, Amazon SES, Mailgun, Postmark, SendGrid or any SMTP

Videos

Walkthroughs and reviews on video.

MailerLite 3 videos + Add
Postalion 1 video + Add

MailerLite Review, Comparisons & How to Get Started in 2019

More videos

  • - MailerLite Review - Is It Worth It? 🔥
  • - Convertkit vs. Mailchimp vs. MailerLite (The Ultimate Email Showdown)

Postalion: the free newsletter plugin for WordPress, in one minute

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
MailerLite
Postalion
99% 99%
1% 1%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

Questions & Answers

As answered by people managing MailerLite and Postalion.

What makes your product unique?

Postalion's answer:

It is a complete newsletter tool that runs inside your own WordPress, with no outside account and no limit on subscribers or emails in the free plugin. Your list stays in your database, statistics are counted on your server, and nothing is sent to outside services unless you choose a sending service yourself.

Why should a person choose your product over its competitors?

Postalion's answer:

Hosted services like Mailchimp charge more as the list grows and keep your subscribers on their servers. Other WordPress plugins often cap subscribers or sends in their free version. Postalion has no such limits, imports your list from Mailchimp, MailPoet or the Newsletter plugin in a few clicks, and works with the plugins you already run: WooCommerce, course and membership plugins, donation and form plugins.

How would you describe the primary audience of your product?

Postalion's answer:

WordPress site owners who want to send newsletters without a monthly bill: bloggers, small shops, course creators, membership sites, nonprofits, local businesses and agencies that build sites for them.

What's the story behind your product?

Postalion's answer:

It started as a plugin for a single site and grew into a full newsletter tool. It is made by Alex Gurghis at FantasyThemes and was released on WordPress.org in October 2026. The free plugin stays complete; an optional add-on, Postalion Pro, funds its development.

Which are the primary technologies used for building your product?

Postalion's answer:

PHP and the WordPress APIs, with its own database tables for subscribers, lists and the email log. Sending runs in the background in batches through WP-Cron, via the site's mail function or any SMTP service. The sign-up form is a native block for the block editor, with elements for Elementor, Beaver Builder, Bricks and Divi.

User comments

Share your experience with using MailerLite and Postalion. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

MailerLite no reviews yet
Postalion no reviews yet

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We have no reviews of Postalion yet. Be the first one to post

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

MailerLite 2 mentions
Postalion 0 mentions

Tracking Postalion since Oct 2026.

Alternatives to MailerLite and Postalion

When comparing MailerLite and Postalion, you can also consider the following products.