Software Alternatives, Accelerators & Startups

Lusha VS Gravity Forms

Compare Lusha VS Gravity Forms and see what are their differences

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Lusha logo Lusha

Search less. Sell more.

Gravity Forms logo Gravity Forms

Gravity Forms is one of the best and easiest contact form plugins to create modern forms for websites powered by widely-used WordPress.
  • Lusha Landing page
    Landing page //
    2023-06-14

Lusha is a continuously updating database that provides B2B Salespeople with targeted, accurate, and timely business information. Lusha aggregates its data from multiple sources, cross-checking and updating LIVE to ensure up-to-the-minute data accuracy and database cleanliness.

  • Gravity Forms Landing page
    Landing page //
    2023-04-12

Lusha

Website
lusha.com
Release Date
2016 January
Startup details
Country
United States
State
New York
City
New York
Founder(s)
Adi Weisz
Employees
100 - 249

Lusha features and specs

  • Accuracy
    Lusha provides highly accurate contact and company information, which can be vital for sales and marketing teams.
  • Ease of Use
    The platform is user-friendly, and the browser extension makes it very convenient to access contact details directly from LinkedIn or other websites.
  • Data Enrichment
    Lusha can enrich existing databases with additional information, making it easier to build comprehensive profiles of leads and contacts.
  • GDPR Compliance
    Lusha is compliant with GDPR, which provides peace of mind for businesses operating in or dealing with customers in the EU.
  • Integrations
    Lusha integrates seamlessly with various CRM systems, making it easier to manage and utilize the data within existing workflows.

Possible disadvantages of Lusha

  • Cost
    Lusha can be expensive, especially for small businesses or startups with limited budgets.
  • Data Privacy
    Despite GDPR compliance, some users may still have concerns regarding data privacy and the ethical implications of scraping contact information.
  • Limited Database
    The database might not be as extensive as some competitors, potentially limiting the scope of accessible contact information.
  • Credit System
    Lusha operates on a credit system for accessing information, which can be restrictive and may require additional purchases for extensive use.
  • Occasional Inaccuracies
    Despite generally high accuracy, some users may encounter occasional outdated or incorrect information, especially in rapidly changing industries.

Gravity Forms features and specs

  • User-Friendly Interface
    Gravity Forms offers an intuitive drag-and-drop form builder that makes it easy for users to create complex forms without any coding knowledge.
  • Extensive Integrations
    The platform integrates with a wide range of third-party services such as CRM systems, email marketing tools, and payment gateways, providing a seamless workflow for businesses.
  • Customizability
    Gravity Forms provides a high level of customization options, allowing users to tailor forms to meet specific needs through add-ons and custom CSS.
  • Conditional Logic
    This feature allows you to create dynamic forms that can change based on user input, improving user experience and ensuring data relevance.
  • Strong Support and Community
    Gravity Forms offers robust customer support, along with a comprehensive knowledge base and an active user community for additional assistance.
  • Security Features
    The platform includes built-in security features such as reCAPTCHA, spam protection, and data encryption to keep user data safe.

Possible disadvantages of Gravity Forms

  • Pricing
    Gravity Forms is a premium plugin with a relatively high cost, especially for higher-tier plans, which may not be suitable for small businesses or individual users on a tight budget.
  • Limited Free Features
    Unlike some of its competitors, Gravity Forms does not offer a free version, limiting access to only those who are willing to pay for the service.
  • Learning Curve
    While the interface is user-friendly, the plethora of features and customization options can present a learning curve for new users.
  • Site Performance
    Extensive use of Gravity Forms with multiple add-ons can potentially slow down website performance, particularly on shared hosting environments.
  • Updates and Maintenance
    Regular updates are necessary to maintain form functionality and security, which can be time-consuming for users who do not have a dedicated IT team.

Analysis of Lusha

Overall verdict

  • Lusha is generally considered a good tool for sales and marketing professionals looking to enrich their contact databases and access B2B contact information.

Why this product is good

  • Lusha provides accurate business contact information, such as email addresses and phone numbers, which can help sales teams reach key decision-makers more efficiently. It is known for its ease of use, integration with popular platforms like LinkedIn and Salesforce, and its ability to enhance CRM systems with valuable data.

Recommended for

  • Sales professionals seeking to generate leads
  • Marketing teams aiming to target specific industries or company sizes
  • Recruiters looking for potential candidates and their contact details
  • Businesses aiming to enrich their CRM with verified contact information

Lusha videos

How to use Lusha

More videos:

  • Review - Lusha
  • Review - ๐˜‰๐˜ถ๐˜ง๐˜ง๐˜ฆ๐˜ฅ ๐˜™๐˜ช๐˜ด๐˜ฌ๐˜บ ๐˜‹๐˜ข๐˜ด๐˜ฉ - NEW LUSHA! Light Warbear 2A in RTA! - [Monster Review] - Summoners War

Gravity Forms videos

Gravity Forms WordPress Form Plugin Review

More videos:

  • Tutorial - Gravity Forms Tutorial 2020 | Create a simple, advanced or crazy WordPress form! | WPress Doctor
  • Review - Gravity Forms Review

Category Popularity

0-100% (relative to Lusha and Gravity Forms)
Lead Generation
100 100%
0% 0
Surveys
0 0%
100% 100
Sales Tools
100 100%
0% 0
Form Builder
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Lusha and Gravity Forms

Lusha Reviews

Best AI Prospecting Tools for B2B Sales in 2026
What is the difference between a prospecting tool and a sales engagement tool? Prospecting tools find and verify contact information. Sales engagement tools run outreach sequences and manage replies. Some platforms, including toflow.ai, Apollo.io, and lemlist, cover both in a single product. Others, like Lusha, focus on data only and are designed to pair with a separate...
Source: toflow.ai
ZoomInfo vs Lusha vs Apollo vs MillionPhones: 2026 Comparison
Lusha made a name with their Chrome extension โ€” hover over a LinkedIn profile and get the phone number. It's simple and it works. Their data quality for US direct dials is solid. The free tier is slim (5 credits/month), and pricing scales quickly once you need volume.
Top 10 Lead Generation and Engagement Tools
Lusha is a lead generation tool focused on providing accurate B2B contact details. It enriches leads with verified email addresses, phone numbers, and company information, helping businesses quickly reach key decision-makers.
Source: rainex.io
21 Best Lead Generation Software for 2024
Lusha is a powerful LinkedIn lead generation software for marketing and sales teams looking to connect with high-quality prospects on the platform.
Source: www.sender.net
11 Apollo.io Alternatives and Competitors 2024
Based on various factors, such as user reviews and feedback, the leading alternatives to Apollo.io are Zoominfo, Kaspr, Lead411, and Lusha.
Source: evaboot.com

Gravity Forms Reviews

27 Best Typeform Alternatives In 2022 (Free & Paid)
Gravity Forms is one of the most advanced Typeform alternatives for WordPress. It's a plugin that allows you to go beyond the basics and create quizzes, surveys, payment forms, and landing pages for your business.

Social recommendations and mentions

Based on our record, Lusha seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Lusha mentions (1)

Gravity Forms mentions (0)

We have not tracked any mentions of Gravity Forms yet. Tracking of Gravity Forms recommendations started around Mar 2021.

What are some alternatives?

When comparing Lusha and Gravity Forms, you can also consider the following products

Apollo.io - Apolloโ€™s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

Wufoo - Wufoo's HTML form builder helps you create online web forms. Use our web form creator to power your contact forms, online surveys, and event registrations.

ZoomInfo - ZoomInfo is a B2B database providing detailed business information on people and companies.

Typeform - Create beautiful, next-generation online forms with Typeform, the form & survey builder that makes asking questions easy & human on any device. Try it FREE!

Hunter.io - Find all the email addresses related to a domain

Formstack - Use our drag and drop online form builder for surveys, registrations, payment collections, lead generation and more. Our online forms offer robust features and 50+ integrations that allow you to automate workflows, capture leads & more.