Software Alternatives, Accelerators & Startups

LookingGlass VS GhostMyData

Compare LookingGlass VS GhostMyData and see what are their differences

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LookingGlass logo LookingGlass

LookingGlass Cyberโ„ข offers cybersecurity against phishing, malware and other cyber attacks for small business, global enterprises and government agencies.

GhostMyData logo GhostMyData

GhostMyData continuously scans 1,500+ data brokers, removes your exposed data, and automatically re-removes it when brokers re-collect. Free scan, no credit card.
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  • LookingGlass Landing page
    Landing page //
    2023-10-14
  • GhostMyData Automated data removal from 1,500+ broker sites
    Automated data removal from 1,500+ broker sites //
    2026-04-08
  • GhostMyData Real-time exposure dashboard monitoring 1,529+ data broker sites
    Real-time exposure dashboard monitoring 1,529+ data broker sites //
    2026-04-08
  • GhostMyData Broker compliance report โ€” real data on which brokers actually delete your data
    Broker compliance report โ€” real data on which brokers actually delete your data //
    2026-04-08

GhostMyData is a privacy protection platform that scans 1,500+ data broker sites to find your exposed personal information. We automatically submit legal CCPA and state privacy law deletion requests on your behalf, verify each removal, and continuously monitor for re-listings.

Key features: - 1,500+ data broker coverage (3.5x more than Incogni, 17x more than DeleteMe's auto-removal) - Legal CCPA deletion requests, not just opt-out forms - Automated re-removal when brokers re-list your data - Family plans protect up to 5 household members - Live broker compliance report showing which brokers actually delete - Free scan with 3 free trial removals โ€” no credit card required

Plans start at $9.99/month billed annually.

LookingGlass

$ Details
-
Release Date
2006 January
Startup details
Country
United States
State
Virginia
City
Reston
Founder(s)
Brian Garmey
Employees
50 - 99

GhostMyData

$ Details
freemium $119.88 / Annually
Release Date
2024 January
Startup details
Country
United States
State
Wyoming
City
Sheridan
Founder(s)
Rocky Kathuria
Employees
1 - 9

LookingGlass features and specs

  • Comprehensive Threat Intelligence
    LookingGlass provides extensive threat intelligence capabilities, offering detailed insights into potential cyber threats, helping organizations to preemptively identify and mitigate risks.
  • Real-Time Monitoring
    The platform offers real-time monitoring of digital environments, allowing businesses to have up-to-the-minute updates on potential threats and suspicious activities.
  • Integration Capabilities
    LookingGlass can be integrated with existing security systems and tools, providing a seamless and enhanced security posture without requiring a complete overhaul of existing infrastructure.
  • User-Friendly Interface
    The platform boasts a user-friendly interface which makes it accessible for users at various levels of technical expertise, improving user adoption and efficiency.

Possible disadvantages of LookingGlass

  • Cost
    LookingGlass can be expensive, making it a less viable option for small businesses or organizations with limited budgets in comparison to other solutions.
  • Complexity of Features
    Some users might find the wide range of features overwhelming, especially those without a dedicated or skilled cybersecurity team, leading to under-utilization of the platform.
  • Dependence on Internet Connectivity
    Being a cloud-based system, it requires consistent and stable internet connectivity, which can be a drawback in regions with unreliable internet infrastructure.
  • Potential Integration Challenges
    While integration capabilities are a pro, they can also pose challenges if existing systems are highly customized or are using legacy technologies.

GhostMyData features and specs

  • Data Broker Coverage
    1,500+ sites scanned and monitored
  • CCPA Legal Requests
    Automated deletion requests citing state privacy laws
  • Removal Verification
    Re-scans to confirm brokers actually deleted data
  • Continuous Monitoring
    Auto re-removes when brokers re-list your data
  • Family Plans
    Protect up to 5 household members
  • Free Trial
    Free scan + 3 free removals, no credit card

Analysis of GhostMyData

Overall verdict

  • GhostMyData is a solid data removal service that helps individuals reduce their online footprint by removing personal information from data broker sites and people-search databases. It offers a reasonable option for those concerned about privacy, though as with any such service, results can vary and no service can guarantee 100% removal of all data across the internet.

Why this product is good

  • Automates the tedious process of opting out from numerous data broker and people-search sites
  • Helps protect against identity theft, spam, and unwanted solicitations by reducing exposed personal data
  • Provides ongoing monitoring and re-removal since data brokers often re-list information
  • Saves significant time compared to manually contacting each data broker
  • Can offer peace of mind for individuals worried about their digital privacy

Recommended for

  • Individuals concerned about online privacy and their digital footprint
  • People who want to reduce spam calls, emails, and unwanted solicitations
  • Those at higher risk of identity theft or stalking who want personal info removed
  • Public-facing professionals, executives, or public figures wanting to limit exposure
  • Anyone who lacks the time to manually opt out of dozens of data broker sites

LookingGlass videos

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GhostMyData videos

Your personal data is being bought and sold by data brokers

Category Popularity

0-100% (relative to LookingGlass and GhostMyData)
Mac
100 100%
0% 0
Online Services
0 0%
100% 100
Music
100 100%
0% 0
Privacy
0 0%
100% 100

Questions & Answers

As answered by people managing LookingGlass and GhostMyData.

Why should a person choose your product over its competitors?

GhostMyData's answer:

More coverage (1,500+ brokers), lower price ($9.99/mo vs $14.98 for Incogni), free scan with 3 free trial removals (no credit card), family plans covering 5 members, and transparent compliance reporting. We also use dual search engines (Google + Brave) to find exposures competitors miss.

What makes your product unique?

GhostMyData's answer:

We cover 1,500+ data broker sites โ€” 3.5x more than Incogni and 17x more than DeleteMe's auto-removal. We send legally-enforceable CCPA deletion requests, not just opt-out forms. And we publish a live broker compliance report showing which brokers actually delete your data and which ignore requests.

How would you describe the primary audience of your product?

GhostMyData's answer:

Privacy-conscious individuals and families who want their personal data removed from people-search sites and data brokers. Also businesses protecting employees from social engineering attacks that exploit exposed personal data.

What's the story behind your product?

GhostMyData's answer:

I discovered my full name, home address, phone numbers, and family members' details were publicly listed on hundreds of people-search sites โ€” available to anyone for under a dollar. After spending 40+ hours manually submitting opt-out forms, I realized the data just comes back. So I built GhostMyData to automate the entire process.

Which are the primary technologies used for building your product?

GhostMyData's answer:

Next.js, React, TypeScript, Prisma ORM, PostgreSQL, Vercel, Resend for transactional email, Amazon SES for broker CCPA emails, Google and Brave Search APIs for exposure detection.

Who are some of the biggest customers of your product?

GhostMyData's answer:

  • Individual privacy-conscious consumers
  • Families protecting household members (up to 5 per plan)
  • Businesses protecting employee data from social engineering

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare LookingGlass and GhostMyData

LookingGlass Reviews

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GhostMyData Reviews

  1. Rocky Kathuria
    ยท Founder & CEO at GhostMyData ยท
    Finally a privacy service that actually removes your data from 1,500+ brokers

    I built GhostMyData because I was tired of finding my personal information โ€” home address, phone numbers, family members โ€” plastered across dozens of data broker sites. After trying other services, I realized most only cover a fraction of brokers and charge premium prices for basic scans. GhostMyData scans 1,500+ data broker sites, sends legally-backed CCPA deletion requests on your behalf, and tracks every removal to completion. The automated removal pipeline handles everything from opt-out form submissions to verification that your data was actually taken down. We also offer family plans so you can protect your entire household under one subscription, and our daily privacy digest keeps you informed without email overload. The whole platform is designed around transparency โ€” you see exactly what was found, what's been removed, and what's still in progress.

    ๐Ÿ Competitors: Incogni, Delete Me, Privacy Bee, Optery, Kanary
    ๐Ÿ‘ Pros:    Scans 1,500+ data broker sites automatically|Sends legally-backed ccpa/state privacy law deletion requests|Automated opt-out form submissions for major brokers|Family plan protects up to 5 household members|Real-time removal tracking with verification|Free scan with 3 trial removals, no credit card required
    ๐Ÿ‘Ž Cons:    Some brokers require manual identity verification steps|Annual billing only (no monthly option yet)

What are some alternatives?

When comparing LookingGlass and GhostMyData, you can also consider the following products

McKesson Connect - Pharmaceutical Distribution

Delete Me - Delete Me is an app that lets you delete your accounts from multiple platforms, including social media sites, e-commerce sites, and many others, with just a few steps.

PharmaTrader - PharmaTrader is our next generation GST Inventory and Accounting software.

Incogni - Take back control of your data privacy!

Nuchange Pharmacy Management Solution - Pharmacy Management System for retail pharmacy, drugstore or hospital pharmacy shop.

Optery - See the private info data brokers post about you online