Software Alternatives, Accelerators & Startups

Linkly VS Sovrn

Compare Linkly VS Sovrn and see what are their differences

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Linkly logo Linkly

Linkly is a tool to help affiliate marketers track clicks and improve revenues.

Sovrn logo Sovrn

Sovrn offers insights, audience access and advertising solutions for publishers.
  • Linkly Landing page
    Landing page //
    2023-08-05

Linkly is a link management tool with feature-rich capabilities such as turning any link into a tracking link and converting complex URLs into simple, elegant, and branded links with redirects, retargeting and more. The Target and Redirect feature redirects visitors based on their geography, currency, language or device, while also automatically adding advertising retargeting code. Linkly keeps an account of the detailed traffic that is sent to third-parties and every link that is created with Linkly is comprehensively tracked which enables users to seamlessly make comprehensive reports with charts, graphs, and more.

Linkly helps you do click tracking, branded link shortening, mobile app redirection, location based redirects, A/B link rotation, retargeting/remarketing, link cloaking, shortening of mailto links and more.

Includes on site tools such as linkify text- the ability to automatically linkify specific words and phrases across your site, and automatic link replacement, allowing you to instantly replace links across your site with Linkly's smart links.

This makes the tool relevant to agencies, affiliates, advertisers, and publishers. Users can seamlessly collaborate with their team members on the platform and invite clients and partners into the project.

  • Sovrn Landing page
    Landing page //
    2023-09-27

Linkly

$ Details
freemium $29.0 / Monthly
Platforms
Browser
Release Date
2019 September

Sovrn

Website
sovrn.com
Pricing URL
-
$ Details
-
Platforms
-
Release Date
-

Linkly features and specs

  • Ease of Use
    Linkly is designed to be user-friendly, allowing users to easily create and manage tracking links without needing technical expertise.
  • Comprehensive Analytics
    Linkly offers detailed analytics that provide insights into the performance of your links, including click rates, geographical data, and user behavior.
  • Customizable Links
    Users can create branded and customized short URLs, which can help improve brand recognition and trustworthiness.
  • Retargeting Features
    Linkly supports retargeting, allowing users to add retargeting pixels to the links they share and target their audience more effectively.
  • Integration Capabilities
    Linkly integrates with various third-party tools and platforms, enabling seamless workflows and enhanced functionality for digital marketing efforts.

Possible disadvantages of Linkly

  • Cost
    While Linkly offers a range of features, the platform is not free, and advanced features are available only through paid plans, which might not be suitable for all budgets.
  • Learning Curve
    Despite its ease of use, some users may experience a learning curve when navigating and utilizing all of the platform's features effectively.
  • Feature Limitations in Basic Plan
    The basic or lower-tier plans have limitations on features and usage, which could be restrictive for users looking to leverage more advanced functionalities.
  • Data Privacy Concerns
    Given the detailed tracking and analytics provided by Linkly, there could be concerns about data privacy and compliance with various data protection regulations.
  • Dependency on Third-Party Services
    Relying on Linkly's integration with third-party services means that any changes or issues with these services can impact Linkly's functionality.

Sovrn features and specs

  • Diverse Monetization Options
    Sovrn offers a variety of monetization solutions such as display advertising, affiliate marketing, and data solutions, providing publishers with multiple avenues to generate revenue.
  • Data-Driven Insights
    Sovrn provides in-depth analytics and reporting tools, allowing publishers to understand their audience better and optimize their content and advertising strategies accordingly.
  • Header Bidding Support
    The platform supports header bidding, which helps publishers maximize their ad revenue by allowing them to offer inventory to multiple ad exchanges simultaneously.
  • Global Ad Network Access
    Sovrn connects publishers with a vast network of advertisers around the world, increasing the potential for higher fill rates and competitive ad pricing.
  • Publisher-Focused
    Sovrn focuses on empowering publishers by providing tools and resources to better manage and optimize their content and identify new revenue opportunities.

Possible disadvantages of Sovrn

  • Revenue Sharing Model
    Sovrn operates on a revenue-sharing model, which means publishers do not retain 100% of the ad revenue. This can be a downside for those looking to maximize their profit margins.
  • Integration Complexity
    Setting up and integrating Sovrn's various tools may require technical knowledge, which can be challenging for users without a dedicated technical team or expertise.
  • Variable Performance
    The performance and revenue potential can vary depending on factors such as audience location, site traffic, and industry, making it less predictable compared to fixed-rate advertising.
  • Payment Threshold
    Sovrn has a minimum payment threshold, which means that smaller publishers may need to wait longer to receive their earnings if they do not consistently meet the threshold.
  • Limited Direct Support
    Some users report limited direct support and assistance, which can be frustrating if issues arise or if publishers need guidance in optimizing their use of the platform.

Analysis of Linkly

Overall verdict

  • Linkly is generally considered a good tool for businesses and individuals seeking robust link management and analytics. Its value greatly depends on whether its features align with the user's specific requirements and expectations.

Why this product is good

  • Linkly, formerly known as 'GeoFli', is known for providing tools for link management and tracking. Users often appreciate its ease of use, reliable link redirection, and its analytical features that help in understanding user engagement. However, whether Linkly is 'good' can depend on individual user needs, such as the scope of tracking required, integration capabilities, and specific features offered.

Recommended for

    Linkly is recommended for marketers, digital content creators, and businesses who need to manage and analyze the performance of their links efficiently. It is also beneficial for eCommerce sites looking to streamline their link tracking processes and optimize user engagement.

Linkly videos

No Linkly videos yet. You could help us improve this page by suggesting one.

Add video

Sovrn videos

DO SOVRN SKATEBOARDS SUCK? | Honest Review + Skate Test!

More videos:

  • Review - Sovrn (VigLink) Affiliate Network Review
  • Review - Best Adsense Alternative Sovrn End To End Guide For Beginner: New Blogger Income

Category Popularity

0-100% (relative to Linkly and Sovrn)
Link Management
100 100%
0% 0
Advertising
0 0%
100% 100
URL Shortener
100 100%
0% 0
Ad Servers
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Linkly and Sovrn

Linkly Reviews

Top 10 Bitly alternatives and competitors in 2025
Linkly is a great tool for simple branded links to share across the multiple platforms. It offers features like branded links, UTM tracking, and real-time analytics, allowing you to monitor clicks, audience behavior, and campaign performance effectively.
Source: blog.replug.io

Sovrn Reviews

21 Best AdSense Alternatives to Consider for Your Website in 2022
You missed mentioning Adcash, who is converting best for me so far and has the ad formats I need with capping options, antiadblock etc. And you mentioned Sovrn who banned whole geos with โ€œAccess Deniedโ€. As Italy, Romania, Bulgaria, Turkey etc. Please add to your article, that itโ€™s for the UK, USA publishers only! Thanks in advance!
Source: kinsta.com
Top 25 Google Adsense Alternatives For Your Website/Blog in 2022
If you already have a ton of ad links on your website that you want to monetize, Sovrn // Commerce is the ad platform youโ€™re going to want to use. You can automatically create links to your own eCommerce products, Amazon products, or most other well-known affiliate programs (around 30,000 in total). The links are added automatically, and payments made by PayPal to keep...
Source: www.izooto.com
10 Best Google AdSense Alternatives โ€“ Make Money from Your Blog
Sovrn offers various ad types and products. The options are further tailored for individual platforms like WordPress and Joomla. Publishers can additionally set their desired eCPM rates for ads displayed on their websites.

Social recommendations and mentions

Based on our record, Linkly seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Linkly mentions (2)

  • FBI under TOR?
    Https://linklyhq.com/ is just some advanced redirect script. Source: about 3 years ago
  • Got the wide printer. Is there a way to tell if the QR code message has been read?
    There is a tracking site that I'm thinking of, but I can't find it. I did find this one that allows 1000 free tracks. https://linklyhq.com/. Source: over 4 years ago

Sovrn mentions (0)

We have not tracked any mentions of Sovrn yet. Tracking of Sovrn recommendations started around Mar 2021.

What are some alternatives?

When comparing Linkly and Sovrn, you can also consider the following products

Bitly - Get the most out of your social and online marketing efforts. Own, understand and activate your best audience through the power of the link with Bitly Enterprise.

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Rebrandly - Rebrandly is the easiest way to create, share and manage branded links.

AerServ - AerServ offers monetization solution for mobile publishers.

Sniply.io - Add a call-to-action to every shortened link you share.

OpenX - Ad technology platform available as a hosted service or as an open source download.