lemlist VS Mailgun

Compare lemlist VS Mailgun and see what are their differences

Electe

Illuminate the future with AI featured

Contents:

» Base Details
» Videos
» Reviews
» Alternatives

lemlist

The prospecting tool to automate multichannel outreach & actually get replies.

Mailgun

A set of powerful APIs that enable you to send, receive and track email from your app effortlessly whether you use Python, Ruby, PHP, C#, Node.js or Java.

Landing page //
2026-01-22

lemlist is the #1-ranked sales engagement platform on G2, used by 20,000+ B2B companies to run multichannel outbound at scale. It covers the full outbound workflow in a single tool: a 600M+ contact database, waterfall enrichment (80% email find rate across 8 providers), multichannel sequences (email, LinkedIn, WhatsApp, phone), AI-powered personalization, a complete deliverability stack, unified inbox, and native CRM integrations with HubSpot, Salesforce, and Pipedrive. Founded in 2018, bootstrapped to $50M ARR and profitable.

Landing page //
2023-07-16

lemlist

Website: lemlist.com
Pricing URL: Official lemlist Pricing
$ Details: Free Trial
Release Date: 2018 January
Startup details
Country: France
Employees: 100 - 249

Edit details

Mailgun

Website: mailgun.com
Pricing URL: Official Mailgun Pricing
$ Details
Release Date: -
Startup details
Country: United States

Edit details

lemlist features and specs

Personalization
Lemlist offers advanced personalization options that allow users to customize emails with images, videos, and personalized text, making your outreach efforts more engaging and effective.
Automation
The platform provides robust automation features that enable users to set up email sequences, follow-ups, and other tasks, reducing manual efforts and saving time.
Deliverability
Lemlist includes features designed to improve email deliverability, such as warm-up tools and analytics to keep your emails out of the spam folder.
Integrated CRM
Lemlist offers an integrated CRM system, making it easier to manage and track the progress of your campaigns directly within the platform.
Ease of Use
The user interface is intuitive and user-friendly, which makes it accessible for beginners while still offering advanced features for experienced users.
Third-party Integrations
Lemlist integrates with various third-party tools like HubSpot, Salesforce, and Zapier, allowing for seamless workflow automation and data synchronization.

Possible disadvantages of lemlist

Pricing
Lemlist's pricing can be on the higher side, especially for small businesses or startups working with limited budgets.
Learning Curve
While the platform is generally user-friendly, some advanced features may require time to learn and fully utilize, potentially posing a challenge for newcomers.
Limited A/B Testing
Compared to some other platforms, Lemlist offers more limited A/B testing options which might restrict users from thoroughly testing various email strategies.
Template Variety
The number of pre-built email templates available might be limited, necessitating more effort from users to create their templates from scratch.
Support
Some users have reported that customer support can be slow or not as responsive as expected, which might affect timely issue resolution.
Mobile App
Lemlist currently lacks a dedicated mobile app, which could be a disadvantage for users who prefer managing their campaigns on the go.

Mailgun features and specs

Scalability
Mailgun can handle high volumes of emails efficiently, making it ideal for businesses of all sizes, from startups to large enterprises.
API Flexibility
Mailgun offers a robust and flexible API that is developer-friendly, allowing for easy integration and customization to fit specific needs.
Deliverability
Mailgun has strong email deliverability rates due to its reputation and infrastructure, which helps ensure emails reach recipients' inboxes as intended.
Analytics and Tracking
It provides comprehensive email analytics and tracking features, allowing businesses to monitor open rates, click-through rates, and other vital statistics.
SMTP Relay
Mailgun supports SMTP Relay, making it versatile for sending emails from a variety of applications and systems.
Support and Documentation
Mailgun offers extensive support and documentation, which helps in troubleshooting and enhances the user experience.

Possible disadvantages of Mailgun

Cost
Mailgun pricing can become expensive for high-volume email senders, especially when compared to some other email service providers.
Complex Setup
Initial setup and configuration of Mailgun can be complex, particularly for users who are not very technical.
Spam and Bounce Management
While deliverability is generally strong, some users have reported challenges with spam and bounce management, which can affect email performance metrics.
Learning Curve
For those new to email APIs or less tech-savvy, there might be a steep learning curve to effectively use all of Mailgun's features.
Customer Support Response Time
Some users have reported slower response times from customer support, which can be a drawback if immediate assistance is needed.

Analysis of lemlist

Overall verdict

Yes, lemlist is generally considered a good tool for businesses looking to enhance their email outreach campaigns. It offers robust features and a user-friendly experience that make it suitable for various types of users.

Why this product is good

lemlist is known for its excellent email outreach capabilities, including personalized email campaigns, automated sequences, and intuitive user interface. Users often appreciate its focus on deliverability, ensuring that emails reach inboxes effectively. The platform provides analytics and insights to help refine strategies and improve engagement rates.

Recommended for

Small to medium-sized businesses needing efficient email outreach
Sales teams looking to improve lead generation
Marketers seeking better personalization in email campaigns
Agencies managing email strategies for multiple clients

Analysis of Mailgun

Overall verdict

Mailgun is a solid choice for businesses looking for a dependable and scalable email service provider. Its feature-rich platform and ease of integration make it stand out in the industry.

Why this product is good

Mailgun is considered a reliable choice for email delivery due to its robust set of features tailored for transactional and marketing emails. It offers powerful APIs for easy integration, high deliverability rates, detailed analytics, and comprehensive logging. Its scalability meets the needs of both small startups and large enterprises. Mailgun also provides excellent support and documentation, making it accessible for developers.

Recommended for

Developers and tech startups requiring programmable email solutions
Companies seeking reliable transactional email services
Organizations looking for detailed analytics and reporting on email performance
Businesses requiring scalable solutions for sending both small and large volumes of emails
Users who need robust APIs for seamless email service integration

lemlist videos

+ Add

Lemlist Review & Full Walkthrough + Tool For Automating & Personalizing Outreach Emails

Mailgun videos

+ Add

Introducing the new Mailgun

Category Popularity

0-100% (relative to lemlist and Mailgun)

lemlist

Mailgun

Email Marketing

44 44%

Email Marketing

56% 56

Lead Generation

100 100%

Lead Generation

0% 0

Email Marketing Platforms

0 0%

Email Marketing Platforms

100% 100

100 100%

0% 0

User comments

Share your experience with using lemlist and Mailgun. For example, how are they different and which one is better?

Reviews

These are some of the external sources and on-site user reviews we've used to compare lemlist and Mailgun

lemlist Reviews

8 Best MCP Servers for Sales Teams in 2026

What is the best MCP server for sales teams in 2026? toflow.ai is the most complete MCP server for sales in 2026, covering ICP search, account research, enrichment, sequence enrollment, and outreach across email, LinkedIn, and WhatsApp in a single connection. For teams that only need one part of the workflow, Apollo covers prospecting and sequences, Clay covers enrichment,...

Source: toflow.ai

Best AI Prospecting Tools for B2B Sales in 2026

What is the best AI prospecting tool for B2B sales in 2026? The best tool depends on your team's specific situation. toflow.ai is a strong fit for multi-channel outreach across email, LinkedIn, and WhatsApp, and is the only platform in this list with native MCP support for Claude and ChatGPT-based prospecting. Apollo.io is the leading option for teams needing a large contact...

Source: toflow.ai

23 Best Cold Email WarmUp Tools in 2022 (Free + Paid)

Once you have logged in your account in Lemlist, you can set the number of emails you want to send each day, and the program will automatically begin to send and respond to emails. Lemwarm makes sure to reply to your emails so that it looks like a real conversation (even though we noticed that emails were most of the time stuffed with random keywords), mark them as...

Source: inguide.in

Mailgun Reviews

Transactional email providers for indie businesses 2020

Mailgun’s one dedicated IP address starts with the Foundation plan ($35) for 100k emails and up ($75). You might consider going for the growth plan ($80) already with 1000 email address validations included.

Source: nts.strzibny.name

10 Top Mailgun Alternatives | Most Affordable Competitors 2019

Mailgun SMTP is receiving 5 star reviews from people around the world. They are showering all the love, and support on Mailgun for their excellent service, features and usability.

Source: www.formget.com

The 36 Best Marketing Automation Tools to Use in 2020

Mailgun is an email infrastructure and transactional email platform built for developers that need a simple email API integration to send, receive, and track email with their app regardless of what programming language they use. Mailgun offers a flexible pricing model that starts at as low as $5/month for 10,000 emails.

Source: encharge.io

8 Most Reliable Mandrill Alternative SMTP Relays

Mailgun can push a webhook to the user’s app ( like EasySendy Pro), whenever an action takes place on the sent emails. The MailGun API offers much more than just sending the emails. Users can send up to a thousand personalized email messages with a single API call, making it effortless to send out bulk mailings from an app. Moreover, users can use tags to segregate their...

Source: easysendy.com

7 Best Transactional Email Services: Sendgrid vs. Mandrill & More

Hi, I use Mailgun for sending transactional mails and send around 2k mails per week and we are on shared IP and so, I am facing some issues like ESP throttling issues, because of the others who are using the same as I do. I have to get my shared IP changed every time I ran into these kind of issues. Mailgun recommends to use a dedicated IP when you send more than 5k mails...

Source: www.ventureharbour.com

Social recommendations and mentions

Based on our record, Mailgun seems to be more popular. It has been mentiond 11 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

lemlist mentions (0)

We have not tracked any mentions of lemlist yet. Tracking of lemlist recommendations started around Mar 2021.

Mailgun mentions (11)

The 7 best transactional email services for developers in 2023
Mailgun from Sinch is a well-established, developer-focused email service that's been in business since 2010. It powers email delivery for some large, well-known companies including Lyft, American Express, and Wikipedia. As a developer-focused tool, Mailgun is fast to get started with and integrate into your product. It's an excellent offering if you're looking for a reliable, easy-to-use product. - Source: dev.to / over 2 years ago
Mailgun REST API integration from serverless node.js
In this Mailgun integration example we'll show how easy it is to create and deploy a complete serverless backend that integrates with the Mailgun SaaS API for sending email messages to your users. - Source: dev.to / over 3 years ago
Self-hosted email is the hardest it's ever been, but also the easiest
Another solution to this problem is relaying through services which will do the heavy lifting for you (this was been discussed in the original thread, here and in the article I wrote). So far people have suggested - ImprovMX (https://improvmx.com) - Mailgun (https://mailgun.com) As any others come in I will update this comment (until I can't, anyway) and the article as a reference. - Source: Hacker News / almost 4 years ago
Anyone else getting bombarded with invoice spam emails? I’m using a custom domain. These have been relentless for months.
Sure. I have an account with mailgun, though I have heard good things about sendgrid as well. It costs me $35/mo, but I use the account as part of the management of a phpbb forum I host, but I have a patreon for that that covers the expenses. If I didn't have that patreon, I would have to think pretty hard about how to proceed. Source: almost 4 years ago
SWBC wants to spoof emails in our domain to our customers, and wants us to add them to our SPF records
As you can see, "mailgun.com" the "leading email delivery service for companies around the world" is included in their SPF despite not being them, precisely so they can spoof being Edward Jones, presumably in some marketing effort:. Source: about 4 years ago

What are some alternatives?

When comparing lemlist and Mailgun, you can also consider the following products

Instantly.ai - Build your own infinitely scalable cold email outreach system with Instantly.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Apollo.io - Apollo’s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

Twilio - Brings voice and messaging to your web and mobile applications.

Reply.io - Reply.io is an AI-driven sales engagement platform that automates cold outreach through unlimited mailboxes, converts website traffic into booked meetings with AI Chat, and empowers your team to streamline the entire sales process with AI SDRs.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Instantly.ai vs lemlist

Instantly.ai vs Mailgun