
Facebook
X (Twitter)
Snapchat
PixelFed
Reddit
Flickr
Tumblr
Instagram is a mobile, desktop, and Internet-based photo-sharing application and service that allows users to share pictures and videos either publicly, or privately to pre-approved followers.

Ghost
Medium
Buttondown
beehiiv
MailChimp
WordPress
Notocat
With Substack, anyone can start a publication that combines a personal website, blog, and email newsletter or podcast. It's quick and simple.

Which is more popular?
Based on our record, Substack should be more popular than Instagram. It has been mentioned 111 times since March 2021.
Website, pricing, platforms and company facts side by side.
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|---|---|---|
| Website | instagram.com | substack.com |
| Company | Startup from the United States · 250 - 499 employees · 2010 | Startup from the United States |
| Listed in |
What each product offers, as listed by its team.


Possible disadvantages
Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
Overall verdict
Why this product is good
Recommended for
Walkthroughs and reviews on video.
How to Use Instagram | Instagram Guide Part 2
More videos
Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks
More videos
How often each product is chosen within a category, 0–100% relative to the other.


Share your experience with using Instagram and Substack. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


Instagram Lite is specifically engineered for areas with poor internet connectivity, using minimal data and requiring less storage space while preserving the essential functionalities of the standard Instagram app.
Forget the LinkedIn grind and Instagram highlight reel. Polywork paints a more nuanced portrait of your professional life. Imagine a platform where you showcase your full spectrum of skills, interests, and side...
If you’re dropping Facebook as part of a plan to downsize the number of apps installed on your phone or to reduce the number of websites you visit per day, switching over to Instagram full-time isn’t a bad idea. The...
Substack offers writers of all experience levels the ability to write an email newsletter that’s profitable through subscriptions. Substack provides purpose-built web and newsletter publishing tools to enable writers...
What sеts Substack apart is its sеamlеss intеgration of contеnt crеation and subscription-basеd monеtization. Substack’s usеr-friеndly intеrfacе, distribution tools, and support for various contеnt formats make it a...
Substack and Medium differ primarily in their monetization methods. Medium pays creators based on reader engagement, while Substack enables writers to monetize directly through paid subscriptions to their newsletters....
Recommendations tracked on public social media and blogs since March 2021.


Https://www.instagram.com/reel/ABC/?igsh=xyz becomes https://instagram.com/reel/ABC/, which the client accepts. It drops the query, the fragment, the www, and the trailing-slash difference — and nothing else. The path stays, because the... - Source: dev.to / 5 days ago
Referrer-Policy removes the rest. strict-origin-when-cross-origin has been the browser default for years, so even a genuine web referrer arrives as https://instagram.com/ with the path stripped - you learn the site, never the post. - Source: dev.to / about 2 months ago
// embed.js Const { EmbedBuilder } = require('discord.js'); Function buildPostEmbed(post, platform, username) { const embed = new EmbedBuilder() .setColor(platform === 'instagram' ? 0xE1306C : 0x000000) .setAuthor({ ... - Source: dev.to / 7 months ago
Books have already been written on this, some as early as 1945 (That Hideous Strength, C.S. Lewis). Otherwise I can recommend basically everything by Curtis Yarvin and Kevin Dolan (https://substack.com/@exitgroup,... - Source: Hacker News / 11 days ago
We built something quite similar 6 months ago called PEAK (Proof of Effort And Knowledge). Blog post and YT video here: https://substack.com/@jeffksmithjr/p-195763168 Our version has its own TUI and was intended for semi-adversarial... - Source: Hacker News / 13 days ago
Https://substack.com/@rubenafo/note/c-332218129?r=26y5kn&utm_source=notes-share-action&utm_medium=web. - Source: Hacker News / 23 days ago
When comparing Instagram and Substack, you can also consider the following products.

Connect with friends, family and other people you know. Share photos and videos, send messages and get updates.
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Ghost is a fully open source, adaptable platform for building and running a modern online publication. We power blogs, magazines and journalists from Zappos to Sky News.
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Connect with your friends and other fascinating people. Get in-the-moment updates on the things that interest you. And watch events unfold, in real time, from every angle.
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Welcome to Medium, a place to read, write, and interact with the stories that matter most to you.
Compare Medium to Instagram or Substack:


Buttondown is the best way to start and run your newsletter
Compare Buttondown to Instagram or Substack: