Software Alternatives, Accelerators & Startups

Influencity VS Handler

Compare Influencity VS Handler and see what are their differences

Influencity logo Influencity

The most complete AI-powered Influencer Marketing platform for worldwide brands and agencies, with a full stack of solutions to manage and optimize influencer campaigns at scale.

Handler logo Handler

Handler, your AI vibe marketing agent, finds the TikToks winning in your niche and hands you the shoot-ready kit. Built for mobile app makers.
  • Influencity Influencer Profile
    Influencer Profile //
    2024-07-30
  • Influencity Integrate your e-commerce
    Integrate your e-commerce //
    2024-07-30
  • Influencity Measure results
    Measure results //
    2024-07-30
  • Influencity Manage campaigns
    Manage campaigns //
    2024-07-30
  • Influencity Track campaign progress
    Track campaign progress //
    2024-07-30

Influencity is the most complete AI-powered influencer marketing platform that will allow you to obtain total Influencer Relationship Management on a single comprehensive platform. We provide over 60 functionalities that will adjust to your own workflows to successfully execute end-to-end influencer campaigns.

To go into more detail, this is what Influencity platform will allow you to do:

  • Search for the perfect influencers for your campaigns in just a few seconds. We have over 70 million influencers which can be found combining over 20 filters (engagement, location, gender, age, interestsโ€ฆ)

  • Analyze any social media profile, create your own database, and organize your influencers in lists. Influencity will allow you to see full profile analysis (followers quality, KPIs, demographicsโ€ฆ)

  • Estimate your campaignโ€™s results before managing them. You will be able to do this thanks to the analysis that the platform makes based on the influencersโ€™ main KPIs. You will be able to manage as many campaigns as you need at the same time on a very visual and easy solution.

  • Measure results through complete reports that include publications with its automatically generated metrics, graphs, and data of your campaign as a whole.

  • Handler
    Image date //
    2026-07-02
  • Handler
    Image date //
    2026-07-02
  • Handler
    Image date //
    2026-07-02

Handler is a vibe marketing agent for app marketers. It helps app teams find outlier TikToks, understand what makes them work, and turn proven patterns into clearer creative direction. Todayโ€™s launch focuses on Handler and TikSpy: research winners faster, reduce manual scrolling, and know what to test next.

Influencity

$ Details
paid Free Trial $398.0 / Monthly (Create your Custom Bundle)
Platforms
Browser Google Chrome Safari Firefox Web Cloud
Release Date
2014 November
Startup details
Country
Spain

Handler

$ Details
paid Free Trial $49.0 / Monthly
Platforms
-
Release Date
2026 July

Influencity features and specs

  • Influencer Discover
    Find influencers in seconds for your next campaign, from macro influencers to very niche influencers
  • Influencer Outreach
    Contact influencers at scale and personalize your messages with custom fields and tokens
  • Influencer Database
    Create and manage your own influencer database with our IRM tool
  • Influencer Campaign Management
    Manage campaigns with an easy to use project management tool
  • Influencer Campaign Reporting
    Create custom reports to show your results to other team members or your customer
  • Influencer Recruitment
    Onboard new influencers interested in collaborating with your brand
  • E-commerce Integrations
    Integrate your e-commerce with you IRM
  • Influencer Seeding Campaigns
    Send your products at scale and track the sales performance
  • Influencer Payments
    Pay influencers in bulk across different countries and currencies and receive only one consolidated invoice
  • Social Listening
    Listen and analyze what is being said about your brand, competitors or specific topics or keywords
  • Social Media Tools
    Schedule, analyze and manage your social media content via powerful IA social media tools

Handler features and specs

  • Handler
    Vibe marketing agent for app marketers that helps app teams understand what is working on TikTok and decide what content to test next.
  • TikSpy
    Finds outlier TikToks, researches winning videos, and surfaces proven hooks, formats, angles, and creative patterns.

Analysis of Influencity

Overall verdict

  • Overall, Influencity is considered a good platform for influencer marketing due to its features and ease of use. Its capacity to deliver valuable insights and streamline campaign processes adds significant value to marketing teams aiming to maximize their influencer marketing efforts.

Why this product is good

  • Influencity offers a comprehensive influencer marketing platform that simplifies the process of finding, analyzing, and managing influencers. Its advanced analytics, in-depth audience insights, and campaign management tools help businesses enhance their influencer marketing strategies. Influencity is praised for its user-friendly interface and robust database, making it suitable for both small and large-scale campaigns.

Recommended for

  • Marketing teams looking to enhance their influencer campaigns
  • Businesses wanting detailed analytics and audience insights
  • Companies seeking to streamline the process of finding and managing influencers
  • Brands of all sizes, including small businesses and large corporations

Influencity videos

Quick Demo Overview

Handler videos

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Category Popularity

0-100% (relative to Influencity and Handler)
Influencer Marketing
100 100%
0% 0
Growth Hacking
0 0%
100% 100
Marketing
100 100%
0% 0
Social Media Marketing
88 88%
12% 12

Questions & Answers

As answered by people managing Influencity and Handler.

What makes your product unique?

Handler's answer:

Handler is built specifically for app marketers who want to find what is already working on TikTok. Instead of guessing content ideas, Handler helps teams discover outlier TikToks, understand winning patterns, and decide what to test next.

Why should a person choose your product over its competitors?

Handler's answer:

Handler is focused on TikTok research for app growth, not generic social media management. It helps marketers move faster from โ€œwhat should we post?โ€ to clear creative direction based on real winning TikToks.

How would you describe the primary audience of your product?

Handler's answer:

Handler is made for app founders, growth marketers, mobile app teams, indie app builders, and agencies that use TikTok to grow consumer apps.

What's the story behind your product?

Handler's answer:

Handler was created because app teams spend too much time manually scrolling TikTok trying to understand what content works. We built it to make TikTok research faster, clearer, and more repeatable for app marketers.

Which are the primary technologies used for building your product?

Handler's answer:

Handler uses AI analysis, TikTok content research, video metadata extraction, creative pattern detection, and a web-based dashboard to help app marketers find and understand winning TikToks.

Who are some of the biggest customers of your product?

Handler's answer:

Handler is currently early, so we are not publishing customer names yet. The product is built for app founders, consumer app teams, growth marketers, and agencies working on TikTok-based app growth.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Influencity and Handler

Influencity Reviews

Influencity Review: Features, Pricing, and Top Alternatives for Influencer Marketing in 2024
Influencity is an influencer marketing platform designed to simplify influencer discovery, campaign management, and ROI analysis. Its tools help brands identify the right influencers, monitor campaign performance, and optimize strategies to maximize impact. With features like advanced filtering, centralized campaign workflows, and detailed reporting, Influencity caters to...
Source: www.gleemo.ai
Top 20 Grin Alternatives for Influencer Marketing in 2024
Influencity is one of the worldโ€™s top influencer marketing platforms, focusing on data-driven influencer discovery and campaign maximization.
Source: www.gleemo.ai

Handler Reviews

We have no reviews of Handler yet.
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What are some alternatives?

When comparing Influencity and Handler, you can also consider the following products

Upfluence - Upfluence allows brands to identify their influencers in seconds and reach them at scale.

fastlane - Connect all iOS deployment tools into one streamlined workflow

GRIN - Our all-in-one creator management platform lets you combine all your influencer marketing functions with your ecommerce workflow and run your entire program in one place. From creator discovery and outreach to campaign execution, reporting, & beyond.

Modash.io - Search every influencer. Analyze every audience. Instantly.

CreatorIQ - CreatorIQ helps agencies, publishers and brands spend more time scaling their influencer programs by spending less time managing them.

Heepsy - Find influencers in seconds. Instant access to influencers by location and category. Analyze and contact influencers. Start your campaign now.