
Looker
Tableau
Microsoft Power BI
Metabase
Google Analytics
Datakit.page
Embedportal
Do-It-Yourself Data Analytics & Business Intelligence, Powered by AI

We are excited about solving customer’s complex accounting, distribution, POS, Payroll and mobiles sales application problems.
Which is more popular?
Based on our record, Flex Software seems to be more popular. It has been mentioned 3 times since March 2021.
Website, pricing, platforms and company facts side by side.
|
|
|
|
|---|---|---|
| Website | askgrapple.com | flexsoftware.com.my |
| Pricing | — | |
| Platforms | — | |
| Company | Startup from the United States · 1 - 9 employees · 2025 | — |
| Listed in |
In their own words, as submitted to SaaSHub.


No description of Grapple yet.
Flex Software is an accounting software company that is developing a software solution for Insurance Agents. Our product is called SAMS (Smart Agent Management System). The software will be cloud based online Customer Relationship Management for Life and General Insurance Agents. The platform...
What each product offers, as listed by its team.


Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
Overall verdict
Why this product is good
Recommended for
Walkthroughs and reviews on video.
Ask Grapple: DIY Data Platform
More videos
No Flex Software videos yet. You could help us improve this page by suggesting one.
How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing Grapple and Flex Software.
Grapple's answer
Grapple is built for small to medium-sized companies who haven't successfully implemented traditional BI software like Looker, Power BI, Tableau, or other solutions like DataRails and Domo. Traditional BI software requires a lot of technical knowledge to setup, maintain, and they often make it really difficult for less technical users to customize. This means your dashboards either 1) don't work, or 2) aren't flexible and easy to use enough to let operators adjust them as they need during the course of businesses.
Grapple is designed from the beginning for non-technical operators across marketing, sales, and finance.
Grapple's answer
Grapple is great for data savvy operators who love working with data. We're particularly helpful for companies with 25 to 500 employees who serve other businesses (B2B) and are focused on improving their CRM analytics and SaaS metrics. If you're using apps like Salesforce, Hubspot, Zendesk, Stripe, or Asana, Grapple is for you!
If you want to write data notebooks in python or SQL and want under-the-hood control of your data stack, Grapple is not for you. We recommend you try Omni or Hex.
Grapple's answer
Jack, co-founder/CEO, had the idea for Grapple a couple years ago after spending almost a decade building in Tableau, Looker, Google Data Studio, Trevor.io, and the list goes on! Jack spent a lot of time collaborating with non-technical users in sales, marketing, bizops, finance on dashboards and after one particularly simple report that was still difficult to generate, he thought there must be a better way! Turns out, most data platforms require a ton of other tools and a ton of other people all of which are slow and expensive—delaying your time-to-insight. Jack had the idea to compress the data stack into a single tool, that maybe couldn't do everything, but would be the fastest, easiest way to pull the types of reports he pulled all the time over the last 10 years. Fast-forward to today, Andrew joined as co-founder/CTO and Grapple is now generally available and includes a suite of AI features to take Grapple's speed and ease of use even further. Let us know what you think!
Grapple's answer
Grapple is a fully vertically integrated data platform and does not require any additional tooling. Unlike competitors Looker and PowerBI, Grapple includes everything you need to get started. Frustrated by your slow data team? Get started with Grapple right away.
In nerd speak, Grapple seamlessly bundles the following tools, you won't even need to manage them: - An ETL and data warehouse for centralizing your data - Automatic data modeling so your data is queryable right away - Visualization and analytics UI
And on top of all that, Grapple provides modern functionality too: - Unlimited Viewers: share your dashboards with as many users as you want, just like a Google Docs - AI/Natural Language: customize your dashboard with natural language instead of SQL or spreadsheet formulas - Straightforward pricing: pay as you go with monthly per user pricing
Grapple's answer
Grapple's application layer is written in React + Laravel and under the hood uses a mixture of PostgreSQL and No-SQL to deliver data warehousing and analytics capabilities.
Share your experience with using Grapple and Flex Software. For example, how are they different and which one is better?
Recommendations tracked on public social media and blogs since March 2021.


Tracking Grapple since Jun 2025.
Flex Software is the Best Accounting Software Companies in Malaysia that provides specialised IT services, for individual companies with specialised Hardware or Software product requirements while making every effort to provide the best... Source: over 3 years ago
Flexsoftware is a comprehensive and reliable accounting software based in Malaysia. It provides a range of features to help businesses track their financials more efficiently. Users benefit from intuitive controls and the ability to... Source: almost 4 years ago
Flex Software is the best online Accounting Software in Malaysia for Small, Mid-size and Large Businesses at Best Prices. It is easy and user-friendly accounting software to manage your business. Customers have different needs and Flex... Source: almost 4 years ago
When comparing Grapple and Flex Software, you can also consider the following products.

Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.
Compare Looker to Grapple or Flex Software:

Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.
Compare Tableau to Grapple or Flex Software:

BI visualization and reporting for desktop, web or mobile
Compare Microsoft Power BI to Grapple or Flex Software:

Metabase is the easy, open source way for everyone in your company to ask questions and learn from...
Compare Metabase to Grapple or Flex Software:

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
Compare Google Analytics to Grapple or Flex Software:

DataKit is a browser-based, AI-native, privacy-first data studio. It allows users to open multi-gigabtye locally stored files or connect to remotely hosted data sources to help them view, audit, query and visualise data with ease.
Compare Datakit.page to Grapple or Flex Software: