Software Alternatives, Accelerators & Startups

Formstack VS VisualVisitor

Compare Formstack VS VisualVisitor and see what are their differences

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Formstack logo Formstack

Use our drag and drop online form builder for surveys, registrations, payment collections, lead generation and more. Our online forms offer robust features and 50+ integrations that allow you to automate workflows, capture leads & more.

VisualVisitor logo VisualVisitor

Consent-Based Identification of the Person Visiting Your Website Including First Name, Last Name, Email & 37 Other Data Points. Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads โ€“ Before You Commit a Single Working Hour.
Visit Website
  • Formstack Landing page
    Landing page //
    2023-04-21
  • VisualVisitor Dashboard
    Dashboard //
    2024-08-11
  • VisualVisitor Identifications
    Identifications //
    2024-08-11
  • VisualVisitor Unified Inbox
    Unified Inbox //
    2024-08-11
  • VisualVisitor Contact Database
    Contact Database //
    2024-08-11
  • VisualVisitor Title Slide
    Title Slide //
    2024-08-11
  • VisualVisitor 40 Points of Data
    40 Points of Data //
    2024-08-11
  • VisualVisitor Benefits of AI Sales Rep
    Benefits of AI Sales Rep //
    2024-08-11
  • VisualVisitor AI Sales Rep Components
    AI Sales Rep Components //
    2024-08-11
  • VisualVisitor AI Sales Rep Summary
    AI Sales Rep Summary //
    2024-08-11

Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. These are the prospects we focus on, ensuring maximum impact for your sales efforts.

Detailed Prospect Data: We gather 40 points of data about each prospect, including first name, last name, email address, and more. Engaged, But Anonymous: These prospects are conducting online research but havenโ€™t met with your sales team yet. Crucial Sales Funnel Position: These visitors are deep in your sales funnel, spending time on your key โ€˜buying pagesโ€™ but remaining unknown to you. They are the ones most likely to convert into appointments.

AI-Driven Engagement: Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. The process is fully automated, so your sales team only needs to engage with the interested leadsโ€”your low-hanging fruit. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly. Let our AI Sales Rep handle the identification and engagement, so your sales team can focus on closing deals.

VisualVisitor

$ Details
paid Free Trial $299.0 / Monthly (WebID Includes 1,000 Identifications )
Platforms
Wordpress Salesforce Constant Contact Go Highlevel MooSend MailChimp Campaign Monitor Mailerlite Get Response Benchmark Email Sendlane SmartrMail MailJet Duda Square Space
Release Date
2009 August
Startup details
Country
United States
State
FL
Founder(s)
Rick Batchelor, Kevin Batchelor
Employees
10 - 19

Formstack features and specs

  • Ease of Use
    Formstack offers a user-friendly interface that makes it easy for non-technical users to create forms without the need for coding knowledge.
  • Variety of Templates
    The platform provides a wide range of customizable templates for various purposes such as surveys, contact forms, and event registrations, which can save time for users.
  • Integrations
    Formstack integrates seamlessly with a plethora of third-party applications including CRM systems, email marketing tools, and payment gateways, enhancing its versatility.
  • Security Features
    With advanced security measures like SSL, data encryption, and compliance with standards such as GDPR and HIPAA, Formstack ensures data privacy and integrity.
  • Powerful Analytics
    The platform provides robust analytics and reporting tools, which help users to gain insights from form submissions and improve decision-making processes.

Possible disadvantages of Formstack

  • Cost
    Formstack can be relatively expensive, especially for small businesses or individual users, with tiered pricing plans that might not fit all budgets.
  • Learning Curve for Advanced Features
    While basic form creation is straightforward, some of the more advanced features and functionalities may require a steeper learning curve for new users.
  • Customer Support
    Some users have reported that customer support can be slow or unresponsive at times, which can be a drawback when immediate assistance is needed.
  • Form Limits
    Lower-tier plans come with limitations on the number of forms, storage, and submissions, which can be restrictive for users with high-volume needs.
  • Customization Restrictions
    Although Formstack offers a range of templates, customization options can be somewhat limited without access to higher-tier plans or additional purchases.

VisualVisitor features and specs

  • AI Sales Rep
    Your Next Salesperson Might Not Be A Person at All. Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads โ€“ Before You Commit a Single Working Hour.
  • WebID +Person (B2C)
    Person-Level Website ID. Consent-Based Identification of the Person Visiting Your Website Including First Name, Last Name, Email & 37 Other Data Points
  • WebID +Employee (B2B)
    Employee-Level Website ID. Consent-Based Identification of the Person Visiting Your Website Including First Name, Last Name, Email & 37 Other Data Points
  • Who To Contact - Contact Database (B2B)
    Find Anyone, Anywhere, At Any Company - Instantly. Direct dial phone numbers, Email addresses ~900 million up todate, accurate B2B contact records.

Analysis of Formstack

Overall verdict

  • Formstack is a reputable and reliable form-building tool that caters to a variety of needs, from simple form creation to complex workflow automation. It is well-suited for users looking for an intuitive and versatile platform to manage data collection effectively.

Why this product is good

  • Formstack is considered good for several reasons. It offers a user-friendly interface that allows individuals and businesses to create forms without extensive technical expertise. The platform also provides a wide range of customization options, integrations with various third-party applications, and robust data management features. Furthermore, its security measures ensure that user data is protected, making it a trustworthy option for sensitive information gathering.

Recommended for

  • Small to medium-sized businesses seeking easy-to-use form solutions.
  • Organizations requiring secure data collection and storage.
  • Marketing teams looking to integrate form data with CRM tools.
  • Non-profits and educational institutions that need to gather and manage data efficiently.
  • Event planners and coordinators who need to manage registrations and RSVPs.

Analysis of VisualVisitor

Overall verdict

  • VisualVisitor is a useful tool for businesses looking to enhance their lead generation and visitor tracking capabilities. Its features are beneficial for identifying potential customers and understanding visitor interactions, which can contribute to more effective sales and marketing efforts.

Why this product is good

  • VisualVisitor is a lead generation and visitor tracking tool that offers features like website visitor identification, email tracking, and integrated CRM functionalities. It helps businesses identify anonymous website visitors, track their engagement, and convert them into potential leads. The tool provides valuable insights into user behaviors and preferences, allowing businesses to tailor their marketing strategies effectively.

Recommended for

  • Small to medium-sized businesses
  • Marketing professionals
  • Sales teams
  • Companies seeking to improve lead generation
  • Businesses aiming to optimize website visitor engagement

Formstack videos

Formstack Review - Build Payment Forms

More videos:

  • Review - How it works | Formstack Workflows Add-on
  • Review - Hi, we're Formstack!

VisualVisitor videos

Visual Visitor AI Sales Rep Explainer

More videos:

  • Review - Darcy Knapp - CEO of SEO Web Mechanics
  • Review - Philippe Cesson - President + CEO of Cesson
  • Review - Travis Ziebro - CEO of Momenta Tech
  • Review - Craig McIlvain - CEO of CraigAds
  • Review - Jeff Cox - VP of The Rise Companies

Category Popularity

0-100% (relative to Formstack and VisualVisitor)
Surveys
100 100%
0% 0
Business & Commerce
0 0%
100% 100
Forms And Surveys
100 100%
0% 0
Sales
0 0%
100% 100

Questions and Answers

As answered by people managing Formstack and VisualVisitor.

What makes your product unique?

VisualVisitor's answer:

Visual Visitor stands out due to its ability to provide detailed, person-level identification of website visitors, offering insights that go beyond standard identification products.

It not only tracks anonymous website traffic but also reveals the identities of visitors, including their names, job titles, and contact information. This allows businesses to convert visitors into leads without relying solely on traditional lead capture methods.

Additionally, our AI Sales Rep module allow you to Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads โ€“ Before You Commit a Single Working Hour.

Why should a person choose your product over its competitors?

VisualVisitor's answer:

Choosing Visual Visitor over its competitors offers several compelling advantages:

  1. Person-Level Identification: Unlike many competitors, Visual Visitor provides in-depth insights into your website visitors, revealing who they are, where they work, and how to contact them. This allows for more targeted and effective marketing and sales efforts.
  2. Comprehensive Features: Visual Visitor combines multiple tools into one platform, including email tracking, competitor analysis, visitor segmentation, and more. This all-in-one approach means you don't need to juggle multiple services to get the full picture of your website traffic.
  3. Ease of Use: The platform is designed with user-friendliness in mind, making it accessible even to those without technical expertise. You can quickly set up and start gaining insights without a steep learning curve.
  4. Affordability: Visual Visitor offers a robust set of features at a competitive price, making it an excellent value for businesses of all sizes, especially those looking for cost-effective solutions.
  5. Responsive Support: Visual Visitor is known for its customer support. Their team is proactive, responsive, and willing to work closely with clients to ensure they get the most out of the platform.
  6. Customizable Options: Whether you're in B2B or B2C, Visual Visitor offers tailored identification options (+Person for B2C and +Employee for B2B) to meet your specific business needs.
  7. Data Accuracy: With a focus on delivering accurate and actionable data, Visual Visitor helps businesses make informed decisions that drive growth and improve ROI.

These benefits make Visual Visitor a smart choice for businesses looking to enhance their lead generation, marketing, and sales strategies with detailed, actionable insights.

How would you describe your primary audience?

VisualVisitor's answer:

Visual Visitor's primary audience consists of sales and marketing professionals, business owners, and decision-makers in companies of all sizes who are focused on maximizing lead generation and conversion. This includes: 1. B2B Sales Teams: Professionals who need detailed insights into website visitors to identify and engage potential leads, enhancing their prospecting efforts and improving their sales pipeline. 2. Marketing Professionals: Individuals or teams looking to optimize their digital marketing strategies by understanding who is visiting their website, tailoring their messaging, and running more effective campaigns. 3. Business Owners: Entrepreneurs and small business owners who want to gain a competitive edge by leveraging detailed visitor data to drive growth, build relationships, and improve customer acquisition. 4. Lead Generation Specialists: Teams or individuals responsible for generating and qualifying leads, who need a reliable tool to identify high-potential prospects and gather actionable information to fuel their outreach strategies. 5. White-label Resellers: These are typically digital agencies that plugin our data to paid search activities. Resellers are a larger percentage of our growth. Overall, Visual Visitor caters to businesses and professionals who are keen on leveraging data-driven insights to enhance their sales, marketing, and customer engagement strategies.

What's the story behind your product?

VisualVisitor's answer:

Started in 2009 as a platform that only identified companies. Over the years, our number one request was "how do I get to the person?" We solved this in 2019.

The next question we heard from our customer base was "what do I do with all this data?" That is when our AI Sales Rep module was born.

Today, our AI Sales Rep Identifies and Influences Your Engaged Website Visitors into Sales-Ready Leads โ€“ Before You Commit a Single Working Hour.

Which are the primary technologies used for building your product?

VisualVisitor's answer:

Today, our platform has become a must-have for sales and marketing teams worldwide. Our platform has 200+ primary features, plugins for Chrome, Gmail and Outlook, 900 million contacts, 4 data centers with over 6 TB of Data and over 300 integrations.

Through the use of Big Data and Artificial Intelligence, we are now able to identify the Person, not just the company visiting your website. Stay tuned for what comes next!

Who are some of the biggest customers of your product?

VisualVisitor's answer:

See the video section for Video testimonials from a few of our customers.

User comments

Share your experience with using Formstack and VisualVisitor. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Formstack and VisualVisitor

Formstack Reviews

10 SurveyMonkey Alternatives and Competitors in 2024
From simple contact forms to complex surveys and event registrations, Formstack Forms offers a versatile platform to collect feedback and organize data effectively. This SurveyMonkey alternative provides more advanced features like conditional logic, data routing, and third-party integrations with popular apps, ensuring seamless data flow and automation.
Source: clickup.com
10 Better Alternatives to Survey Monkey for Comprehensive Data Collection
Formstack emerges as a strong alternative to Survey Monkey, particularly for users who prioritize versatile form-building capabilities, robust integration options, and advanced security features. Its emphasis on data security and compliance makes it a reliable choice for organizations in regulated industries. While it offers a free trial, the paid plans provide a...
Source: www.zoho.com
19 Best Online Documentation Software & Tools for 2023
Formstack is another documentation tool that eliminates all the paperwork and automates the document creation process. It is a simple document creator that lets you produce different kinds of documents, right from proposals and applications to business contracts and agreements. With a drag-and-drop interface, you can build dynamic documents from a single source and upload...
Typeform Alternatives: Tools for Surveys, Forms, and Quizzes
Overall, Formstack gets great reviews regarding administering the tool and customer support. While Formstackโ€™s pricing is not very competitive, they have fewer restrictions on the number of forms and responses you can receive.
Source: survicate.com
27 Best Typeform Alternatives In 2022 (Free & Paid)
Formstack's pricing is higher than Typeform's ... and the majority of alternatives on our list. It's a truly enterprise-grade product, and so if you're an entrepreneur or a small business, you might need to look for more affordable options.

VisualVisitor Reviews

  1. Felicia Freeman
    Indispensable sales tool

    I won't be getting rid of it anytime soon! My conversion rate is generally higher with Visual Visitor leads. I love that they give me enough info to personalize my outreach. All in all, great software.

    ๐Ÿ‘ Pros:    The visitor tracking software is a miracle-worker in my opinion, it lasers in on the best leads. cuts the amount of time i spend prospecting in half!
    ๐Ÿ‘Ž Cons:    Nothing apart from the fact that the amount of data varies per lookup - for some visitors they have both personal and professional phone numbers, other times only professional.
  2. Angelika Schaefer
    The best visitor identifier out there in my opinion

    Visual Visitor identifies more visitors than ZoomInfo and it's cheaper. Signing up was a no-brainer.

    ๐Ÿ‘ Pros:    The visitor details are accurate - you'd think that would be a given but i've tried other platforms where that's not the case.
    ๐Ÿ‘Ž Cons:    Not really a con but it doesn't do the work for you, you still have to reach out on your own.
  3. Journee Pruitt
    Cost-effective & comprehensive solution

    I'm pleased I decided to go with Visual Visitor over the apps I demo'd. It works as described and offers a lot of bang for your buck when it comes to visitor ID lookups.

    ๐Ÿ‘ Pros:    I appreciate how many visitor lookups are included with my package. i've tried other apps before (leady & kickfire) and visual visitor is the best in terms of cost per use.
    ๐Ÿ‘Ž Cons:    Haven't identified any glaring faults with the app. it runs quickly and smoothly.

Social recommendations and mentions

VisualVisitor might be a bit more popular than Formstack. We know about 1 link to it since March 2021 and only 1 link to Formstack. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Formstack mentions (1)

  • [FOR HIRE] Senior Software Engineer - Full Stack
    Tired of paying $50 monthly for form mail on your website from https://formstack.com. Source: over 4 years ago

VisualVisitor mentions (1)

  • Has anyone used Retention.com?
    I hope you find this helpful. For more info check out visualvisitor.com. Source: over 2 years ago

What are some alternatives?

When comparing Formstack and VisualVisitor, you can also consider the following products

Typeform - Create beautiful, next-generation online forms with Typeform, the form & survey builder that makes asking questions easy & human on any device. Try it FREE!

BuzzBuilder - BuzzBuilder is a web-based lead generation tool that manages targeted email marketing campaigns and generates B2B sales leads.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Net Solutions - Where innovation meets expertise. Award-winning digital solutions built for growth.

Google Forms - Simple web forms from Google.

TramaTM - Protect your brand. Register your trademark. Free verification. Simple online process. Transparent price. Money back guarantee.