Software Alternatives, Accelerators & Startups

Epom VS Analyzify

Compare Epom VS Analyzify and see what are their differences

Epom logo Epom

An ad serving solution for publishers, advertisers, ad and affiliate networks

Analyzify logo Analyzify

Google tag manager and analytics app for your Shopify store
  • Epom Landing page
    Landing page //
    2023-07-01
  • Analyzify Landing page
    Landing page //
    2022-03-02

Analyzify helps you collect essential data about your customers, marketing channels, and sales through a variety of channels including Google Tag Manager, Google Analytics 4, Facebook Pixel, Google Ads Conversions, Universal Analytics, and many others for your Shopify store. Itโ€™s time to make some informed decisions.

Epom

Website
epom.com
$ Details
-
Platforms
-
Release Date
-
Startup details
Country
Ukraine
City
Kiev
Employees
50 - 99

Analyzify

$ Details
paid $749.0 / One-off (One-time fee per store)
Platforms
Web Shopify Cloud Internet Explorer Google Chrome iPhone Firefox Browser
Release Date
2021 January

Epom features and specs

  • User-Friendly Interface
    Epom offers a clean, intuitive, and easy-to-navigate interface, making it approachable for users of varying technical expertise.
  • Cross-Platform Support
    Epom supports multiple platforms including mobile, desktop, and video, allowing for a versatile ad campaign strategy.
  • Comprehensive Analytics
    The platform provides in-depth analytics and reporting tools to help users track performance metrics and optimize campaigns effectively.
  • Customization Options
    Epom allows for a high degree of customization, enabling users to tailor their ad campaigns to meet specific needs and objectives.
  • Integration Capabilities
    Epom integrates well with various third-party tools and services, which allows for a more streamlined workflow.

Possible disadvantages of Epom

  • Pricing
    The cost of using Epom can be high for small businesses or startups, making it less accessible for those with limited budgets.
  • Customer Support
    Some users have reported that customer support can be slow to respond, which can be an issue during critical times.
  • Learning Curve
    Despite its user-friendly interface, the extensive range of features and settings may require a bit of a learning curve for new users.
  • Limited Templates
    The template library could be more expansive, limiting the options for quickly setting up new ad campaigns.
  • No Free Version
    Epom does not offer a free version, which can be a deterrent for users who want to test the platform extensively before making a financial commitment.

Analyzify features and specs

  • Google Tag Manager (GTM)
    Insert GTM into your Shopify Store within a minute and get a ready-to-go GTM container that is tailored just for your store.
  • Google Analytics (GA4 + Universal)
    Set up Google Analytics 4 (GA4) and Universal Analytics Enhanced Ecommerce with many custom dimensions and metrics.
  • Advanced Data Layers
    Advanved data layers for all available events and data. Click here for full breakdown.
  • Google Ads Conversions
    Set up micro and macro conversions, get all sales data and have remarketing ready in your Google Ads account.
  • Facebook Pixel Events
    Get all the important events in your Facebook Pixel together with your dynamic retargeting lists.

Analysis of Analyzify

Overall verdict

  • Analyzify is generally considered a good solution for Shopify store owners looking to enhance their data tracking and analytics capabilities. Its ease of use, coupled with robust features, make it a worthwhile investment for those needing in-depth insights into their business performance.

Why this product is good

  • Analyzify offers comprehensive analytics and tracking solutions specifically designed for Shopify merchants. It simplifies the process of implementing Google Tag Manager and other essential data tracking tools without requiring advanced technical knowledge. Users appreciate its user-friendly setup, excellent customer support, and detailed data reports that help in making informed business decisions.

Recommended for

  • Shopify store owners
  • E-commerce businesses seeking enhanced analytics
  • Non-technical users needing easy setup for tracking tools
  • Businesses aiming to better understand customer behavior and improve marketing strategies

Epom videos

EPOM Ad Server for Networks

More videos:

  • Review - Epom Ad Server for Networks Promo

Analyzify videos

Intro to Google Tag Manager and Why Shopify Stores Need GTM

More videos:

  • Tutorial - How to Set up Google Analytics 4 on Shopify - GTM + Ecommerce Data layers [Shopify GA4 2022 Edition]

Category Popularity

0-100% (relative to Epom and Analyzify)
Advertising
93 93%
7% 7
eCommerce
0 0%
100% 100
Ad Networks
100 100%
0% 0
Marketing
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Epom and Analyzify

Epom Reviews

Top 11 Google AdSense alternatives for 2022
It is difficult to say which ad network is the best alternative to AdSense as many factors influence a websiteโ€™s ad revenue. These include the geographic location of their traffic, the vertical, amount of traffic, the device used, advertiser competition, and much more. It is best to test different ad networks, as mentioned on our list such as Real Content Network, Trion,...
A Beginnerโ€™s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
Epom AdExchange: Ad server clients get hassle-free integration with Epom Market to sell unsold inventory.

Analyzify Reviews

  1. Mia Conn
    ยท Working at Entire Sale ยท
    The app is worth it alone but the customer service is top-notch!

    Super easy to get set up and running with Analyzify. The app is straightforward and simple, and Erman and the team were absolutely incredible at helping us through the onboarding process. Their customer service is wonderful and they've done a great job at addressing a bunch of questions via their articles as well. I would highly recommend this app and the team that stands behind it.

    ๐Ÿ‘ Pros:    Great customer support|Analytics reporting
  2. Garret Monahan
    ยท Founder at Youtube Tag Generator ยท
    Best Shopify Google Analytics App!

    Awesome app, support team and easy set up. Strongly recommend them.

Social recommendations and mentions

Based on our record, Analyzify should be more popular than Epom. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Epom mentions (1)

  • CPM, CPC, or CPA? Handy Cheat Sheet to Succeed with Traffic Deals for Beginners
    My personal platform recommendation: a tool with 800+ features, suitable for CPA networks. Source: about 4 years ago

Analyzify mentions (5)

  • Top Google Analytics Apps for Your Shopify Store
    Analyzify provides a turnkey data analytics setup for Shopify merchants, offering two different setup options in โ€˜Done-For-Youโ€™ and โ€˜Do-It-Yourselfโ€™. With Analyzify, you get features such as data layers, Google Tag Manager, Google Analytics 4, and other integrations that native Shopify doesnโ€™t offer. Plus, it tracks events like add-to-cart, product list visits, and product list/category clicks. - Source: dev.to / over 3 years ago
  • Google Shutting Down Universal Analytics. Here is your complete tutorial to set up GA4 on Shopify including e-commerce events. [no-app]
    Ok Google is shutting the UA down BUT I couldnโ€™t be sure from going through the homepage of Analyzify Does it currently support both GA4 and UA? Source: over 4 years ago
  • Need help with dataLayer/Conversions on new headless custom storefront.
    A quick Google search turned up this page, which looks like it might be related? https://analyzify.app/google-tag-manager-shopify/datalayer It looks like that company sells an app of some sort which might be useful as well. https://analyzify.app/. Source: over 4 years ago
  • dataLayers & Google Tag Manager & GA4 for Developers
    Even though GA4 is quite new, I have been fortunate to work with Google Analytics 4 intensely because of our GTM App for Shopify. GA4 is still under development and has some bugs but I love it and every day even more. - Source: dev.to / over 5 years ago
  • Just Published "Shopify - Google Tag Manager Course" (Free on Youtube)
    A note and disclaimer: I am a co-creator of Analyzify The courses do NOT feature or use Analyzify at all. It is created and structured for the ones that don't want to use an app for their Google Tag Manager and data-analytics setup. Source: over 5 years ago

What are some alternatives?

When comparing Epom and Analyzify, you can also consider the following products

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

SellerCenter - Store-oriented analytical tool

Broadstreet Ads - Broadstreet is the premier ad management platform for news publishers, trade magazines, radio...

BareMetrics - SaaS Analytics for Stripe

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Elevar - Deploy a data layer, connect to 40+ marketing channels, ensure all of your conversions are tracked, and enable server side tagging for Shopify.