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Embedly VS Modify

Compare Embedly VS Modify and see what are their differences

Embedly

Embedly helps publishers and consumers manage embed codes from websites and APIs.

Rating
0 reviews
Promote on VibeVoted
Alternatives Is it good?
Modify

The modern publishing workflow for software teams

Rating
0 reviews
Promote on VibeVoted
Alternatives Is it good?
ZeroTwo AI
ZeroTwo is a premium multi-provider AI platform which combines the tools models and features of Claude, Gemini, Grok, Openai and more into one. Canvas, Deep Research, MCP, Connectors, Agents, Projects and even Apps are all available in one place! sponsored
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Which is more popular?

Based on our record, Embedly seems to be more popular. It has been mentioned 13 times since March 2021.

social mentions
13 vs 0
Advertising popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

Embedly
Modify
Website embed.ly modifyhq.com
Pricing
Official pricing
—
Listed in
Advertising Video Maker Marketing Videos Marketing Calendar +1
Startups SaaS Publishing Developer Tools Productivity +2

Features and specs

What each product offers, as listed by its team.

Embedly 5 features
Modify 5 features
  • Ease of Use
    Embedly provides a simple API that allows developers to embed content from a wide variety of sources with minimal effort.
  • Content Versatility
    Supports embedding content from many major providers such as YouTube, Instagram, Twitter, and more, enhancing the versatility of web content.
  • Customization
    Offers customizable embed options so developers can tailor the appearance and behavior of the embedded content to fit their needs.
  • Aggregated Data
    Provides enriched metadata from embedded content, which could be useful for SEO and content analysis.
  • Cross-Platform Support
    Embeds are responsive and work well across different devices and platforms, providing a consistent user experience.

Possible disadvantages

  • Cost
    Embedly offers a freemium model, but the free tier has limitations, and the premium plans can be expensive for small businesses or individual developers.
  • Dependency
    Relying on a third-party service means developers are dependent on Embedly for uptime and performance, which could be a potential risk if the service experiences issues.
  • Privacy Concerns
    Using Embedly means sharing data with a third-party service, which could raise privacy concerns depending on the type of content being embedded.
  • Limitations in Custom Sources
    While Embedly supports many major providers, it may not support lesser-known or niche content sources, which could be a drawback for certain use cases.
  • API Rate Limits
    The API has rate limits even on premium plans, which could be restrictive for high-traffic websites or applications requiring extensive embedding.
  • No-code website modifications
    Modify allows users to make changes to their websites without needing to write code, making it accessible for non-developers who want to customize their web presence quickly.
  • Easy A/B testing and personalization
    The platform enables users to run A/B tests and personalize website content for different audiences without requiring developer involvement, speeding up optimization efforts.
  • Quick deployment
    Changes can be deployed rapidly through Modify's interface, bypassing the traditional development cycle and reducing time-to-market for website updates and experiments.
  • Visual editor
    Modify provides a visual editor that lets users point-and-click to make changes on their site, making it intuitive and reducing the learning curve for new users.
  • No impact on site codebase
    Since modifications are applied as an overlay rather than directly changing the source code, the original codebase remains clean and unaffected, reducing the risk of breaking existing functionality.

Possible disadvantages

  • Limited awareness and community
    Modify is a relatively niche tool with a smaller user base compared to established competitors like Google Optimize or Optimizely, which means fewer community resources, tutorials, and third-party integrations.
  • Performance concerns
    Applying modifications via a third-party script layer can introduce additional page load time or cause flickering effects as changes are rendered on top of the original page content.
  • Limited customization depth
    While the no-code approach is convenient for simple changes, more complex modifications or deeply integrated features may still require developer intervention, limiting what can be achieved through the platform alone.
  • Dependency on third-party service
    Relying on Modify means your website changes are dependent on their service uptime and continuity. If the service goes down or shuts down, applied modifications could be lost.
  • Potential SEO implications
    Client-side modifications applied via JavaScript overlays may not be fully recognized by search engine crawlers, which could lead to discrepancies between what users see and what gets indexed.

Analysis

An editorial look at what each product does well and who it suits.

Embedly
Modify

Overall verdict

  • Embedly is generally considered a good option for content embedding due to its comprehensive API and ease of use.

Why this product is good

  • Embedly provides a robust platform that allows developers to easily embed multimedia content from a wide range of sources. The service simplifies the process of extracting and displaying content such as images, videos, and articles by providing a unified API. It supports a vast number of providers and offers customization options, making it a flexible tool for developers. Additionally, Embedly delivers content in a mobile-optimized way, ensuring a better user experience across different devices.

Recommended for

  • Developers looking to integrate multimedia content into websites or applications
  • Content creators and publishers who want to enrich their platforms with external content
  • Web and mobile app developers needing a simple solution for embedding content from multiple sources

Overall verdict

  • Modify (modifyhq.com) is a solid choice for marketing teams that want to personalize website content dynamically without heavy engineering support. It's particularly strong for conversion rate optimization and ABM-style personalization, though it may be overkill for very small sites with low traffic.

Why this product is good

  • Allows real-time website personalization based on visitor attributes like UTM parameters, referral source, location, or ad campaign
  • No-code / low-code editor makes it accessible to marketers without developer resources
  • Integrates with common ad platforms and CRMs to tailor messaging to specific audience segments
  • Useful for account-based marketing (ABM) campaigns by customizing landing pages for target accounts
  • Provides analytics to measure the impact of personalized content on conversion rates
  • Faster iteration cycle for A/B testing and content variation compared to manual dev-driven changes

Recommended for

  • Marketing teams running paid ad campaigns who want tailored landing pages per audience segment
  • B2B companies doing account-based marketing (ABM) needing personalized experiences for target accounts
  • Growth and conversion optimization teams looking to increase landing page conversion rates
  • Companies without large engineering teams who need a no-code personalization solution
  • Mid-to-large businesses with sufficient traffic to justify investment in personalization tools

Videos

Walkthroughs and reviews on video.

Embedly 1 video + Add
Modify 0 videos + Add

Tips On Embedding In Blogs And Websites Using Embedly

No Modify videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Embedly
Modify
100% 100%
Advertising
0% 0%
0% 0%
SaaS
100% 100%
100% 100%
Content Marketing
0% 0%
0% 0%
Productivity
100% 100%

User comments

Share your experience with using Embedly and Modify. For example, how are they different and which one is better?

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Embedly 13 mentions
Modify 0 mentions
  • Automod remove videos less than 1second long?
    You can see what kinds of properties you can see for media - I fed the URL of a video into embed.ly as that document suggested, but none of the fields returned gave me a video length... You may want to try with one of the images posted... Source: almost 3 years ago
  • Embedding videos on reddit
    Some people report success with getting approved by https://embed.ly/, others report that service never responded to them. Source: over 3 years ago
  • free-for.dev
    Embed.ly — Provides APIs for embedding media in a webpage, responsive image scaling, extracting elements from a webpage. Free for up to 5,000 URLs/month at 15 requests/second. - Source: dev.to / almost 4 years ago

View more

Tracking Modify since Mar 2021.

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