Software Alternatives, Accelerators & Startups

Crayon VS Multiply.cloud

Compare Crayon VS Multiply.cloud and see what are their differences

Crayon logo Crayon

Crayon market and competitive intelligence tools provide insights and inspiration for marketing, sales, and product management.

Multiply.cloud logo Multiply.cloud

Algorithmic Pricing for online markets | Multiply
  • Crayon Landing page
    Landing page //
    2023-09-30
  • Multiply.cloud Landing page
    Landing page //
    2024-11-09

Multiply is the ultimate repricing tool for ambitious retailers. Sophisticated algorithms constantly monitor your competitors and optimise your prices across all your channels up to 30x per hour. You will find the โ€˜Goldilocks-perfectโ€™ pricing sweet spot; just low enough to win the Buy Box, but higher than you imagined possible (thanks to hidden factors like vendor reputation and competitor shipping).

The platform integrates with 130+ channels - including popular marketplaces like Amazon, comparison sites like Google Shopping, and your own storefront. Channel-specific pricing strategies adapt to each channelโ€™s unique competitive environment for maximum revenues.

Crayon

Website
crayon.co
$ Details
Release Date
2014 January
Startup details
Country
United States
City
Boston
Founder(s)
John Osborne
Employees
50 - 99

Crayon features and specs

  • Comprehensive Competitive Analysis
    Crayon provides in-depth insights into competitors' activities, strategies, and changes, helping businesses to make informed decisions and stay ahead in the market.
  • Real-Time Tracking
    The platform offers real-time tracking of competitor movements, which allows companies to respond swiftly to market shifts and strategic changes by competitors.
  • User-Friendly Interface
    Crayon features an intuitive and easy-to-navigate interface, which makes it accessible even for users with minimal technical experience.
  • Customizable Dashboards
    Users can customize their dashboards to focus on specific segments and data points relevant to their strategic goals, enhancing the personalization of insights gathered.
  • Integration Capabilities
    Crayon integrates with various tools and platforms, which enhances its utility by allowing seamless flow of insights and data to other business intelligence or CRM systems.

Possible disadvantages of Crayon

  • Cost
    The service could be considered expensive, especially for small businesses or startups with limited budgets looking for cost-effective solutions.
  • Complexity for New Users
    While the interface is user-friendly, the depth and breadth of features available may be overwhelming to new users who require time and training to effectively utilize the platform.
  • Data Overload
    The extensive amount of data that Crayon delivers might be overwhelming for some users, necessitating efficient filters and analytics capabilities to extract actionable insights.
  • Dependence on Internet for Real-Time Data
    Real-time data tracking and updates rely heavily on a stable internet connection, which could be a downside in areas with connectivity issues.

Multiply.cloud features and specs

No features have been listed yet.

Analysis of Crayon

Overall verdict

  • Overall, Crayon is a valuable tool for businesses seeking advanced competitive intelligence capabilities. Its robust features and ease of use make it a strong option for organizations looking to gain an edge over their rivals.

Why this product is good

  • Crayon (crayon.co) is a competitive intelligence platform that helps businesses track, analyze, and act on everything happening outside their four walls. It is renowned for providing valuable insights into competitorsโ€™ strategies, enabling users to make informed decisions. Crayon's features include market tracking, email digests of competitor activity, and analytics to identify trends and opportunities. The platform is praised for its user-friendly interface and comprehensive reporting tools.

Recommended for

  • Marketing professionals who need to stay updated on competitor activity.
  • Businesses looking to enhance their market strategy with real-time insights.
  • Competitive intelligence teams seeking comprehensive analytic tools.
  • Product managers aiming to understand market trends and competitor actions.

Crayon videos

CRAYOLA CRAYONS MAKEUP REVIEW

More videos:

  • Review - Review: Logitech Crayon - an Apple Pencil alternative?
  • Review - Review Crayon - Oil Pastel Titi dan Greebel 55 Warna

Multiply.cloud videos

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Category Popularity

0-100% (relative to Crayon and Multiply.cloud)
Competitive Intelligence
Price Monitoring
0 0%
100% 100
Competitor Research
100 100%
0% 0
eCommerce Tools
0 0%
100% 100

Questions & Answers

As answered by people managing Crayon and Multiply.cloud.

What's the story behind your product?

Multiply.cloud's answer:

In 2014, we built a custom repricing product for one of our clients at Stratalis, our first startup. By 2017, it had grown to surpass the capabilities of most solutions on the market. Thatโ€™s when we realised its full potential and decided to found Multiply. Today, our omnichannel repricing platform helps hundreds of growing eCommerce vendors to price competitively across all their channels and maximize their sales โ€“ without hurting their margins.

Why should a person choose your product over its competitors?

Multiply.cloud's answer:

  • Proven results and loyalty: 95% of users stay with Multiply after switching from another repricer.

  • Superior pricing logic: Instead of oversimplified rules, Multiply uses multivariate algorithms considering nuanced factors like shipping speed, condition, cost structures, etc., to maximize both wins and profits

  • Broad coverage across platforms: Many tools focus primarily on Amazon. Multiply extends across 130+ channels, enabling sellers to dominate all marketplaces with tailored strategies per channel

  • Control and transparency: Sellers get full control over strategies, repricing frequency, margin bounds, and can rely on margin calculations that factor in all costsโ€”commissions, shipping, returns, fulfillment

  • Handsโ€‘on support: Unlike competitors that offer limited selfโ€‘service, Multiply pairs users with account managers, provides custom development support, and delivers roundโ€‘theโ€‘year help

What makes your product unique?

Multiply.cloud's answer:

Multiply is a highly sophisticated, omnichannel repricing solution that:

  • Uses granular, channelโ€‘specific algorithms that account for realโ€‘time competitor pricing, costs (like shipping, fees, returns), product condition, and seller reputation to find the price sweet spotโ€”winning the Buy Box at the highest margin possible .

  • Supports over 130 marketplaces (Amazon, Google Shopping, ManoMano, Fnac, CDiscount, etc.), websites, and comparison platformsโ€”far beyond most competitors

  • Offers full automation with repricing up to 30โ€ฏtimes per hour, unified pricing interface, customizable strategies, and real-time updatesโ€”all without manual intervention

  • Comes with dedicated onboarding, a personal account manager, and yearโ€‘round support

How would you describe the primary audience of your product?

Multiply.cloud's answer:

Our primary audience comprises ambitious, growthโ€‘oriented eCommerce sellers and marketplace vendors who:

  • Operate across multiple sales channelsโ€”from Amazon to niche marketplaces and their own storefronts.

  • Need to scale SKU-level repricing efficientlyโ€”whether managing hundreds or millions of items.

  • Want to win Buy Boxes and maximize margins without entering destructive price wars.

  • Value data-driven, automated workflows, but still require human support, strategic insights, and flexibility in pricing rules.

  • Represent both midโ€‘market and enterpriseโ€‘level businesses, including brands onboarding as well as seasoned marketplace professionals.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Crayon and Multiply.cloud

Crayon Reviews

Top 10 Digital Whiteboard Software for Team Collaboration
Just like the Paint app on Windows, Crayon allows you to click and drag on the blank canvas to start drawing. You can also double-click anywhere to open a text box to type in. Crayon is one of the simplest digital whiteboards out there and is perfect for those quick and random brainstorming sessions.
Source: blog.bit.ai

Multiply.cloud Reviews

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What are some alternatives?

When comparing Crayon and Multiply.cloud, you can also consider the following products

Klue - Klue is competitive intelligence for enterprise sales. We help sales, and the teams who enable them, leverage CI to win more deals.

RepricerExpress - RepricerExpress is a Amazon and eBay repricing solution to keep listings competitive without constant attention.

Kompyte - Track & analyze competitors in real time.

BQool Repricing Central - BQool Repricing Central offersAmazon repricing software for online sellers.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Alpha Repricer - Alpha Repricer is the best Amazon repricer on the market. Have full control over repricing choices.