Software Alternatives, Accelerators & Startups

BuiltWith VS Segment

Compare BuiltWith VS Segment and see what are their differences

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BuiltWith logo BuiltWith

Find out the technology behind websites

Segment logo Segment

We make customer data simple.
  • BuiltWith Landing page
    Landing page //
    2023-04-16
  • Segment Landing page
    Landing page //
    2023-10-08

Segment

Release Date
2011 January
Startup details
Country
United States
State
California
Founder(s)
Calvin French-Owen
Employees
500 - 999

BuiltWith features and specs

  • Comprehensive Technology Profiling
    BuiltWith provides detailed information about the technologies that websites are using, including analytics tools, content management systems, e-commerce platforms, and more. This can be incredibly useful for market research and competitive analysis.
  • Market Reports
    The platform offers in-depth market reports that can help businesses understand technology trends across different industries. This data can be crucial for strategic planning and technology adoption decisions.
  • Lead Generation
    BuiltWith can be used to generate leads by identifying websites that use specific technologies. This helps sales teams target potential clients who are already using a competitor's tool or a complementary technology.
  • Customizable Alerts
    Users can set up alerts to get notified whenever a website starts or stops using specific technologies. This feature helps businesses stay updated with market shifts and competitor movements in real-time.
  • Ease of Use
    The interface is relatively user-friendly, making it easy for users to search for websites and technologies without requiring any advanced technical skills.

Possible disadvantages of BuiltWith

  • Pricing
    BuiltWith can be quite expensive, particularly for small businesses and startups. The high cost may make it inaccessible for companies with limited budgets.
  • Data Accuracy
    While generally reliable, the data provided by BuiltWith may not always be 100% accurate or up-to-date. This can sometimes lead to incorrect assumptions or decisions based on outdated information.
  • Limited Free Features
    The free version of BuiltWith offers limited features and capabilities, which may not be sufficient for in-depth research or analysis. Users often need to upgrade to a premium plan to access the full range of functionalities.
  • Complex Data
    The detailed data and extensive lists of technologies can sometimes be overwhelming to sift through without specialized knowledge or a clear strategy, making it less useful for casual users.
  • Dependency on External Data
    BuiltWith relies on external data sources, which means that any limitations or issues with these sources can affect the quality and comprehensiveness of the information provided.

Segment features and specs

  • Data Integration
    Segment allows you to integrate data from multiple sources such as websites, mobile apps, servers, cloud services, etc., enabling a comprehensive data ecosystem.
  • Ease of Use
    Segment provides a user-friendly interface and documentation, making it easy for technical and non-technical users to set up and manage data pipelines.
  • Real-time Data
    Segment offers real-time data processing, ensuring that your analytics and other data-driven operations are as up-to-date as possible.
  • Scalability
    Segment is designed to scale with your business needs, accommodating increasing data volumes and new data sources without extensive reconfiguration.
  • Security and Compliance
    Segment provides robust security features and compliance with regulations like GDPR and CCPA, ensuring your data is protected and handled responsibly.
  • Extensive Integrations
    Segment supports a wide range of integrations with popular tools and platforms like Google Analytics, Facebook Ads, AWS, and more, making it versatile for different business needs.

Possible disadvantages of Segment

  • Cost
    Segment can be expensive, particularly for small businesses or startups, as its pricing scales with the volume of data and number of integrations.
  • Complexity in Advanced Use
    For more advanced functionalities, there may be a steep learning curve. Advanced configurations and custom integrations can be complex to implement and manage.
  • Dependency on Third-party Integrations
    Segment's functionality relies heavily on third-party integrations. If any of these integrations face issues, it can disrupt your data flow.
  • Setup Time
    Initial setup and configuration of Segment can be time-consuming, particularly for businesses with complex data pipelines and numerous data sources.
  • Limited Customization
    While Segment offers a wide range of integrations, the ability to customize these integrations may be limited compared to building custom solutions in-house.

Analysis of BuiltWith

Overall verdict

  • Yes, BuiltWith is considered a good resource for analyzing the technology behind websites due to its comprehensive data and ease of use. It is widely used by professionals to gain a competitive edge and to streamline technology-related decisions.

Why this product is good

  • BuiltWith is a valuable tool for web developers, marketers, and businesses as it provides insights into the technology stack of any website. It helps in understanding market trends, gaining competitive intelligence, and making informed decisions for technology adoption.

Recommended for

  • Web developers looking to understand how different sites are built and which technologies are used.
  • Digital marketers aiming to gather competitive insights and trend analysis.
  • Businesses wanting to assess potential technology partners and competitors.
  • Investors conducting due diligence on companies by understanding their technological dependencies.

Analysis of Segment

Overall verdict

  • Yes, Segment is considered a good tool for businesses looking to unify their customer data across various platforms.

Why this product is good

  • Data Aggregation: Segment efficiently aggregates customer data from multiple sources, providing a unified view for businesses.
  • Integrations: It offers seamless integration with hundreds of different marketing, analytics, and data warehouse tools.
  • Ease of Use: Segment is known for its user-friendly interface and robust documentation, making it accessible even for non-technical users.
  • Scalability: Whether you're a startup or an enterprise, Segment is designed to handle data at scale.

Recommended for

  • Businesses looking to unify customer data across various platforms
  • Companies needing a central hub for analytics tools
  • Marketing teams wanting better data insights
  • Developers needing an efficient way to manage customer data tracking

BuiltWith videos

How to Find Competitors Customers | BuiltWith Review | Kas Andz

More videos:

  • Review - Google Page Speed Tool, Comic-Con Website Review, and BuiltWith Anniversary by Matt@mywebbro.com

Segment videos

What is Segment? How to Implement and Use It.

More videos:

  • Review - What's In My Bag: Chrome Industries MXD Segment

Category Popularity

0-100% (relative to BuiltWith and Segment)
Market Research
100 100%
0% 0
Analytics
0 0%
100% 100
Sales Automation
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare BuiltWith and Segment

BuiltWith Reviews

  1. Eleanor Bennett
    ยท Digital Marketing Specialist at Logit.io ยท
    Great for finding potential contacts

    A great tool to help you discover the technology being used by a variety of websites. I was impressed that upon signing up that I had full access to a free list of leads.


15 Best BuiltWith Alternatives 2022
Sometimes, BuiltWith may not fit your specific business needs. If so, weโ€™ve compiled our list of best BuiltWith alternatives you may want to consider for your profiling.
8 Best SimilarWeb Alternatives (2019 UPDATE): Add These to Your Digital Tool Kit
BuiltWith is a truly comprehensive tool that will mine a ton of information from anyoneโ€™s site and serve it to you in a manner you will be able to crunch and use it. You might take your time since it is a lot of information to inform your decisions, which is a good thing.
Best Similarweb Alternatives in 2019 to Spy on your Competitors
See business insights of your own business as well as get to know what keywords your competitors are using. Analyze your rivalsโ€™ budget and strategies. The top-notch companies tied with BuiltWith are Google, Adobe, Facebook, Amazon,eBay, and Paypal.
Source: affnext.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Builtwith is a tool that helps in identifying sites that use specific web technologies. It identifies the technology spend, gathers the location information and vertical, among other option to create lead lists that are solid for websites by taking into account the internet footprint and technology usage.
73 Best SEO tools 2021 โ€“ The Most Epic List You Shouldnโ€™t Miss
BuiltWith offers a database of 7,000+ web technologies and more than 250 million websites to build lists for lead generation.

Segment Reviews

7 best Mixpanel alternatives to understand your users
This makes Segment particularly useful for companies with complex data ecosystems, or those who need a unified data platform for a consistent customer view across different departments. If you're more about strong data unification rather than detailed behavioral analysis, Segment might be a good tool alternative to Mixpanel.
Source: www.hotjar.com
Top 10 Fivetran Alternatives - Listing the best ETL tools
Acquired by Twilio in 2020, Segment is a Customer Data Platform (CDP) that offers real-time data connectivity and efficient data. Segment's core focus is gathering customer data through event tracking. It has unique features that allow you to segment your customers, and create personas and audiences for better targeting.
Source: weld.app
Top ETL Tools For 2021...And The Case For Saying "No" To ETL
Segmentโ€™s API has native library sources for every language, and helps record customer data from sources such as websites, mobile, apps or servers. It helps optimize analytics by piping raw customer data into data warehouses for further exploration and advanced analysis.
Source: blog.panoply.io

Social recommendations and mentions

Based on our record, BuiltWith should be more popular than Segment. It has been mentiond 162 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

BuiltWith mentions (162)

  • What Qualities Does It Take to Be the Best Software Developer
    Evan You, creator of Vue.js, is a prime example. Vivek Nair, Co-Founder of BotGauge, notes that You โ€œcreated something that addresses real developer needs with clean logic and thoughtful design.โ€ Vue.js powers over 1.5 million websites in 2025, a testament to its scalability and developer trust, as reported by BuiltWith. Youโ€™s ability to build a framework independently, without corporate backing, underscores his... - Source: dev.to / about 1 year ago
  • Web apps built with Ruby on Rails
    There exist websites like https://builtwith.com so answer to your question is yes. - Source: Hacker News / over 1 year ago
  • Ask HN: Tech Stack Behind the Claude App?
    BuiltWith says the web client is NextJS which is interesting as ChatGPT made a big switch away to Remix IIRC. https://builtwith.com/?https%3a%2f%2fclaude.ai%2fnew. - Source: Hacker News / almost 2 years ago
  • Disney's Robots Use Rockets to Stick the Landing
    Also, wow that is an obsene amount of libraries they use: https://builtwith.com/?https%3a%2f%2fspectrum.ieee.org%2fdisney-robot-2668135204. - Source: Hacker News / over 2 years ago
  • What website frameworks are used to build these websites?
    I would say run both sites through https://builtwith.com/ to get what all they used in the building process. Source: over 2 years ago
View more

Segment mentions (46)

  • Enriching Free Trial Signups: The PLG Data Stack for Turning Inbound Users Into Qualified Pipeline
    For teams just starting out with PLG enrichment: Datagma as the primary personal email resolver, PDL as fallback, Segment as the event bus, Mixpanel for behavioral event storage (the SQL explorer makes it easy to export activation cohorts for offline scoring analysis without touching production code), and whatever CRM you already have. - Source: dev.to / 3 months ago
  • The Definitive Guide to Braze API
    Twilio Segment: Specializes in customer data collection with a more neutral stance toward destination platforms. Its API allows flexible data routing across your tech stack without being tied to specific engagement channels. - Source: dev.to / over 1 year ago
  • API Analytics: A Strategic Toolkit for Optimization
    To collect these metrics effectively, you'll need specialized tools like Google Analytics, Mixpanel, Segment, or Amplitude. - Source: dev.to / over 1 year ago
  • Unlocking API Potential: Behavioral Analytics for Enhanced User Experience
    Segment for event collection and routing. - Source: dev.to / over 1 year ago
  • My 2024 Good Links List
    Segment โ€“ Customer data platform for tracking and analytics. - Source: dev.to / over 1 year ago
View more

What are some alternatives?

When comparing BuiltWith and Segment, you can also consider the following products

Wappalyzer - Wappalyzer is a technology profilers and leads data provider. Create lists of websites and contacts that use certain technologies.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

WhatRuns - Extension that helps you identify technologies used on any website at the click of a button.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Elucify - A completely free software tool that uses crowdsourced data to find business email addresses

Egnyte - Enterprise File Sharing