Software Alternatives, Accelerators & Startups

Buffer VS Rakuten

Compare Buffer VS Rakuten and see what are their differences

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Buffer logo Buffer

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share them for you through the day.

Rakuten logo Rakuten

Feel the Joy of Cash Back. Find coupons and Cash Back in just 1 click with the Rakuten browser extension
  • Buffer Landing page
    Landing page //
    2023-10-19
  • Rakuten Landing page
    Landing page //
    2023-03-22

Buffer features and specs

  • Ease of Use
    Buffer offers a clean, user-friendly interface that makes it easy for users to navigate and schedule social media posts.
  • Multi-Platform Support
    Buffer supports a wide range of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest, allowing users to manage multiple accounts from one place.
  • Post Scheduling
    Users can schedule posts in advance, helping them maintain a consistent posting schedule without having to be online all the time.
  • Analytics and Reporting
    Buffer provides detailed analytics and reporting tools that help users track the performance of their posts and make data-driven decisions.
  • Collaborative Features
    Buffer offers collaboration tools for teams, allowing multiple members to contribute to social media management efforts.
  • Custom Scheduling
    Users can create custom posting schedules specific to each platform, optimizing their content for the best times to post.
  • Content Suggestions
    Buffer provides content suggestions, helping users find and share relevant content to keep their audience engaged.
  • Customer Support
    Buffer has a reliable customer support system, including live chat, email support, and extensive online resources.

Possible disadvantages of Buffer

  • Limited Free Plan
    The free plan offers limited features and only allows for basic functionality, which may not meet the needs of businesses seeking more advanced tools.
  • Cost
    While Buffer offers several pricing tiers, some users may find the cost of the more advanced plans to be relatively high.
  • Instagram Direct Posting Limitations
    Buffer's direct posting for Instagram has certain limitations due to API restrictions, requiring users to use push notifications for some posts.
  • No Native Support for Some Platforms
    Certain social media platforms, like TikTok, are not natively supported by Buffer, limiting its versatility for those looking to manage all their social media in one place.
  • Limited Advanced Features
    Compared to competitors, Buffer may lack some advanced features and integrations such as detailed sentiment analysis or advanced automation.
  • Reporting Complexity
    The analytics and reporting features, while useful, can sometimes be complex and hard to interpret for novice users.
  • No Comprehensive CRM Integration
    Buffer lacks robust integrations with Customer Relationship Management (CRM) platforms, which can be a drawback for businesses looking to merge their social media strategy with customer relationship data.

Rakuten features and specs

  • Cashback Offers
    Rakuten provides cashback on purchases made through its platform, allowing users to save money on their shopping.
  • Wide Range of Retailers
    Rakuten partners with thousands of retailers, giving users multiple options for earning cashback across various categories.
  • User-Friendly Interface
    The website and mobile app are easy to navigate, providing a seamless experience for users to find deals and track their earnings.
  • Additional Savings Opportunities
    Rakuten frequently offers exclusive discount codes and special promotions, adding to the potential savings.
  • Referral Program
    Users can earn additional rewards by referring friends and family to the platform, which can result in extra cashback.
  • Payout Flexibility
    Cashback earnings can be received via check or PayPal, providing flexibility in how users want to access their funds.

Possible disadvantages of Rakuten

  • Delayed Cashback
    Cashback rewards often take a significant amount of time to be processed and credited to the user's account.
  • Non-Eligibility for Certain Purchases
    Not all purchases are eligible for cashback, such as those made with gift cards or certain excluded items, which can be frustrating for users.
  • Account Deactivation Risk
    Rakuten reserves the right to deactivate accounts if they suspect fraudulent activity, which may result in the loss of accrued cashback.
  • Limited International Availability
    The platform's services and cashback offers are primarily targeted at U.S. shoppers, limiting its usefulness for international users.
  • Third-Party Tracking Issues
    The tracking of purchases through third-party cookies can sometimes fail, resulting in missed cashback rewards.
  • Minimum Payout Threshold
    Rakuten requires users to meet a minimum cashback balance before payouts are issued, which can be a hindrance for infrequent shoppers.

Analysis of Buffer

Overall verdict

  • Buffer is a good choice for those looking for a reliable and user-friendly social media management tool. It is particularly well-suited for users who prefer a minimalist approach but still require the essential features needed to manage multiple social media accounts efficiently.

Why this product is good

  • Buffer is highly regarded for its simplicity and ease of use, making it an excellent tool for individuals and small to medium-sized businesses that want to manage their social media presence effectively. It offers a range of features including post scheduling, analytics, and team collaboration tools, which help streamline social media marketing efforts. Many users appreciate its intuitive interface and straightforward functionality.

Recommended for

    Buffer is recommended for small to medium-sized businesses, digital marketers, social media managers, and individuals who need to manage multiple social media accounts. It's also well-suited for teams looking for collaboration tools to improve their social media marketing workflow.

Analysis of Rakuten

Overall verdict

  • Rakuten is a good choice for online shoppers looking to save money through cashback offers and find competitive prices on a wide variety of products. Its reputation and extensive network of partner retailers make it a reliable platform for many consumers.

Why this product is good

  • Rakuten is a well-established online marketplace and cashback service that allows users to earn cashback on purchases from various retailers. It offers a wide range of products, often has competitive prices, and provides the additional benefit of cashback, which can be appealing to budget-conscious shoppers. The platform is user-friendly and features regular promotions and discounts, enhancing the overall shopping experience.

Recommended for

  • Bargain hunters looking to save money through cashback offers
  • Online shoppers who frequently purchase from Rakuten's partner retailers
  • Individuals who appreciate easy-to-use platforms with regular promotions and discounts

Buffer videos

Hootsuite VS Buffer VS Later 2019 | 3 Best Social Media Schedulers

More videos:

  • Review - Hootsuite vs Buffer (Social Media Management)
  • Review - Buffer Review (Social Media Management Tool)

Rakuten videos

Rakuten Cash Back Review | Used for 9 Years | Does It Work?

More videos:

  • Tutorial - How does Rakuten (Ebates) work? Does it really work? Review & full tutorial
  • Review - Rakuten Review: Best Cash Back Website?

Category Popularity

0-100% (relative to Buffer and Rakuten)
Social Media Tools
100 100%
0% 0
Online Shopping
0 0%
100% 100
Social Media Marketing
100 100%
0% 0
Coupons
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Buffer and Rakuten

Buffer Reviews

  1. FaizaAdeel
    ยท Owner at Peacock.collection111 ยท
    My SMM partner

    I love working with buffer its feature of scheduling makes me free for whole month. Best and easy tool to use.

    ๐Ÿ‘ Pros:    Unlimited scheduling and good speed
    ๐Ÿ‘Ž Cons:    Some accounts does not connect easily like pintrest

10 best Hootsuite alternatives
Buffer is a widely used social media scheduling tool known for its simplicity and ease of use. It allows users to plan and publish content across several platforms and includes basic analytics and engagement tools. Buffer is especially popular among individuals and small teams.
Source: postoria.io
I Tested 8 Best Sprout Social Alternatives to Consider in 2026
Sprout Social has set the bar high for social media management platforms. So with all these Sprout Social alternatives out there, the question isnโ€™t which tool is the strongest, but โ€œWhich one fits how you work?โ€. For small businesses and solo creators Buffer or Zoho Social might work, while agencies look closely at Buffer vs Hootsuite or GUDSHO Social as it is scalable and...
10 alternatives to Buffer for auto-posting
Social media scheduling tools are meant to save time and reduce chaos. Buffer is one of the best-known platforms in this category: it helps you plan content, schedule posts ahead of time, and publish consistently across multiple social networks. For many creators and small teams, itโ€™s a simple way to manage a content calendar and avoid the daily routine of manual posting.
Source: postoria.io
15 best Agorapulse alternatives for agencies and marketers
Bufferโ€™s powerful analytics tools also provide valuable insights into post performance, engagement metrics, and audience demographics, allowing users to optimize their social media strategy.
Top 7 Agorapulse Alternatives You Should Consider in 2024
Overall, Buffer is an excellent Agorapulse alternative for small businesses and solopreneurs seeking an affordable social media marketing platform with solid content planning and publishing tools. If youโ€™ve already tried it and it didnโ€™t fit your needs, check out these 9 Buffer alternatives we found useful.
Source: planable.io

Rakuten Reviews

Top 20 Airbnb competitors and alternative booking sites
Rakuten has a particularly strong presence in Japan, and although it has listings in a total of 200 countries, its global brand awareness isnโ€™t as strong as Airbnbโ€™s.
25 Best Coupon Websites
Rakuten is a coupon site that gives you cash back for your shopping purchases. You can get up to 40% back depending on the store. Currently, they feature over 2500 stores to choose from.
16 Best Coupon Apps of 2022
Shopping is fun, but earning cash back for buying stuff? Well, thatโ€™s what dreams are made of. Meet Rakuten, the app that gives you cash back on your purchases plus all the coupon codes you need in this lifetime. And you donโ€™t have to wait for a check to hit your mailbox . . . These guys will pay you through PayPal. Not impressed yet? Theyโ€™ll even give you 10 bucks just for...
Best Coupon Apps for Online Shopping
Rakuten blends the benefits of a cash-back app with a discounts and coupons app. With Rakuten, you can get paid to shop at your favorite stores, including Walmart, Sam's Club, Macy's, PetSmart, Lowe's, and more.
25 Best Sites Like eBay To Sell and Buy Stuff in 2022
Rakuten offers cash back rewards for using their platform to shop. These rewards can vary from product to product, but some Rakuten sellers offer up to 20% back on purchases.

Social recommendations and mentions

Based on our record, Buffer should be more popular than Rakuten. It has been mentiond 61 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Buffer mentions (61)

  • Best 7 Social Media Scheduler APIs for Agents & Developers
    I started with Buffer since everyone knows the name. It has been around forever as a scheduler, and now it has a newer GraphQL API that replaced the older, more limited one. - Source: dev.to / 23 days ago
  • Inside ShopPilotโ€™s AI Content Engine
    We could have built full autopilot รขย€ย” generate, schedule, post, done. Tools like Buffer and Hootsuite give you scheduling. Some newer tools now offer auto-posting. We deliberately didn't go that route for the first version, and the reason is data. - Source: dev.to / 3 months ago
  • Project Autopilot: Why I Fired Myself as Community Manager to Build an AI agents Army
    The concept is simple but technically ambitious. We are going to execute a strategy of "dogfooding" (eating our own food). Instead of using third-party tools like Buffer or Hootsuite, we will build a custom distribution engine using the very technologies we write about: Generative AI and CI/CD Pipelines. - Source: dev.to / 6 months ago
  • Mastering Crowdfunding for Open Source Projects
    Promotion is keyโ€”don't wait for people to find your campaign. Actively share updates on social media, write blog posts, and engage with industry influencers. Transparency with your backers through regular progress reports builds trust and encourages long-term support. Platforms like GitHub Sponsors offer built-in transparency tools to connect with your backers directly. - Source: dev.to / over 1 year ago
  • Thriving in the Startup Ecosystem: Overcoming Common Challenges
    ๐Ÿ‘‰ Work-life balance: While the startup grind is often intense, maintaining a healthy work-life balance is crucial for long-term success and employee well-being. Effective time management, clear communication, and self-care are essential to thriving in this fast-paced environment. Companies like Buffer have been vocal about their commitment to employee well-being, offering unlimited vacation time and remote work... - Source: dev.to / almost 2 years ago
View more

Rakuten mentions (38)

  • 5 Tools That Let You Code Without Writing a Single Line
    Lattice and Rakuten both use Webflow for parts of their marketing stack. - Source: dev.to / about 1 year ago
  • Samsung flagship s23 ultra, watch, and buds bought for less than 900 dollars.
    Third: Used rakuten.com to get 15% cashback which resulted to about 150$ cashback in Paypal. Using referral code gives you 40 dollars bonus. Source: over 2 years ago
  • [Lenovo] Legion Pro 7 AMD gaming laptop - RTX 4090 (175 W) - 16" 1600p 240 Hz 500-nit display - 7945HX CPU - 32 GB RAM - 2 TB SSD - $2750 with codes EXTRA5 and GAMINGCTO - $2298 after Rakuten sign up and 15% rebate - additional 5% education/military/healthcare discount via id.me
    1: Start through Rakuten itself. Go to rakuten.com or pull up the app, search for the store you want, click the "Shop Now" button (after which you'll see a "Congratulations, you're on your way to Cash Back" loading screen), then you'll be on the store's website and you can go from there. Source: over 2 years ago
  • Bi-Weekly camping gear deals (USA) - Weeks of July 9 and July 16, 2023
    Use cashback sites like Activejunky.com, topcashback.com, rakuten.com to stack additional savings. Source: about 3 years ago
  • Ordering or already ordered from Lenovo website? Then ask for an additional discount!!!
    Also, if you donโ€™t use a cash back app, I would use it for Lenovo. I use rakuten (ref) | (non-ref). I mainly use them to seek coupon codes and I also get the cash back if I shop using it. Source: about 3 years ago
View more

What are some alternatives?

When comparing Buffer and Rakuten, you can also consider the following products

Hootsuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

RetailMenot - The RetailMeNot mobile app allows you to find deals on the go for both online shopping and in store shopping.

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

Honey - Honey is a browser extension that automatically finds and applies coupon codes at checkout with a single click.

Later - Schedule and manage your Instagram posts

Slickdeals.net - Slickdeals: The Best Deals, Coupons & Discounts on everything