BlinkSwag VS ShellNewHandler

Which is more popular?

Based on our record, ShellNewHandler seems to be more popular. It has been mentioned 2 times since March 2021.

social mentions: 0 vs 2
eCommerce popularity: 100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

	BlinkSwag	ShellNewHandler
Website	blinkswag.com	sourceforge.net
Pricing	$5,000 / Monthly Official pricing	—
Company	Startup from the United States · 500 - 999 employees · 2018	—
Listed in	eCommerce eCommerce Platform Online Store Builder Promotional Products +1	Cloud Storage Monitoring Tools File Sharing Website Monitoring +1

About BlinkSwag and ShellNewHandler

In their own words, as submitted to SaaSHub.

BlinkSwag

ShellNewHandler

BlinkSwag is a comprehensive swag management and fulfillment platform designed to help businesses create meaningful connections through custom-branded merchandise, rewards, and gifting solutions. Whether for employees, clients, or event attendees, BlinkSwag simplifies the entire process—from...

Features and specs

What each product offers, as listed by its team.

BlinkSwag 4 features

ShellNewHandler 0 features

Budget Management
Set spending limits, track expenses, and optimize your swag budget efficiently to maximize ROI.
Automation
Streamline swag distribution with automated ordering, fulfillment, and shipping for hassle-free management.
Inventory Control
Monitor stock levels in real time, prevent shortages, and ensure timely replenishment of branded merchandise
Contact Management
Organize recipient details, track orders, and personalize gifting for employees, clients, and partners.

No features have been listed yet.

Analysis

An editorial look at what each product does well and who it suits.

BlinkSwag

ShellNewHandler

Overall verdict

BlinkSwag appears to be a decent choice for businesses seeking an easy, tech-enabled way to manage and distribute branded merchandise and corporate gifts, though as with any vendor, results depend on your specific customization and fulfillment needs.

Why this product is good

Offers a platform for creating and managing digital swag stores, simplifying corporate gifting and merchandise distribution
Provides customization options for branding company swag to align with corporate identity
Streamlines logistics such as inventory management and shipping for company merchandise
Can support employee engagement, client gifting, and event marketing efforts through organized swag campaigns
Digital-first approach may reduce overhead compared to traditional promotional product vendors

Recommended for

HR and People teams managing employee onboarding or recognition gifts
Marketing teams running branded merchandise campaigns for events or promotions
Companies looking to centralize and simplify corporate swag ordering across departments
Businesses wanting to send personalized client or partner gifts at scale
Startups and mid-sized companies needing a cost-effective swag management solution

Overall verdict

ShellNewHandler is a niche, lightweight utility hosted on SourceForge designed to give users more control over the Windows 'New' context menu (the ShellNew menu). It can be considered good for its specific narrow use case, but it is an older, minimally maintained tool that may not suit all users, especially those on modern Windows versions.

Why this product is good

Provides direct control over customizing the Windows right-click 'New' menu, allowing users to add or remove file type entries
Lightweight and free, without bundled bloatware typical of some other free utilities
Simple and focused in scope, making it easy to understand for its specific purpose
Open distribution via SourceForge allows transparency and no-cost access

Recommended for

Power users who want to declutter or customize the Windows New context menu
IT administrators managing standardized desktop environments across multiple machines
Users comfortable with older utility-style tools and Windows registry-related tweaks
Not recommended for casual users seeking modern, actively supported software with regular updates

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100

BlinkSwag

ShellNewHandler

100% 100%

0% 0%

100% 100%

0% 0%

100% 100%

Questions & Answers

As answered by people managing BlinkSwag and ShellNewHandler.

What makes your product unique?

BlinkSwag's answer

BlinkSwag simplifies swag management by offering automated ordering, inventory control, and global fulfillment. Our platform integrates with existing HR and marketing tools, enabling businesses to create personalized, on-demand, or bulk-branded merchandise. With sustainable options and data-driven insights, BlinkSwag helps companies enhance engagement and brand visibility effortlessly.

Why should a person choose your product over its competitors?

BlinkSwag's answer

BlinkSwag offers a seamless, automated swag management solution with global fulfillment, real-time inventory tracking, and eco-friendly options, ensuring effortless brand engagement.

How would you describe the primary audience of your product?

BlinkSwag's answer

Our primary audience includes businesses, HR teams, marketing professionals, and enterprises looking to enhance employee engagement, brand visibility, and customer loyalty through customized swag.

What's the story behind your product?

BlinkSwag's answer

BlinkSwag was created to simplify corporate gifting and swag management by leveraging automation and data-driven insights, eliminating inefficiencies, and providing a hassle-free, streamlined solution.

Which are the primary technologies used for building your product?

BlinkSwag's answer

BlinkSwag utilizes cloud-based inventory management, automation tools, AI-driven analytics, and seamless API integrations with HR, CRM, and marketing platforms to enhance efficiency and user experience.

Who are some of the biggest customers of your product?

BlinkSwag's answer

BlinkSwag serves global enterprises, tech companies, startups, and Fortune 500 brands, helping them elevate their brand presence through innovative and scalable swag solutions.

User comments

Share your experience with using BlinkSwag and ShellNewHandler. For example, how are they different and which one is better?

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

BlinkSwag 0 mentions

ShellNewHandler 2 mentions

Tracking BlinkSwag since Mar 2025.

I recently got libreoffice, but now the new option in right click looks like a mess. Can someone help me get rid of them please?
Use Shell New Handler. Run the portable app and simply untick the items you don't want to appear in your new context menu. Source: about 4 years ago
This menu should be easy to add/remove programs to... Who is really creating Access Databases from this menu often enough to keep it here? (Not me!) Is there an easy way to edit this?
I've always used ShellNewHandler for this. It's a really simple portable utility that allows you to remove most of the items from that menu. Tested it out on Windows 11 and it's still compatible. Source: over 5 years ago

Alternatives to BlinkSwag and ShellNewHandler

When comparing BlinkSwag and ShellNewHandler, you can also consider the following products.

S

Swag.com
Only quality promotional products

Compare Swag.com to BlinkSwag or ShellNewHandler:

Swag.com vs BlinkSwag Swag.com vs ShellNewHandler

Compare BlinkSwag VS ShellNewHandler and see what are their differences

Base details

About BlinkSwag and ShellNewHandler

Features and specs

Analysis

Category popularity

Questions & Answers

What makes your product unique?

Why should a person choose your product over its competitors?

How would you describe the primary audience of your product?

What's the story behind your product?

Which are the primary technologies used for building your product?

Who are some of the biggest customers of your product?

User comments

Social recommendations and mentions

Alternatives to BlinkSwag and ShellNewHandler