
Planful
Marmind
Anaplan
Allocadia
Husky Marketing Planner
CrossCap Marketing Pro
Asana
B2B Planr helps marketers to plan and track strategies, marketing programs, activities, budgets, and results all in one place.

Profound
AI marketing platform for brands.

Which is more popular?
Website, pricing, platforms and company facts side by side.
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| Website | b2bplanr.com | digraph.dev |
| Pricing | ||
| Platforms | — | |
| Company | Startup from the United Kingdom · 1 - 9 employees · 2025 | Startup from the United States · 1 - 9 employees |
| Listed in |
In their own words, as submitted to SaaSHub.


B2B Planr consolidates marketing planning, budgeting, and performance tracking into a single interface. Move beyond disconnected spreadsheets and endless slide decks. Make better decisions and save time with dedicated marketing planning software built for B2B teams. Users can document the revenue...
Digraph is an AI marketing platform for brands. It brings together AI research, market intelligence, website and campaign analysis, specialist AI workflows, and marketer-led guidance to help teams understand what shapes buyer decisions and what to do next. Teams can measure how AI systems...
What each product offers, as listed by its team.


An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
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B2B Planr | Getting started and walkthrough
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How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing B2B Planr and Digraph.dev.
B2B Planr's answer
B2B Planr is marketing planning software that is dedicated only to B2B marketers.
B2B Planr's answer
B2B Planr is much simpler and easier to use than alternatives that are not dedicated to B2B teams. Drawing on 25+ years of B2B marketing experience, it provides the templates, structures dashboards, and workflows that are needed by B2B teams to document and track marketing plans.
B2B Planr's answer
B2B marketing directors, heads of marketing, and CMOs in small to midsized enterprises.
B2B Planr's answer
After 25 years working in B2B marketing, including as a CMO and for some of the world's most respected and forward-thinking brands, there was an ever-present niggle. I had never found an easy way to explain to someone what my marketing plan was.
I created plans in a combination of excel, CRM, marketing automation, and project management tools. When I needed to share it with executives or sales teams, I wasted hours creating pretty charts and manually updating data.
It was a mess. I needed a way to capture my plans like excel. Model and track real-time results like my CRM. And share it with colleagues in visually interesting and easy to understand ways like PowerPoint.
I asked my extensive network and they too struggled with the same issues and none had found the killer app. Marketing Resource Management (MRM) was a possible option but it was expensive and focused too much on asset management.
Then I found low-code/no-code visual programming tools that gave me the platform to build what I needed. Drawing on my early career experience of configuring HR & Payroll applications as a consultant (and decades working for tech companies), it felt natural to ‘program’ a B2B planning app of my own.
After using it in my fractional CMO and consulting work, I figured others might benefit too. So here it is. Available for you to use. A simple B2B Marketing planning tool at low cost with powerful benefits.
B2B Planr's answer
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