
AI Memory for everything your company has made, searchable in seconds.
A startup from Portland, the United States, founded by Matt Wessels.
This page is designed to help you find out whether Soontra is good and if it is the right choice for you.
Soontra is media asset management software that turns everything your company has made into searchable memory. Every video, recording, photo and document is understood when it is added: what is said, what is shown, and where. Your team searches by meaning and lands on the exact moment in seconds. No more scrubbing through hours of footage or folders named by date.
That changes what your archive is worth. Pull the proof clip for a pitch the same day a client asks. Cut a highlight from a two-year-old recording instead of reshooting it. Put your back catalog back to work: shorter cuts, re-edits, and content repurposing from footage you already own.
Connect Google Drive or upload directly. One library for digital asset management and video asset management, with AI video search and semantic video search across transcripts, scenes and documents. Use it in Soontra, or connect the library to Claude and ChatGPT through Soontra's MCP server, so the AI your team already uses can search your company's media too.
Built for production companies, agencies, media brands, and expert-led companies sitting on years of footage. Pricing: Starter $29.99/mo, Creator $199/mo, Enterprise $999/mo, with a 7-day free trial. A pilot program is open for teams with large archives.
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AI video search
Describe a moment and jump to the exact timestamp and transcript inside hours of footage.
Semantic video search
Search by meaning across transcripts, scenes and documents — what is said, what is shown, and where.
One searchable media library
Every video, recording, photo and document in one library for digital asset management and video asset management.
MCP server for Claude and ChatGPT
Connect the library to Claude and ChatGPT through Soontra's MCP server, so the AI your team already uses can search your company's media too.
Google Drive connection
Connect Google Drive or upload directly; every file is understood when it is added.
Soontra is media asset management software that turns everything your company has made into searchable memory. Every video, recording, photo and document is understood when it is added: what is said, what is shown, and where. Your team searches by meaning and lands on the exact moment in seconds, instead of scrubbing through hours of footage or folders named by date. And through Soontra's MCP server, the AI your team already uses — Claude and ChatGPT — can search your company's media too.
Teams use Soontra as an alternative to TwelveLabs, Frame.io, Descript, Air, Bynder and Canto when the job is searching and reusing a large media archive, not just storing files. Soontra puts your back catalog back to work: pull the proof clip for a pitch the same day a client asks, cut a highlight from a two-year-old recording instead of reshooting it, and create shorter cuts, re-edits, and repurposed content from footage you already own.
Built for production companies, agencies, media brands, and expert-led companies sitting on years of footage — teams whose archive is the product and who need to find and reuse what they have already made.
Soontra started from a simple observation: a company's best work is already filmed, but it sits in drives and folders nobody can search, in files named by date, while the team reshoots things it already has. Soontra was built to change what an archive is worth — turning everything a company has made into searchable memory, so the proof clip, the highlight, or the answer to 'do you have that clip from 2023?' is seconds away instead of hours of scrubbing.
Soontra's AI video search and semantic video search understand what is said and shown across transcripts, scenes and documents, so a team can search by meaning and land on the exact moment. Media comes in by connecting Google Drive or uploading directly, into one library for digital asset management and video asset management. Soontra's MCP (Model Context Protocol) server connects that library to Claude and ChatGPT, so the AI a team already uses can search and work with the company's media too.
We have collected here some useful links to help you find out if Soontra is good.
Check the traffic stats of Soontra on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of Soontra on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of Soontra's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of Soontra on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
The latest comments about Soontra on Reddit. This can help you find out how popualr the product is and what people think about it.
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Is Soontra good? This is an informative page that will help you find out. Moreover, you can review and discuss Soontra here. The primary details have been verified within the last quarter. So they could be considered up to date. If you think we are missing something, please use the means on this page to comment or suggest changes. All reviews and comments are highly encouranged and appreciated as they help everyone in the community to make an informed choice. Please always be kind and objective when evaluating a product and sharing your opinion.