Ovellan is an AI customer service agent and AI chatbot for websites, webshops, and local businesses. It automates customer support 24/7 by answering questions, booking appointments, capturing leads, and providing accurate responses based on your own website, documents, and knowledge base.
Unlike a basic scripted website chatbot, Ovellan can remember useful details from previous conversations, including a customer's name, preferences, earlier questions, orders, support tickets, and other relevant context. Returning customers receive more personal support without having to explain everything again.
Ovellan works as an AI customer support agent for e-commerce, an AI chatbot for customer service, a lead generation chatbot, an appointment booking chatbot, or a general website chatbot for businesses.
It is designed for webshops, agencies, clinics, service providers, and other customer-focused companies that want to reduce repetitive support work, respond faster, and give every visitor a helpful experience.
By combining customer service automation with long-term conversation memory, Ovellan helps businesses handle more questions while keeping conversations relevant and natural. Customers get faster answers, while teams spend less time repeating the same information.
A startup from The Netherlands that is founded by Ovellan.
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Trained on your content
Point it at your docs, website and FAQ. Every reply comes straight from what you uploaded. When the answer is not in your knowledge base, it says so instead of guessing.
Cites its sources
Every answer links to a real page
Knowledge auto-crawler
The crawler reads your site, strips the nav and footer, and imports clean chunks into the knowledge base. It re-crawls on a schedule so answers stay current.
Multi-language auto-detect
The bot detects the visitor's language from their first message and replies in the same language. No extra setup per language.
Sentiment Analysis
The bot detects negative sentiment in real time and alerts your team so they can step in at the right moment.
Live order status & stock
Connect Shopify, WooCommerce or Magento and the bot answers real order and stock questions itself. No more "where is my package" tickets landing on your team.
Product cards with Add to cart
Your bot surfaces relevant products with photos, prices and an Add to cart button. Connected to Shopify, WooCommerce or Magento.
Cart to checkout
The bot adds the items to a cart on your own connected store and shares the checkout link. The customer finishes on your store's own checkout. No payment ever happens in the chat.
A multi-step agent, not just chat
More than a question-answer bot: it looks things up, chains steps together and asks you to confirm before anything that matters, like a payment or a change.
Remembers returning visitors
When someone comes back, the bot remembers what they told it before, like their name and preferences, and picks up where the conversation left off.
Lead capture
The bot asks for contact info at the right moment in the conversation. Leads land in your CRM and in the dashboard.
Book a meeting in chat
The bot shows your genuine free times and books the meeting in the conversation. No back-and-forth email, no double bookings, straight into your calendar.
Proactive triggers
Set rules to open the chat automatically based on which page they are on, how long they have been browsing, or what they browsed before.
Visitor intelligence + lead scoring
See where they came from, what they browsed, how often they have visited. A 0 to 100 lead score updates live based on their behaviour.
A/B testing
Run two versions of your greeting, flow or CTA at the same time. The dashboard shows which gets more replies, leads and sales.
Live handoff to your team
On phrases like "speak to a human" or sustained frustration, the bot steps back, the chat lands in your Live inbox, and your team takes over in the same conversation.
If/then automation rules
Build rules in plain language: if a visitor mentions a keyword, tag them, route them, or trigger a reply automatically.
Funnel and ROI analytics
See conversations, leads, bookings and commerce actions as a funnel, with an honest ROI estimate from your own conversion values. Export to CSV any time.
Customer satisfaction (CSAT)
At the end of a conversation the customer rates it. You see your score trend and get an alert when it dips, so a problem never hides.
Visual Flow Builder
Draw your chat paths on a visual canvas. Branch on keywords, visitor tags, or previous answers. Publish in one click.
Widget customizer + per-page overrides
Set the look in a live preview, then tweak colour, greeting, position, language or auto-open on any single page with simple data attributes.
Customer REST API
A clean REST API with a Bearer key, session continuity and an optional webhook. Copy-paste examples in cURL, Python, JS and PHP.
WhatsApp Business platform
Connect WhatsApp Business. Incoming messages trigger the same trained bot. No separate setup needed.
facebook messenger integration
Connect your Facebook page. The same bot that answers on your website answers Messenger threads. Your team replies from one place.
Answers in Slack
The same AI agent that runs on your site also lives in Slack. Mention it in a channel and it replies in the thread, with the same grounding and safety gates.
WordPress + Shopify
Install from the WordPress plugin directory or the Shopify app store. One-click connect. Product catalog and order data sync automatically.
Magento 2 Compatibility
Install the Magento 2 module on Hyva or Luma. Real-time stock, order tracking and policy answers from your Magento catalogue.
Zapier + CRM (HubSpot, Pipedrive)
Connect via Zapier in minutes or use the native HubSpot and Pipedrive integrations. Leads, contacts and notes sync in real time.
Ovellan is an AI customer service chatbot built on Anthropic's Claude models, not a thin wrapper. It reads your entire website and product catalog (retrieval augmented generation), so it answers accurately about your specific products, policies, and prices instead of guessing. Beyond chat it books appointments, hands off to a human when needed, works on both your website and WhatsApp, and speaks multiple languages natively. Setup is no code, and you pay per resolved conversation rather than per seat.
Ovellan is built on Anthropic's Claude models for its AI, a Next.js and React web stack, and a PostgreSQL database, with a retrieval augmented generation (RAG) pipeline that indexes each customer's website and product catalog. It runs on its own European infrastructure and integrates with platforms such as Shopify, WooCommerce, Magento, and WhatsApp.
It pairs top tier answer quality with real depth. It runs on Claude (among the strongest available models) and grounds every reply in your live site and catalog, so it's far less likely to make things up about your business. It also includes what many tools charge extra for or skip entirely WhatsApp, bookings, human handover, proactive triggers, a visual flow builder, and full multilingual support. Data stays on European infrastructure, and prepaid per-resolution pricing means costs scale with value, not headcount.
Small and mid sized online stores (Shopify, WooCommerce, Magento) and service businesses that handle repetitive customer questions and want 24/7 support without extra hiring. It suits teams that need multilingual coverage (strong Dutch and English) and want the bot to actually know their catalog, take bookings, and escalate to a person when it matters.
Ovellan grew out of a simple frustration: most website chatbots are either dumb keyword bots or generic AI wrappers that know nothing about the business they sit on. It was built to be the opposite, an assistant grounded in each company's own website and catalog, powered by the best available language models, with the practical features a real business needs: WhatsApp, bookings, human handover, and analytics. It's an independent, product-led company focused on making genuinely helpful AI support easy to set up.
Great ai chatbot for my local Dentist where is work for, the calender booking is great, but the other features we dont use.
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