
Orijin Plus is a GS1 2D barcode and Digital Product Passport platform. One QR code turns your packaging into customer engagement, transparency and compliance for product brands. Get ready for GS1 Sunrise 2027 and DPP mandates. Start free.
A startup from Perth, Australia that is founded by James Williamson, Rhys Williamson.
This page is designed to help you find out whether Orijin Plus is good and if it is the right choice for you.
Orijin Plus is a GS1 2D barcode and Digital Product Passport (DPP) platform for product brands. One GS1 Digital Link QR code on your packaging does what a static barcode never could. It connects you directly to the people who buy your products, while keeping you ready for GS1 Sunrise 2027, DPP and global traceability mandates.
Every brand wants a real relationship with its customers. With Orijin Plus, your packaging becomes a channel for loyalty rewards, competitions and promotions, first-party data capture, and the offline customers you usually never reach. Show certifications and product claims to build trust at the shelf. And when a mandate applies, the same code lets you trace a product and share records, without changing anything on pack.
Built for product brands in any category, from food and beverage to textiles, fashion, electronics and cosmetics. One scan, one dashboard, no developer required.
Trusted by 850+ brands across 32 markets.
Start free, no credit card required.
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Consumer Engagement
Turn every scan into loyalty rewards, competitions and promotions, and capture first-party data from the offline customers you usually never reach.
Connected Packaging
One GS1 Digital Link QR code turns your packaging into a live channel to your customers, with no developer required.
GS1 Sunrise 2027 Ready
Move from static barcodes to GS1 2D barcodes ahead of the 2027 retail deadline, without a packaging redesign.
Digital Product Passport (DPP)
Meet EU DPP, ESPR and emerging mandates with product data delivered straight from the pack.
Product Transparency
Show certifications, verified documents and product claims to build trust at the point of purchase.
Supply Chain Traceability
Batch and lot lookup, supply-chain visibility and product verification, with records you can share when a mandate applies.
First-Party Data and Analytics
Grow your CRM and understand scan behavior to refine your campaigns and products.
One Dashboard
Manage every product across every market from a single dashboard, with no developer required.
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Trusted by 850+ brands across 32 markets.
Orijin Plus turns one GS1 Digital Link QR code into customer engagement, transparency and compliance at the same time. Most tools treat the barcode as a compliance box to tick. Orijin Plus treats it as a direct channel to your customers, so the same code that meets GS1 Sunrise 2027 and Digital Product Passport mandates also runs loyalty, competitions and first-party data capture. One scan, one dashboard, no developer required.
Most platforms make you choose between compliance and engagement, or charge separately for a barcode generator, a DPP add-on and an analytics tool. Orijin Plus bundles all of it into one subscription, with a free tier and no developer required. It is built for product brands in any category, not just enterprise, and it keeps your customer relationship and first-party data in your hands rather than a marketplace or a printer's portal.
Product brands across categories, from food and beverage to textiles, fashion, electronics and cosmetics. Within those brands, the people who use Orijin Plus are marketing, brand, packaging, quality and compliance teams who want one QR code to handle customer engagement, transparency and compliance.
Orijin Plus was founded by brothers Rhys and James Williamson, who started out running their own food brand. They saw how little a brand gets to know the people who actually buy it, and how hard it is to prove what stands behind a product once it leaves your hands. So they built Orijin Plus, turning one GS1 Digital Link QR code into a direct connection with customers while keeping brands ready for GS1 Sunrise 2027 and Digital Product Passport mandates.
Orijin Plus is built on the GS1 Digital Link standard, with a GS1-compliant resolver, GS1 2D barcodes (QR codes) and a cloud-based web platform.
We have collected here some useful links to help you find out if Orijin Plus is good.
Check the traffic stats of Orijin Plus on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of Orijin Plus on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of Orijin Plus's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of Orijin Plus on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
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