I've tried a few of the most popular FB Ads software out there, Qwaya, AddExpresso and Reveal Bot.
And although they have their good things, Madgicx is on a whole different level, there is just no comparison.
In the first 24 hours of utilizing it the client wrote me asking what I was doing, and to keep doing it cuz the campaigns were taking off!
That's just from implementing their automated tactics feature. It took me about 20 minutes to set up, and although I could've done a lot of it manually with the rules inside FB, it would've taken me hours to do and hours to tweak.
Pluse with Madgicx you have an extra level which is their algo's calculations, which gave me different scaling and stop loss points and they really made a difference.
The day that we launched I didn't have to touch the ads but 2 times that day and it was just to check since it was the first day trying it.
Normally I am glued to the account all day so it really freed up my time to do more important things like nailing down my avatar, working on the page to increase AOV and Conversion Rates etc.
I hadn't been able to do this properly in a month because the ads were taking so much of my time.
Another thing that I think they nailed is the reporting.
Most other software give you just numbers and spreadsheets, this is all well and good but I was looking to see it visually, like you know, the way the brain actually processes information!
The way they set up the reporting dashboard is so easy to spot correlations between numbers that you would normally miss and would have to really spend some time on analyzing your spreadsheets.
It helped me spot some trends and problems, I clicked a few buttons and there it was starting me in the face!
I had seen the numbers on the reportings but had completely missed them.
Again this has everything to do with how your brain is wired to process information, so kudos to the designers for this software. I was actually thinking of hiring some engineers to design my own reporting suite because no one else in the market is offering it. Revelbot tried but failed.
Very, very impressed with this tool, I wished I had jumped in a lot sooner, I would've been able to expand my agency much faster.
The only reason I didn't is that I went for cheaper options, looking back at it this was a mistake. The amount of automation I am getting out of this would have been worth it, because it would've freed up my time to take more clients, plus with the increase in ROAS it paid for itself already. This is kind of like having a small agency team in one dashboard.
This is a tool build by agency owners and it shows, it has all the features I would've designed and many more that I hadn't though about.
Before you hire an extra person to run your ads, or if you want to expand your agency this is the go to tool.
