Table of contents
Comprehensive Ad Management
Google Ad Manager integrates various facets of ad placement, trafficking, and reporting into a single platform, making it easier for publishers to manage their advertisements across multiple channels.
Advanced Targeting Capabilities
It offers advanced targeting options based on factors like demographics, interests, and behaviors, allowing for personalized ad experiences and increased relevance for the audience.
Robust Reporting Tools
Google Ad Manager provides detailed reporting and analytics, helping users measure performance, track revenue, and optimize their ad strategies in real-time.
Scalability
Suitable for organizations of any size, from small businesses to large enterprises, making it a versatile solution that can grow with your business needs.
Integration with Google Ecosystem
Seamlessly integrates with other Google products like Google Analytics and Google Marketing Platform, creating a cohesive digital marketing ecosystem.
Google Ad Manager is widely regarded as a strong choice for publishers due to its feature-rich platform, reliability, and seamless integration with Google's ad services. However, it could be complex for beginners and may require a learning curve to fully leverage its capabilities.
We have collected here some useful links to help you find out if Google Ad Manager is good.
Check the traffic stats of Google Ad Manager on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of Google Ad Manager on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of Google Ad Manager's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of Google Ad Manager on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
The latest comments about Google Ad Manager on Reddit. This can help you find out how popualr the product is and what people think about it.
Prebid.js is an open-source header bidding wrapper that enables publishers to conduct auctions for their ad inventory across multiple demand sources. It integrates seamlessly with ad servers like Google Ad Manager, allowing publishers to increase competition and, consequently, ad revenue. - Source: dev.to / about 1 year ago
I read somewhere that Google Ad Manager can solve my Problems. Is that true? Can someone send me a link of their documentation where they show this feature? Because I don't understand really Google Ad Manager, I saw their website https://admanager.google.com/home/ but it feels like AdSense, just for businesses who have more ad space with different interest groups and so on with better ad network Management or... Source: almost 4 years ago
Thanks for that info! Yes, I filled out a form at https://admanager.google.com/home/ and that's when this Google person reached out to us. Source: over 4 years ago
You sure you just signed up at https://admanager.google.com/home/ ? Just register an Adsense account, then a free GAM account and you should be good to go. Source: over 4 years ago
Do you know an article comparing Google Ad Manager to other products?
Suggest a link to a post with product alternatives.
Is Google Ad Manager good? This is an informative page that will help you find out. Moreover, you can review and discuss Google Ad Manager here. The primary details have not been verified within the last quarter, and they might be outdated. If you think we are missing something, please use the means on this page to comment or suggest changes. All reviews and comments are highly encouranged and appreciated as they help everyone in the community to make an informed choice. Please always be kind and objective when evaluating a product and sharing your opinion.
