Fideliya Pass is a loyalty platform for modern specialty businesses such as coffee shops, salons, spas, gyms, boutiques. Instead of paper stamp cards or yet another app your customers will never download, every customer gets a branded loyalty pass that lives directly in Apple Wallet and Google Wallet.
The pass is the product. It updates in real time, points, stamp progress, rewards, and tier status change on the customer's phone the moment they're scanned at the counter. A built-in QR code doubles as a referral engine, turning existing customers into new sign-ups.
Behind the pass, owners get a quiet, focused dashboard: a point-of-sale scan flow, customer analytics, digital gift cards, and one-tap broadcasts that push offers straight to every cardholder's wallet.
Fideliya is built multilingual from the ground up: English, French, Spanish, and Arabic, including full right-to-left layouts, so the pass and dashboard feel native to your customers, not translated.
Pricing is simple and transparent in EUR: a free tier to start, with Pro and Enterprise plans as you grow.
Push Notifications
Send offers and updates straight to the pass in a customer's wallet, no app required.
Gift Cards
Branded digital gift cards customers can buy, send, and redeem from their phone.
Referral Program
Every pass carries one QR. Your staff scan it to log a visit. A friend scans it with their phone camera to join and claim a welcome reward, and the customer who referred them earns a visit too. All of it under your brand.
Real-Time Updates
Points, stamps, rewards, and tier status that update in real time on the customer's phone.
Analytics
See who your regulars are, who is slipping away, and what is bringing them back.
Multilingual
Native English, French, Spanish, and Arabic, including full right to left.
Messaging
Reach every cardholder at once with a single message or offer.
Wallet Integration
Branded loyalty passes that live in Apple Wallet and Google Wallet, with nothing for customers to install.
Points & Rewards
Run your program as classic stamp cards or a points system, whichever fits how you reward people.
Tiers System
Reward your best regulars automatically as they climb tiers, no manual tracking.
POS Integration
Scan a customer's pass at the counter to log a visit or redeem a reward in seconds.
Branding
Every pass, page, and notification carries your brand. Your customers never see Fideliya.
Recovery Capabilities
Customers recover their pass anytime through a quick link, with no account to remember.
Customization Options
Build a pass that looks like your business using a premium theme library, not a generic template.
Team Access
Invite your staff with the right permissions to scan and run the day to day.
Most loyalty software hands you a dashboard and bolts a card onto it. Fideliya starts with the card. Every customer carries a branded pass that lives inside Apple Wallet and Google Wallet, right beside their boarding passes and concert tickets. It updates the moment they're scanned, and there is nothing for them to download. It also speaks their language from the start, in English, French, Spanish and Arabic, with full right to left support, so the pass feels made for them rather than translated for them. Very little in this category does both.
The owner who knows her regulars by name. Specialty coffee shops, barbers, salons, spas, gyms, boutiques, the independent restaurant on the corner. People with taste and pride who built something worth coming back to, and who have never had a loyalty tool that matched the care they put into everything else. Fideliya is for them, not for the chains.
Because your customers never have to think about it. The pass is already in their wallet, their points and rewards move in real time, and they never install an app or create an account. Everything you need lives in one place: points and stamps, a referral code built into every pass, gift cards, honest analytics, and one tap to reach every cardholder at once. It works beautifully in four languages, Arabic included, which most tools quietly skip. Pricing is transparent and in euros, with a free tier, so you can see it for yourself long before you talk to anyone.
Small businesses are the backbone of every city worth loving, and they lose their most loyal customers in silence. Not to bad service, but to big franchises with apps, points systems, and entire teams built to bring people back. The owner has tools for marketing, for accounting, for bookings. For the regulars, the ones who matter most, only hope. The most loyal customers in the world walk into these places every day and leave without a trace. They deserve better. They just never had the tools to match their heart. Fideliya is that tool.
Fideliya is built on the two technologies that matter most to the people using it: Apple Wallet, through Apple's PassKit, and the Google Wallet Integration. That's what lets a pass live in a customer's phone, update in real time, and work without an app. The rest sits on a modern, secure web stack chosen for speed and reliability, with bank grade payment and data handling underneath. The wallet integrations are the part you can see. The rest is built to stay out of your way.
easy to set up and use, i've been using it for last 2 months and my customers love the idea!
I don't have verified, up-to-date information about Fideliya (fideliyapass.com) to confidently assess its quality, legitimacy, or performance. I cannot find reliable details about this specific product/service in my knowledge base, so I'm unable to provide an accurate evaluation.
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Check the traffic stats of Fideliya on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of Fideliya on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of Fideliya's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of Fideliya on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
The latest comments about Fideliya on Reddit. This can help you find out how popualr the product is and what people think about it.
Fideliya (fideliyapass.com) is a digital loyalty and customer retention platform that operates in the competitive landscape of loyalty marketing, customer loyalty programs, and restaurant loyalty software. It competes with well-known players such as Smile.io, LoyaltyLion, TapMango, Loopy Loyalty, Five Stars, Belly, Loyalzoo, BTAQA, and Get Leal.
Fideliya positions itself as a solution for businesses โ particularly in the food and hospitality sector โ looking to digitize their loyalty programs, often leveraging mobile wallet passes (Apple Wallet, Google Wallet) to replace traditional punch cards. This positions it closely alongside competitors like Loopy Loyalty and Loyalzoo, which also target small-to-medium businesses with straightforward, mobile-first loyalty tools.
Based on available mentions and product listing data, Fideliya maintains a relatively low public profile compared to some of its more established competitors. Here are the key takeaways:
Limited but generally positive user feedback: Where Fideliya is mentioned, users tend to appreciate its simplicity and focus on mobile wallet-based loyalty passes. The barrier to entry for both merchants and customers appears to be low, which is frequently cited as a positive.
Niche appeal: Fideliya appears to resonate most with small restaurant owners and local businesses who want a no-fuss digital loyalty solution without the complexity (or cost) of enterprise-grade platforms like LoyaltyLion or Smile.io, which are more tailored to e-commerce.
Lack of widespread visibility: Compared to competitors like TapMango or Five Stars, which have extensive review footprints on platforms such as G2, Capterra, and Trustpilot, Fideliya has a notably smaller volume of public reviews. This makes it harder to draw broad conclusions and may signal that the product is still in a growth or early-adoption phase.
Feature set perception: Users in the loyalty software space generally evaluate tools on ease of setup, customization, analytics, and integration capabilities. Fideliya is seen as functional but potentially limited in advanced analytics and third-party integrations when compared to more mature platforms.
| Strength | Potential Concern |
|---|---|
| Simple, mobile wallet-based approach | Limited public reviews and social proof |
| Low-friction onboarding for merchants | Smaller feature set vs. enterprise competitors |
| Suitable for SMBs and restaurants | Lower brand awareness in a crowded market |
Fideliya occupies a practical niche in the loyalty software market, appealing to small businesses seeking a lightweight, digital-first alternative to traditional loyalty cards. However, its limited online visibility and review volume suggest it has yet to achieve the market penetration of its more prominent competitors. For businesses evaluating Fideliya, a hands-on trial is recommended, as third-party opinions remain sparse.
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