
DP Dashboard is a self-hosted, white-label reporting dashboard built for marketing agencies and freelancers. Connect 14+ marketing sources, send automated branded PDF reports and stop paying a subscription per client or source, you pay once, forever.
A startup from Roma, Italia that is founded by Davide Piras.
This page is designed to help you find out whether DP Dashboard is good and if it is the right choice for you.
DP Dashboard is a self-hosted, white-label reporting dashboard built for marketing agencies and freelance marketing professionals who manage multiple clients.
How it's different: Most competitors (AgencyAnalytics, Whatagraph, DashThis) charge a monthly subscription per client or per data source. DP Dashboard is licensed once, installed on your own server, and stays yours forever. Over 3 years the total cost is roughly EUR 1,600-1,900 against EUR 5,000-25,200 for subscription-based alternatives.
Core features: - Full white-label: your logo and colors on the dashboard and on every automated PDF report - 14+ connectors: Meta Ads, Google Ads, Google Analytics 4, Search Console, Shopify, WooCommerce, TikTok Ads, Klaviyo, Mailchimp, Omnisend, ActiveCampaign, Google Sheets, plus organic social for Meta and TikTok - Unlimited clients, each with an isolated view of their own data - Scheduled, automated PDF reports sent per client - Ad creative-level breakdown, down to single-creative performance, no need to open Meta/Google Ads Manager - E-commerce funnel tracking (sessions to cart to checkout, with drop-off %) - KPI thresholds with traffic-light alerts per metric - "Exact data" policy: when a metric isn't available through an API, the dashboard flags it instead of estimating or faking it - Dedicated login for the agency's own end clients - Guided onboarding and step-by-step setup for every connector
Pricing: One-time license (no per-client or per-source fee), three tiers based on installation support level, plus an optional EUR 200/year update subscription (first year included).
Who it's for: Marketing agencies and freelance marketing consultants who report to multiple clients and want to stop paying a recurring fee for tools like AgencyAnalytics, Whatagraph, or DashThis.
Listed in
White-Label Branding
Custom logo and colors on dashboard and PDF reports
Exact data policy
Flags unavailable metrics instead of estimating them
Data connectors
14+ integrations: Meta Ads, Google Ads, GA4, Search Console, Shopify, WooCommerce, TikTok Ads, Klaviyo, Mailchimp, Omnisend, ActiveCampaign, Google Sheets, organic social
Automated reports
Scheduled, branded PDF reports sent automatically per client
Multi-client management
Unlimited clients, each with isolated data access
Ad creative breakdown
Performance drill-down to single ad creative level
E-commerce funnel
Sessions to cart to checkout tracking, with drop-off %
KPI alerts
Threshold-based traffic-light alerts per metric
Client access
Dedicated login for the agency's own end clients with Two Factor authentication enabled
Guided onboarding
Step-by-step setup guide for every connector
A self-hosted web application deployed via containerized services on a private VPS.
It's licensed once instead of billed monthly, fully white-label out of the box, and self-hosted on the agency's own server, so client data never leaves their infrastructure. It also has an "exact data" policy: if a metric isn't available through an API, the dashboard flags it instead of estimating it, which most competitors don't do.
Built by a freelance digital marketing specialist who was tired of juggling separate logins for Meta Ads, Google Ads, GA4, Shopify, and email tools for every single client, and of paying a per-client subscription just to send a report. DP Dashboard started as an internal tool and was later packaged as a white-label product other agencies and freelancers could install on their own server.
AgencyAnalytics, Whatagraph and DashThis charge a recurring fee per client or per data source, which adds up fast for agencies with many accounts. DP Dashboard is a one-time purchase (plus an optional EUR 200/year update fee), so the 3-year cost is a fraction of subscription-based tools, while still including full white-label branding and unlimited clients.
Marketing agencies and freelance marketing professionals who manage reporting for multiple clients across ads, e-commerce, and analytics platforms.
Edit Studio Agency
We have collected here some useful links to help you find out if DP Dashboard is good.
Check the traffic stats of DP Dashboard on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of DP Dashboard on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of DP Dashboard's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of DP Dashboard on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
The latest comments about DP Dashboard on Reddit. This can help you find out how popualr the product is and what people think about it.
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