DM Tracker is a full-stack Instagram DM CRM designed for coaches, consultants, agencies, and high-ticket sales teams who run their business from Instagram DMs. It replaces spreadsheets and missed follow-ups with a visual sales pipeline, automatic follow-up tracking, and real analytics on what is actually converting.
Key features: a drag-and-drop sales pipeline with five stages (First DM Sent, In Conversation, Meeting Offered, Meeting Booked, Closed) where cards move themselves as leads reply; custom follow-up stages that surface cold leads; funnel drop-off analytics that show exactly where deals die; a searchable contact table with tags and filters and no contact limits; team leaderboards and auto-assign to route leads to the right setter; an activity log; message A/B testing with reply-rate analytics; and API access for integrations. Connects with ManyChat for real-time Instagram DM organization.
Battle-tested with 120+ coaches and consultants. 2.1M+ leads tracked. 37% average reply rates. 100% Instagram-compliant. Setup takes 5 minutes.
A startup from Cyprus that is founded by Serdar Bisi, Emil Faschang, Semira Keklik.
AI-Powered DM Management
DM Tracker leverages artificial intelligence to help users organize, track, and manage their direct messages across platforms, potentially saving significant time on communication workflows.
Conversation Analytics
The tool provides analytics and insights into direct message conversations, helping users understand response rates, engagement patterns, and communication effectiveness.
Automated Follow-ups
DM Tracker can automate follow-up reminders and sequences, ensuring that important conversations don't fall through the cracks and improving response rates.
Lead Tracking Capabilities
For sales professionals and marketers, the platform offers lead tracking through DMs, making it easier to manage prospects and move them through a sales pipeline directly from messaging channels.
Centralized Dashboard
Users benefit from a centralized interface that consolidates DM activity, making it easier to manage multiple conversations and prioritize responses without switching between platforms.
Coaches and consultants with 100K to 300K+ Instagram followers, 120+ high-ticket coaching and consulting businesses, 1,000+ sales teams running outreach through Instagram DMs.
DM Tracker is the only CRM built specifically for closing high-ticket deals inside Instagram DMs. Instead of forcing a generic sales CRM to fit social selling, it gives you an Instagram-native drag-and-drop pipeline (First DM Sent, In Conversation, Meeting Offered, Meeting Booked, Closed) where cards move themselves as leads reply. It layers directly on top of ManyChat (this is subject to change), adds custom follow-up stages that automatically surface cold leads before they go dead, and shows funnel drop-off analytics so you can see exactly where deals die. It's 100% Instagram-compliant, and setup takes about 5 minutes.
Spreadsheets and generic CRMs (HubSpot, Pipedrive, GoHighLevel) were never built for DM-based sales, so follow-ups slip and you get no visibility into what's actually converting. ManyChat automates the conversation but has no real CRM layer on top, DM Tracker is that layer. You get a visual pipeline, automatic follow-up tracking, reply-rate analytics by script (message A/B testing), team leaderboards, auto-assign to route leads to the right setter, tags and filters with no contact limits, and API access. It's purpose-built for the exact workflow, which is why teams see roughly 3x more closes. $39/seat/month with a 14-day free trial.
DM Tracker was built by the team at OmniFusion AI (founders Serdar Bisi, Emil Faschang, and Semira Keklik) after seeing the same problem across high-ticket sales teams: revenue-ready leads going cold in messy Instagram DMs, with setters juggling spreadsheets and screenshots and no way to measure what was converting. They built DM Tracker to replace that with a real system, a visual pipeline, automatic follow-ups, and honest funnel analytics and staying fully Instagram-compliant. Since launching in 2025 it's tracked 2.1M+ leads at a 37% average reply rate across 1,000+ sales teams.
High-ticket sales teams, coaches, consultants, and agencies who run their business from Instagram DMs and close deals in conversation. Typically teams with one or more appointment setters/closers who are already using ManyChat (this is subject to change) and have outgrown spreadsheets for tracking leads and follow-ups.
DM Tracker is a cloud-based web application that integrates with ManyChat(this is subject to change) via API for real-time Instagram DM sync.
DM Tracker (dmtracker.ai) is a solid choice for individuals and teams looking to organize, monitor, and streamline their direct message outreach and conversations across social platforms, offering useful automation and tracking features that save time.
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Check the traffic stats of DM Tracker on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
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Check the "Domain Authority" of DM Tracker on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
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