WordPress Admin Columns VS Mailjoy

WordPress Admin Columns's answer

It turns WordPress' default list tables into real management screens. Instead of Title / Author / Date, you drag in any data you actually work with — custom fields, taxonomies, post meta, user meta, ACF fields, WooCommerce data — and configure it per post type, per screen, without writing a line of code. Everything happens inside the admin you already use, so there's no separate dashboard to learn and no front-end overhead on your site.

Mailjoy's answer:

Compared to digital channels, mail is an unsaturated channel that until recently has been generally inaccessible and lacked personalization. Mailjoy is the tool to reach customers or prospects with mail that’s relevant and timely to them. Start by customizing any of our free postcard and letter templates.

WordPress Admin Columns's answer

Anyone managing content at volume rather than publishing occasionally. In practice: agencies and freelancers running client sites, editorial teams that need at-a-glance status across hundreds of posts, WooCommerce store managers auditing stock and pricing, membership and directory site owners working with user meta, and plugin developers who'd otherwise write column code on every project.

Mailjoy's answer:

We value our small, scrappy customers just as highly as our larger clients, therefore we are on a mission to bring the best tools to the masses, streamlined in a way that allows anyone to dive in and get started in minutes.

WordPress Admin Columns's answer

It started from a problem I hit on every project: the WordPress admin shows almost nothing useful about your content. Checking whether posts had featured images, which products were missing SKUs, or when users last logged in meant opening records one by one — or writing the same column hooks again for each site. I built the first version to stop repeating that work, and released it publicly once it was clear the problem wasn't just mine. → Swap in your real dates, the site or client that triggered it, and install/version milestones.

Mailjoy's answer:

When we launched Mailjoy on Product Hunt we received over 700 upvotes and ended up #2 for the day. We were ecstatic, but the real story here is that we actually launched nearly a month earlier without the fanfare of a traditional tech launch.

We had quietly launched Mailjoy a month earlier to a portion of our network through email outreach, Facebook, and Twitter. We had two asks: One was to share with people who might be a good fit for this. The other was to share the website more broadly on social. We ended getting over a dozen shares across different channels which drove 100’s of visitors to the site.

Our first customer came from a share by a friend. By launching early, we found someone who cared enough to take a chance on us right away.

As much as we learned what converted visitors to become customers, we learned what was lacking and caused people not to convert. This helped us reprioritize our roadmap before the Product Hunt launch.

I like to consider a marketing site the showroom that entices people to take a test drive. If the showroom’s offering isn’t appealing, do people really want to go for a test drive? Probably not. We quickly learned what copy we were missing, as well as how potential customers viewed the product based on how we marketed it.

Our code wasn’t perfect and we had bugs. That’s OK. Visitors and users gladly pointed what wasn’t working. P.S — We quickly fixed things.

With a successful launch on Product Hunt behind us, we have more customers, received more feedback, and once again, are reprioritizing our short-term roadmap for things that drive the most growth and solve usability challenges. I fundamentally believe that shipping as soon as possible is the key to maximizing your learnings, and, ultimately, growing faster.

Remember, done is better than perfect.

WordPress Admin Columns's answer

Most alternatives either add a fixed set of columns or require custom code through managepostscolumns hooks. This does both ends: a no-code drag-and-drop builder for site owners, and a full hooks/filters API plus PHP-registered column sets for developers who want configs in version control. It also covers every list table — posts, pages, CPTs, users, comments, media, taxonomies — rather than just posts, and pairs display with action: sorting, filtering, inline and bulk editing, and CSV export from the same screen.

Mailjoy's answer:

Mailjoy has a ton of features to help you create mailing lists from your contacts, design beautiful direct mail postcards and letter mailers, track the results, and integrate with other tools you already use. Sending a campaign takes only minutes. Use Mailjoy for a single campaign or make it a part of your marketing toolkit.

Additionally, Mailjoy provides recipient-level delivery tracking, conversion tracking, customer attribution, and the ability to get notified the moment a conversion happens - using unique per-mailer URLs and QR codes.

We've made sending direct mail as trackable and smart as email. Never send another direct mail campaign without the ability to track your return on investment again.

WordPress Admin Columns's answer

PHP (WordPress Plugin API, WPListTable, hooks and filters), JavaScript for the drag-and-drop column builder and inline editing, AJAX/REST for saving configurations, SCSS for admin styling, Composer and npm for dependency management, and PHPUnit for testing. Supports current PHP and WordPress versions, with data stored via the WordPress options API.

WordPress Admin Columns's answer

Only list real, verifiable names here — fabricated logos on a public comparison profile is the one thing that can actually hurt you. If you don't have permission-cleared names, use categories instead:

• Digital agencies managing multi-site client portfolios
• WooCommerce stores with large product catalogs
• Membership and directory sites managing large user bases