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WordPress Admin Columns VS Looker

Compare WordPress Admin Columns VS Looker and see what are their differences

WordPress Admin Columns

Add, remove, sort and reorder WordPress admin columns for any post type — Post ID, featured image, ACF fields and more with Admin Columns Editor.

Rating
0 reviews
Pricing
Freemium $99 / Annually (50 websites)
Alternatives Is it good?
Looker

Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Rating
0 reviews
Alternatives Is it good?
Measure.sh
Measure helps mobile teams monitor and fix crashes, ANRs, bugs, and performance issues. The open source alternative to Firebase Crashlytics. sponsored

Which is more popular?

Based on our record, Looker seems to be more popular. It has been mentioned 14 times since March 2021.

social mentions
0 vs 14
WordPress Plugins popularity
100% vs 0%
alternatives listed
4 vs 240+

Base details

Website, pricing, platforms and company facts side by side.

WordPress Admin Columns
Looker
Website wpadminify.com looker.com
Pricing
Freemium $99 / Annually (50 websites) Official pricing
Official pricing
Company Startup from Bangladesh · 1 - 9 employees Startup from the United States
Listed in
WordPress Plugins WordPress Web Development Tools Design Tools No Code Developer Tools +3
Business Intelligence Data Analytics Data Visualization Data Dashboard +1

About WordPress Admin Columns and Looker

In their own words, as submitted to SaaSHub.

WordPress Admin Columns
Looker

No description of WordPress Admin Columns yet.

Looker is a business intelligence platform with an analytics-oriented application server that sits on top of relational data stores. The Looker platform includes an end-user interface for exploring data, a reusable development paradigm for creating data discovery experiences, and an extensible...

Read more about Looker

Features and specs

What each product offers, as listed by its team.

WordPress Admin Columns 5 features
Looker 6 features
  • Customizable Admin Columns
    Allows users to add, remove, and rearrange columns in the WordPress admin panel for posts, pages, users, media, and custom post types, making content management more efficient.
  • No Coding Required
    Provides a user-friendly interface that lets administrators customize columns without needing to write PHP or edit theme files, making it accessible to non-developers.
  • Supports Custom Fields and Meta Data
    Enables display of custom fields, ACF fields, taxonomies, and other meta data directly in the admin list tables, improving visibility of important information at a glance.
  • Improves Workflow Efficiency
    By displaying relevant data directly in admin columns, users can sort, filter, and manage content faster without opening each individual post or page.
  • Compatible with Popular Plugins
    Often integrates well with plugins like Advanced Custom Fields (ACF), WooCommerce, and other common WordPress plugins, extending its usefulness across different site types.
  • Powerful Data Modeling
    Looker uses LookML, a proprietary modeling language, making it possible to transform raw data into meaningful metrics and dimensions, providing deep insights without needing SQL expertise.
  • Ease of Use
    Its intuitive user interface enables non-technical users to create visualizations and reports with relative ease, reducing the workload on data teams.
  • Customization
    Looker offers extensive customization options for data exploration and visualization, allowing dashboards and reports to be tailored to specific user needs.
  • Embedded Analytics
    Provides robust capabilities for embedding analytics into applications or portals, broadening the scope of data-driven decision-making throughout the organization.
  • Real-time Data
    Supports real-time data analytics by querying live data, which ensures up-to-date insights and helps in making timely decisions.
  • Integrations
    Looker integrates seamlessly with a wide range of databases and cloud data warehouses, including Google BigQuery, Amazon Redshift, and Snowflake.

Possible disadvantages

  • Learning Curve
    LookML, while powerful, can be complex for beginners who are not already familiar with data modeling or SQL, resulting in a steep learning curve.
  • Cost
    Looker can be expensive, especially for small businesses, as pricing is typically based on the number of users and the data volume processed.
  • Performance
    Query performance can sometimes be slow, especially with complex data models and large data sets, which may impact the user experience.
  • Customization Constraints
    While Looker offers great customization, certain advanced customizations may require significant expertise and time, posing a potential barrier.
  • Limited Offline Capabilities
    Looker is primarily designed for online use, so it lacks robust offline capabilities, which can be a limitation for users who need access to data in situations without internet connectivity.

Analysis

An editorial look at what each product does well and who it suits.

WordPress Admin Columns
Looker

No analysis of WordPress Admin Columns yet.

Overall verdict

  • Looker is generally considered a robust solution for organizations looking to enhance their data-driven decision-making capabilities. Its flexibility, extensibility, and ease of use make it a strong contender in the BI space, though it may require some learning and setup effort to fully utilize its features.

Why this product is good

  • Looker is a data analytics platform that provides powerful tools for data exploration, visualization, and business intelligence. It offers a user-friendly interface and is known for its ability to connect to a wide variety of data sources. Looker's LookML, a modeling language, allows users to define data relationships and calculations, making it easier to create custom reports and dashboards. Additionally, it integrates well with other tools and supports collaboration with data teams.

Recommended for

  • Companies seeking scalable and flexible business intelligence solutions.
  • Organizations that need to integrate multiple data sources.
  • Teams looking for a collaborative platform with custom reporting capabilities.
  • Users who prefer a code-based approach to data modeling and analysis.

Videos

Walkthroughs and reviews on video.

WordPress Admin Columns 0 videos + Add
Looker 3 videos + Add

No WordPress Admin Columns videos yet. You could help us improve this page by suggesting one.

Looker Review

More videos

  • - How To Use Looker as a Business User
  • - Looker Review - Off The Shelf Reviews

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
WordPress Admin Columns
Looker
100% 100%
WordPress Plugins
0% 0%
0% 0%
Data Dashboard
100% 100%

Questions & Answers

As answered by people managing WordPress Admin Columns and Looker.

What makes your product unique?

WordPress Admin Columns's answer

It turns WordPress' default list tables into real management screens. Instead of Title / Author / Date, you drag in any data you actually work with — custom fields, taxonomies, post meta, user meta, ACF fields, WooCommerce data — and configure it per post type, per screen, without writing a line of code. Everything happens inside the admin you already use, so there's no separate dashboard to learn and no front-end overhead on your site.

What's the story behind your product?

WordPress Admin Columns's answer

It started from a problem I hit on every project: the WordPress admin shows almost nothing useful about your content. Checking whether posts had featured images, which products were missing SKUs, or when users last logged in meant opening records one by one — or writing the same column hooks again for each site. I built the first version to stop repeating that work, and released it publicly once it was clear the problem wasn't just mine. → Swap in your real dates, the site or client that triggered it, and install/version milestones.

Why should a person choose your product over its competitors?

WordPress Admin Columns's answer

Most alternatives either add a fixed set of columns or require custom code through managepostscolumns hooks. This does both ends: a no-code drag-and-drop builder for site owners, and a full hooks/filters API plus PHP-registered column sets for developers who want configs in version control. It also covers every list table — posts, pages, CPTs, users, comments, media, taxonomies — rather than just posts, and pairs display with action: sorting, filtering, inline and bulk editing, and CSV export from the same screen.

How would you describe the primary audience of your product?

WordPress Admin Columns's answer

Anyone managing content at volume rather than publishing occasionally. In practice: agencies and freelancers running client sites, editorial teams that need at-a-glance status across hundreds of posts, WooCommerce store managers auditing stock and pricing, membership and directory site owners working with user meta, and plugin developers who'd otherwise write column code on every project.

Which are the primary technologies used for building your product?

WordPress Admin Columns's answer

PHP (WordPress Plugin API, WPListTable, hooks and filters), JavaScript for the drag-and-drop column builder and inline editing, AJAX/REST for saving configurations, SCSS for admin styling, Composer and npm for dependency management, and PHPUnit for testing. Supports current PHP and WordPress versions, with data stored via the WordPress options API.

Who are some of the biggest customers of your product?

WordPress Admin Columns's answer

Only list real, verifiable names here — fabricated logos on a public comparison profile is the one thing that can actually hurt you. If you don't have permission-cleared names, use categories instead:

  • Digital agencies managing multi-site client portfolios
  • WooCommerce stores with large product catalogs
  • Membership and directory sites managing large user bases

User comments

Share your experience with using WordPress Admin Columns and Looker. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

WordPress Admin Columns no reviews yet
Looker no reviews yet

We have no reviews of WordPress Admin Columns yet. Be the first one to post

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

WordPress Admin Columns 0 mentions
Looker 14 mentions

Tracking WordPress Admin Columns since Aug 2026.

  • edit home page to add folder section
    Then in the "foldername" you can have 5 folders, each one for each of the groups. This means that when group1 enters looker.com, his default page will be the "foldername", which contains group1folder (he cannot see the rest of the... Source: over 3 years ago
  • Stars, tables, and activities: How do we model the real world?
    Even if you want to make Wide Tables, combining fact and dimensions is often the easiest way to create them, so why not make them available? Looker, for example, is well suited to dimensional models because it takes care of the joins... - Source: dev.to / almost 4 years ago
  • dbt for Data Quality Testing & Alerting at FINN
    We take daily snapshots of test results, aggregate them, and send Looker dashboards to the appropriate teams. - Source: dev.to / over 4 years ago

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